Cannabis Management Solutions的动态

4 metrics that prove your cannabis promos aren't working... 1. Velocity, how many times it was used 2. Total revenue dollars associated with the promo 3. Profit dollars driven from the promo 4. Number of unique customers who purchased the promo If you aren’t tracking all four metrics- you have no sightline of if promos are working or not.

Goodlyfe is a Michigan cannabis brand that delivers a reliable experience in their infused prerolls. Reliability is criminally underrated in retail. It’s everything to the customer! It can be hard to judge the effectiveness of a cannabis product because results vary depending on the person. Here's what I can tell you for sure: ? I have daily customers only buying this brand. ? The way they label all products as at least partially hybrid makes it accessible to more customers. ? They have successfully found their sweet spot of price:quality.

The power of merging a truly custom site and ecommerce design / development to highlight the uniqueness of an immersive brand, together with the thoughtful execution of a conversion-focused user experience to drive the highest value and results from the digital platform as well as the comprehensive ongoing Search Engine Optimization Marketing Campaign. This is how you truly empower and drive success to dispensaries. Share your thoughts below - cant wait for all the success that is to come for this client! #cannabis #cannabismarketing

Why California is still the best for cannabis brands? 1. Highest total dollars spent. More money for brands to target. Only Michigan sells more flower on a total basis but every other category CA is #1 2. 4th lowest sales/population leaving massive room for growth. California only does $8.56 per person where Michigan is $26.74. If California had same $ spend per person it would be over 1b per month in sales. 3. California has one of the closest sales between category’s. This allows brands that offer products in mutiple category’s to spread out some risk. 4. This is outside the data set and pure opinion but California has the best products. A lot of products originate in California and then copy pasted elsewhere. California may have many glaring problems that need fixing for cannabis to thrive, but there is a lot of room for growth still. I’m glad we started to play in the Vape category as concentrate sales are only 18.68m per month at a retail level. If you assume that products are marked up 2.5x then that leaves only 7.47m of $ between all the brands. That means the top 20 brands only get $373k per month in revenue and let’s be real the top 7 or so probably make up 80% of the total sales. This also means that the brands outside the top 20 are fighting for pennies. Our best month saw over 700k in sales to dispensaries, getting us damn close to 10% of the total concentrate market in California. Posting this on a Sunday will probably suck for reach but it’s the only time I can really spend on social media. Love to hear other opinions!

??? Three Billboards Inside New York, New York: New Ad Regulations in NY ° Vanessa Y.-Chan, CEO/Founder, alta Dispensary ° Jeffrey Schultz, Partner, Foley Hoag LLP ° Rosie Mattio, CEO & Co-Founder, MATTIO Communications ° Jim Anstey, Founder, BKLY In July, New York’s Cannabis Control Board proposed amendments to cannabis advertising and marketing regulations. Despite the slightly restrictive three billboard rule, these new regulations expand the way cannabis dispensaries can market themselves, bringing in new customers and extending their brand presence. With more tools at their disposal, including merchandising and discount promotions, how will companies capitalise on this greater freedom? What does a great cannabis marketing campaign look like? What best practices can they learn from other industries who have created highly successful retail businesses? ?? RSVP: https://lnkd.in/gcTKZXzg Don’t miss out on this opportunity to hear insights on the future of New York’s cannabis industry. #BofCNY

"Redefining Success in Oregon's Cannabis Industry: Navigating Payment Challenges and Setting New Standards" For those who haven't met me yet, I've been in the Oregon Cannabis Industry for 6+ years. I forget sometimes that I have been immersed in all parts of the cannabis industry. Whether it be working on a farm, to retail, to being a part of an amazing sales and leadership team at Portland Heights. This year, my aim is to dive deeper into social engagement, offering insights into the cannabis industry, particularly the Oregon market. Expect updates on all things Portland Heights. But also how we as a community and as individuals can strive to create a better more sustainable industry. Additionally, I'll be shedding light on prevalent topics and conversations from the various industry topics I hear from the events I attend, working with other brands and retailers. Starting this week, I'm excited to launch a series of posts reflecting on a standard that's required for a successful business and industry. Navigating payment challenges in the Oregon cannabis industry, with a special emphasis on Cash on Delivery (COD) transactions. As a community, we need to collectively address these types of topics, and I think it's time to set the standard here in Oregon. I will be sharing my first post on Navigating the payment challenges in Oregon this week with more to follow. Looking forward to sharing and hearing your thoughts! Keep an eye out for my first post. :) #Setthestandard #Aboveitall #OregonCannabis #cannabisbusiness #Cannabissuccess #positivemindset #sales #businessstandard

This is being sold by way of court ordered receivership and is subject to court confirmation. All assets sold from the Receivership Estate are done so free and clear of all liens. This includes all City and State Taxes. Great opportunity to own 5 of California’s most successful cannabis brands: DimeBag, Fuzzies, Kingpen, Loudpack, and Smokiez. These powerhouse brands have achieved combined revenues of $34,498,428 from January to October 2024, with projections to surpass $41,398,113 by the end of the year. These trusted names are staples in over 900 retail stores across California, demonstrating unparalleled market penetration and customer loyalty. Each brand represents a legacy of quality, catering to a diverse consumer base while dominating their respective categories. Whether you’re seeking to expand your portfolio or enter the cannabis industry at scale, this is your chance to capitalize on an established revenue stream and a commanding market presence.?Don’t miss the opportunity to own a share of California’s thriving cannabis market. Act now to explore the next steps.

I'm heading south to CannaDataCon this week and looking at the speaker list, it's pretty awesome to see the list of Michigan names representing, including Nathan Russell, Ankur Rungta, Tre Hobbs, and Randall Buchman. The first recreational dispensaries went live in Michigan at the end of 2019, and 3 years later we broke $3 *billion* in total retail sales, behind only the state of California. We don't have an issue with unlicensed shops here (though raw inputs is a different story). We have some of the best product in the U.S. and while there are always ways to make it better, the licensing schemes are pretty decent with several options for any size operator including micro licenses that allow a business to grow, process, and distribute out of 1 location just like a micro brewery would. I truly believe that Michigan has one of the best cannabis markets for consumers in the country, if not *the* best. And heck, if you're a home-grow person you can still do that here or find providers who are part of the state licensed caregiver program. Our state is not without issues and every single one of us involved has things we wish we could change, but perfection is the enemy of progress and often times close enough is pretty good, especially when we've seen time and time again that slow rollouts can plague a market with loopholes and unlicensed activity. Outsiders will say "but no one is making money in Michigan," which is completely false and only fits their narrative of large corporations not being able to survive in unlimited licensed states due to a lack of regulatory capture. The reality is, while there are some bad actors and unprofitable businesses, there are many example of good and profitable cannabis businesses in Michigan. People who make their living, myself included, and provide for others through cannabis.

Looking to start a cannabis brand in New York? Our video simplifies the journey, from understanding the Type 3 Processor License to practical steps for establishing your brand in a market with room to grow. https://hubs.la/Q02kZ3Mc0

Whoa there, cannapreneurs! Is your cannabis venture hitting a few too many speed bumps? Regulations got you tangled? Sales running on empty? Brand fading faster than a pre-roll? Don't harsh your mellow, dude! With 20+ years in the cannabis game, I've seen it all – and I've helped countless businesses overcome the challenges unique to this wild industry. Whether you're struggling with: Lackluster marketing? I'll help you reach your target audience and light up your sales. Brand identity confusion? We'll craft a brand that's as sticky as your finest concentrates. Operational headaches? I'll streamline your processes and maximize efficiency, from seed to sale. Compliance conundrums? I'll help you navigate the legal maze and stay on the right side of the law. Teamwork turmoil? We'll build a cohesive team that's as potent as your top-shelf flower. Don't let your cannabis dreams go up in smoke. Let's get your business back on track and blazing towards success. Hit me up for a free consultation. Let's spark up a conversation and get things growing. ?? #cannabisbusiness #cannabisindustry #cannabisconsultant #420 #weedpreneur #cannabiscommunity #marketing #branding #operations #compliance #teamwork