As the holiday season heats up, brands are turning to our video commerce platform to transform their online shopping experience with interactive livestreams and shoppable videos ?? Using buywith to create immersive, real-time shopping events that engage and delight, brands like Lenovo and Sutton Green Label are already seeing the impact The former excelled at tech-driven livestream demos, hosted by experts, that bring their products to life with a seamless integration, while the latter, a leader in sustainable fashion, leveraged buywith to bring a boutique-like, celebrity-led shopping experience to audiences from home. ?? Read more on RetailWire about how buywith is reshaping video commerce in numerous ways, delivering an engaging and personalized journey that drives sales and boosts ROI. Link in comments ?? #VideoShopping #Ecommerce #HolidayShopping #VideoCommerce #LiveShopping
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Retailers are redefining shopping with immersive experiences! Gamified marketplaces and live-shopping broadcasts are now essential to captivate and engage consumers. This evolving trend isn’t just an option, it's a necessity. How is your shopping experience evolving with these exciting changes? Don’t just shop. Enjoy the journey! #retailtrends #digitalmultitasking
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Over a month into Jam Shed’s “Spin to Win” campaign, we’re incredibly proud to see its success, with over 148k entries and 7,088 prizes already awarded! This digital-first promotion is live across all major grocery stores nationwide. By simply scanning the QR code on selected promotional bottles, consumers can spin the wheel for a chance to win one of 25,000+ prizes. We developed a comprehensive shopper toolkit and a responsive microsite featuring AR tools for an immersive brand experience. The “stick or twist” feature further enhances engagement, allowing winners to upgrade their prizes, driving even more buzz around the promotion. It’s all about rewarding loyal customers with exciting, instant wins! The execution in stores is equally as impactful. Full case study to follow. https://lnkd.in/eiZWiBmD promotion live until 31.12.24 If you look after a brand with similar briefs, challenges and retail requirements connect with us and we’d be happy to discuss. #digital #promotionalmarketing #instantwin #brandengagement #spintowin #arexperience #shopper #campaign
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Engagement with Gen Z in E-commerce As immersive digital experiences transform eCommerce, Gen Z is leading the charge, redefining online shopping. This generation is drawn to interactive tools that make online shopping as experiential as it is convenient. Personalisation at scale is essential to capture their attention. Gen Z craves tailored experiences, from product recommendations based on their browsing habits to gamified shopping moments. Imagine a quiz that offers custom product picks,?turning an ordinary shopping session into an unforgettable journey. Seamless omnichannel experiences are equally important for this audience. They expect to start a purchase on one device and complete it on another easily. Cross-channel consistency and click-and-collect options are critical in meeting their needs for both convenience and flexibility. As we move into 2025, creating meaningful, values-driven connections with Gen Z will be key. We’re excited to empower brands with real-time social proof messaging, driving engagement and building trust with this next generation of e-shoppers. #Taggstar #GenZ #RetailInnovation #SocialProof #Ecommerce
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?? 70% of consumers seeking hybrid shopping experiences that integrate both online and offline elements. ?? Real-time teleshopping broadcasts enhance engagement and conversions ?? Personalized content and analytics optimize strategies and drive results That’s how #DigitalSignage is transforming stores into interactive spaces, bridging the gap between the physical and digital worlds. Dive into the full article on our blog and discover how Voome can help you implement this winning strategy ?? https://lnkd.in/efcNxg8U #Retail #Innovation #DigitalTransformation
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As I delve into retail media trends, the term 'digital shelf' is on the rise, capturing my attention with its growing prominence. Notable trends include a focus on online product visibility - essential in a digital-first era. Brands are embracing interactive experiences, moving beyond static listings to engage consumers dynamically. Personalised content is key, with brands using data-driven insights for tailored recommendations. Shopmium: A Neptune Retail Solutions Company's platform seamlessly aligns with these trends, and our new in App feature offers exciting possibilities to elevate retail marketing strategies in the ever-evolving digital landscape. Exciting times ahead for those embracing these transformative shifts, feel free to get in touch if you are keen to know more about our new feature. #retailmedia #digitalshelf #FMCG
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?Building a well-known brand today goes beyond products, relying heavily on brand communities. Social media and digital marketing have expanded the reach of these communities, helping consumers make informed choices. Engaged brand communities foster shared experiences, values and desires, benefiting both businesses and customers. ?NFTs are revolutionising brand growth by creating devoted following. Brands are merging the virtual and physical worlds, offering rewards like physical items to exclusive event passes. The ‘Pharrell Pack’ by Pharrell Williams and ?Dolce & Gabbana’s 'Collezione Genesi’ are prime examples of how NFTs can bridge these realms, enhancing consumer engagement and loyalty. ?QR codes provide a simple, cost-effective way to connect with consumers, directing them to various content forms and interactive experiences. Social media remains a powerful tool for brands, enabling meaningful conversations and fostering customer loyalty. By integrating NFTs, QR codes and social media, brands can redefine customer engagement and build lasting connections. Click here to read the detailed report???? https://lnkd.in/gKhjWtrK Jaclyn Crocker #ApparelResources #BrandCommunity #NFTs #QRcodes #SocialMediaMarketing #CustomerEngagement #DigitalMarketing #BrandLoyalty #ConsumerCentric #Phygital #InnovativeMarketing #FashionTech #CustomerExperience #DigitalTransformation #CommunityBuilding #MarketingTrends #CustomerLoyalty #InteractiveMarketing #DigitalEngagement #BrandStrategy #RetailTech #FashionMarketing #OnlineMarketing #MarketingInnovation #CustomerConnection #CustomerSatisfaction #BrandGrowth #BrandIdentity
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?? Exciting News! ?? Belive Technology is thrilled to welcome our newest client, iQOO, to the dynamic world of interactive live commerce! At iQOO , get ready to revolutionize your shopping experience with cutting-edge technology that brings real-time engagement and immersive interactions right to your fingertips. - Unparalleled Engagement: Connect with your audience like never before, offering personalized experiences that build brand loyalty and drive sales. - Global Reach: Break down geographical barriers and tap into a global market, engaging with customers across the world in real-time. - Data-Driven Insights: Leverage advanced analytics to understand your audience better, optimize your strategies, and make data-driven decisions that propel your business forward. - Seamless Integration: Enjoy a smooth and effortless integration process with our robust and user-friendly platform, designed to enhance your live commerce experience. We can't wait to see IQOO thrive in this innovative space and bring unparalleled value to their customers. Welcome aboard, IQOO! Let’s make live commerce extraordinary together! #LiveCommerce #InteractiveShopping #IQOO #BeliveTechnology #Innovation #Marketing
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Ever heard of Live Shopping Experiences? Here's a quick overview of what it can do for your business. Live Shopping offers companies engaging content, real-time interaction, seamless purchasing experiences, and expanded reach, all wrapped up in an innovative digital package. It's a modern twist on a traditional marketing strategy, tailored to meet the evolving needs and preferences of today's consumers. ? Here's how... ? Engagement and Entertainment: Live Shopping events captivate audiences with engaging content. Our broadcasts are designed to entertain while also educating customers about products or services. This engagement keeps viewers hooked and interested in what your company has to offer. ? Real-Time Interaction: Live Shopping offers a unique opportunity for real-time interaction between companies and customers. Like face-to-face conversations allow for instant feedback and connection, our live broadcasts enable direct engagement with viewers. This interaction can range from answering questions to providing demonstrations, creating a sense of personal connection and trust. ? Shoppable Technology: One of the most exciting features of Live Shopping is its in-video shoppable technology. This allows customers to explore and purchase products seamlessly while watching the broadcast. ? Accessibility and Reach: Unlike physical stores, Live Shopping events break down geographical barriers. Customers can tune in from anywhere, simultaneously, expanding your company's reach far beyond what would be possible instore. Chat to us if you would like to explore the world of Live Shopping in SA. #frontseat #shoppablecommerce #liveshopping #liveshoppingexperiences
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Our whitepaper, crafted with Shubha Banerjee's expertise, dives into how tech is transforming online retail. Discover the game-changing trends like Augmented Reality (AR), social commerce, live commerce, and visual and voice search that are creating hyper-personalized and immersive shopping experiences. Packed with strategic insights, this whitepaper is a must-read for retailers looking to stay ahead and seize emerging opportunities. Read now: https://lnkd.in/gKqQ_SmY #RetailRevolution #TechTrends #AugmentedReality #SocialCommerce #LiveCommerce #PersonalizedShopping #RetailInsights #whitepaper #ilinkdigital
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For decades, retail brands have been shifting to online channels. That said, there’s one thing that physical stores offer that digital can't: immersive, memorable interactions. More: dept.ly/Retail-LI Experiences like Lululemon's pop-up yoga classes or REI's rock climbing walls draw consumers into a space, encourage product interactions, and foster a sense of community. It’s also crucial to understand that these experiences provide invaluable insights into customer behavior that online channels can't capture—helping inform better business decisions. #RetailInnovation #CustomerExperience #RetailTrends #InStoreShopping #RetailInsight
How retail brands are driving digital innovation through in-person experiences - DEPT?
https://www.deptagency.com
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Read more in RetailWire: https://retailwire.com/press_releases/brands-like-lenovo-and-sutton-green-label-defer-to-video-commerce-as-a-key-component-of-their-marketing-strategy-for-bfcm/