Brandography的动态

Unlock the power of Buyer’s #IntentData for #B2B marketers to drive targeted strategies and maximize conversions. Discover how understanding customer intentions can elevate your marketing efforts and fuel #business #growth. . Visit Website www.xinglobalservices.com . #xin #xinglobalservices #IntentData #B2BMarketing #MarketingStrategy #ConversionOptimization #BusinessGrowth #CustomerInsights #DataDrivenMarketing #TargetedMarketing #DigitalMarketing #LeadGeneration #IntentDataAnalysis #MarketingInsights #DataAnalytics #SalesStrategy #CustomerEngagement #MarketResearch #MarketingTech #PredictiveAnalytics #RevenueGrowth #AudienceTargeting #DemandGeneration #BusinessIntelligence #MarketingROI #DigitalStrategy #ContentMarketing #SEO #SEM #BigDataAnalytics #CustomerJourney Rutuja D Uttekar Sam Bommu

Driving website traffic is crucial for businesses, but it can be challenging. Here are 7 powerful B2B marketing tools that can help you attract more visitors to your site. From SEO optimization to social media management, these tools offer a range of features to boost your online presence. Discover how they can streamline your marketing efforts and reach your target audience more effectively. Explore these tools and unlock the potential for increased traffic and growth. #seo #seotips #b2b #marketing #website #websitetraffic

21 B2B Marketing Tactics for 2024: - Start a content strategy ?? - Run outbound targeted campaigns ?? - Launch paid ads to capture demand ?? - Build network effects marketing programs ?? So many options but limited resources. You need to allocate resources wisely based on: - Team's time → how many hours available per week? - Marketing Budget → how much can you spend? - Skills → what can your team do and can't do ? But it's not always easy to choose from all the tactics available. - Which one should you try or not? - Is it the right tactic for you? - What to prioritize? Here are some guidelines for your decision: 1. Choosing the right tactics should always start from your audience: - Study WHY they buy → Know what message to say - Research HOW they buy → Know where to say it Research → Strategy → Plan → Execute 2. But let's face it - it's also about practical resources: - Your Budget → How much can you spend on marketing? - Time to get Results → How long can you keep until ROI? I've designed a quadrant graph (enclosed) to help you with this. You should diversify your tactics for 2 types of results: → Fast results (quadrant 1 & 2 in the graph) → Long term results (quadrant 3 & 4 in the graph) P.C: Pierre Herubel #B2B #MarketingTrends #B2BMarketing #Strategy #Investment #GoogleAds #MetaAds #SEO #LinkedIn

LinkedIn Ads vs Google Ads - which is better for B2B marketing? ????♀? Paid advertising has been a long-standing, integral part of strategic marketing for years now; with the practice continually evolving to keep up with business’s needs, consumer insights and much more ???? But, which is right for your business? ?? Read our latest blog, where our Digital Marketing Manager explains the benefits of both platforms: https://bit.ly/3SOcAnO #linkedinadvertising #paidadvertising #PPC #payperplick #digitalmarketing #socialmedia #B2Bmarketing

"What gets measured gets managed." – Peter Drucker This quote got my attention, especially when working in B2B marketing. It's straightforward to measure certain tactics: paid campaigns, SEO, social media engagement. But assessing the long-term impact of these efforts is another challenge altogether. Let's be honest: the likelihood of a decision-maker purchasing your $25k solution after merely seeing an ad is nearly impossible! Many young companies and founders make the mistake of focusing on easily visible metrics, thinking they signify growth. They often overlook the long-term game that functions like compound interest: building a strong brand and creating an exceptional customer experience. This approach requires time and happens largely in what we call "dark social"—the interactions and conversations that aren't easily tracked but are incredibly influential. Trust me, it's worth it. As a marketer working in a niche industry—collaborating with city builders and municipalities—I've learned that the true measure of success is in the relationships you build and the reputation you nurture over time. All the other tactics will work like a Boost. But they are not where you should invest all your efforts. #b2bmarketing #b2bsaas #saasmarketing #saasgrowth #growthmarketing

Gone are the days when paid search was a set-and-forget component of digital marketing. Each advancement in technology, each variation in consumer behavior, and every regulatory shift presents an opportunity to outshine competitors and connect more meaningfully with audiences. ?? One example being the rise of voice search technology, which is changing the game for PPC and reshaping how businesses approach search marketing. ?? Learn about our approach to integrating voice search into PPC campaigns and more in our guide to emerging trends and strategies for B2B companies: https://lnkd.in/gJHkc-_V #PaidSearch #PPC #B2B #VoiceSearch

Build a Customer Acquisition Strategy (10 Examples) ?? Ready to skyrocket your customer base? Crafting a robust Customer Acquisition Strategy is key for any thriving business. Here are 10 stellar examples to fuel your company's growth: 1. Leverage Influencer Partnerships ?? 2. Engage with Content Marketing ?? 3. Implement SEO Best Practices ?? 4. Offer Referral Incentives ?? 5. Utilize Pay-Per-Click Advertising ?? 6. Optimize Social Media Campaigns ?? 7. Harness Email Marketing ?? 8. Conduct Webinars & Workshops ??? 9. Explore Affiliate Marketing ?? 10. Provide Limited-Time Offers ? Forge relationships and expand your horizon by adopting these approaches for an effective customer acquisition journey. Share your success stories or strategies that worked for you! #CustomerAcquisition #BusinessGrowth #MarketingStrategies #LeadGeneration #SalesFunnel #CustomerJourney #InfluencerMarketing #ContentIsKing #SEO #ReferralPrograms #PPC #SocialMediaMarketing #EmailMarketing #AffiliateMarketing #LimitedTimeOffer #BusinessTips #GrowthHacking

?? Elevate your B2B game with cutting-edge PPC strategies for 2024! ?? Unleash the power of pay-per-click advertising to skyrocket your business growth. ?? From targeted campaigns to data-driven insights, explore the tactics that drive results! ?? Stay ahead of the curve and optimize your digital presence today! ?? Let's navigate the world of PPC together! ???? #ppcstrategies #ppc #ppcadvertising #b2bmarketingstrategy #digitalpresence #campaigns #datadriveninsights #driveresults #optimize #digitalmarketingexpert #bangalore #tuesdaythoughts

Shouldn't ads be used only to generate leads? It's a common misconception that running ads is only meant for lead generation. That's far from the truth. This is primarily because if you have to eventually get a good amount of conversions from your ads, you need to first build an awareness layer. Once you have enough users visiting your website or interacting with your ads, you can retarget them to significantly improve the chances of conversion. Ads can also be used to generate demand using pieces of content that are not purely sales-oriented. In this carousel, learn a 9 step framework for using paid ads for B2B demand generation. #marketing #b2bmarketing #demandgeneration #marketingstrategy #paidads #performancemarketing

21 B2B Marketing Tactics for 2024 from Pierre Herubel: - Start a content strategy ?? - Run outbound targeted campaigns ?? - Launch paid ads to capture demand ?? - Build network effects marketing programs ?? ?????? ???????? ???? ???????????????? ?????????????????? ???????????? ?????????? ????: ? Availability: How much time your team has in a week ? Skill Set: What can your team do? What do you need to outsource? ? Budget: How much can you spend on marketing? ?????? ???????????? ?????????????????? ???????? ?????????????? ?????? 2 ?????????? ???? ??????????????: ? Fast results (quadrant 1 & 2 in the graph) ? Long term results (quadrant 3 & 4 in the graph) *** Note on the graph: - It's a relative ranking, not an absolute ranking. - Fast results can also bring long-term results. - Items are positioned based on my analyses. - Investment includes marketing budget and team. ????????????: Pierre Herubel #B2B #MarketingTactics #MarketingTips