Black Diamond Claims Solutions的动态

A recommended webinar to join if you want to increase your team performance leveraging on data.

Data is the backbone of any truly strategic organization, but today’s teams are drowning in data and many lack the technical know-how to make sense of it. At Meltwater, we’re taking the guesswork out of creating strategies based on data. Every day, we help our customers to make better decisions using AI-powered insights from the Meltwater platform. That’s the theme behind our new brand campaign – which takes a look at the problem with relying on guesswork. Take a look…

I always tell my clients that our goal at Meltwater is to give them the insights and data to back up their gut feelings. To give them the "so what". To tell their executives that those buzzwords all over social media really aren't that big of a deal in the large scheme of things. To get them ahead of any crisis or emerging narrative. Check out Meltwater's new Guesswork Doesn't Work campaign below and reach out to chat about how we can help you take the guesswork out of your work!

They say data is?knowledge and?knowledge is power.. Meltwater empowers it's customers with the necessary data to make knowledge based decisions that lead to powerful outcomes. Too often strategic decision making is left up to intuition or 'gut feelings' for what is right, wrong, important or inconsequential. PR practitioners, marcom professionals and the c-suite shouldn't rely on anything other than data to drive strategy, which is why Meltwater fundamentally believes guesswork doesn't work. Shout out to our brand team for their efforts on this clever campaign that humanizes an experience that I think many of us can relate to ... https://lnkd.in/gFBuCPRt

Save your gut feeling for your dessert choice, not your next business decision. Explore how Meltwater can help your teams

In my role specializing in influencer + and consumer insights tech, I meet so many clients who are making crucial business decisions based on a hunch, a few internal spreadsheets they've used for years, and hours of tedious legwork farmed from junior employees. They're a little nervous about change - "hasn't this worked for the last few years?" - and not sure they need to update their workflow. If I had a microphone, here's what I wish I could tell every brand: In the digital space, there are only two directions: forwards, and backwards. Digital tools and tech advancing at the fastest pace in human history mean there is no status quo for entrenched brands to cling to. "This is how we've always done it" doesn't work in today's digital landscape -- not for a quarter, not for a year. If you're not using data to make calculated next steps, especially within the social ecosystem - your competitors certainly are. A Tiktok trend or PR crisis can bubble and rise within a 24 hour timeframe - can your team? More importantly, can your closest competition? For every agency or brand that's still focused on doing this the old-fashioned way, making six- and five-figure business decisions and campaign forecasts based on incomplete, surface level like follower count and Instagram likes: you might have better luck with the ouiji board. For those who refuse to let the tide of technology sweep them away, there's Meltwater.

How do you make decisions...? Logic, Balance Score Card, Risk-Free and Evidence Based...? Or follow your instincts...? Here's how you can use both and select the best quality decision...

So excited to announce the launch of Meltwater's new brand campaign! ?? This campaign highlights the importance of using data for PR, Marketing, and Research teams in today's world. When you're not leveraging data, you might as well be throwing darts blindfolded. In today's landscape, relying on guesswork can mean missed opportunities and ineffective strategies, so buckle up, because we're about to show you why Guesswork Doesn't Work.

Is your organization insight-driven? Meltwater’s AI-powered suite of solutions takes the guesswork out of creating strategies for your business by making data accessible. We process over a billion pieces of information each day and transform it into actionable insights that drive informed decision-making. Our technology breaks down technical barriers so that your entire team can confidently uncover the insights they need to inform strategy. Our new brand campaign highlights just how awry things can go when you don’t have a partner like Meltwater, and leave your business strategy up to guesswork. Watch it below:

Guesswork doesn't work. In today's rapidly evolving media, social, and consumer landscape, communications and marketing professionals must navigate decisions carefully. While career experience can guide some choices, others require actionable insights to ensure effective strategies. That's where Meltwater comes in. As the world's leading media, social, and consumer intelligence provider, we deliver the data-driven insights you need to make informed decisions. Our solutions are proven to save time, reduce costs, and improve your overall results. With Meltwater, you can: - Monitor and analyse media coverage across online news, print, broadcast, and social media - Understand consumer sentiment and preferences through social listening and analytics - Identify and engage with key influencers and thought leaders in your industry Measure the impact of your communications and marketing efforts with comprehensive reporting Don't let guesswork undermine your success. Partner with Meltwater to access the intelligence you need to stay ahead in a constantly changing world. Happy to chat and see how we can help!