Kicking off the last day of our Marketing Leadership #BISummit hosted by Amazon Web Services (AWS) and launching our AI & Digital Innovation programming, we welcomed Harry's Inc.'s Maggie Hureau and Big Brothers Big Sisters of America’s Adam Vasallo to the stage! Together, they delved into how organizations can leverage AI to drive social impact and enhance brand engagement. Maggie and Adam shared inspiring examples of their companies’ use of innovative technologies to connect authentically with customers while supporting community initiatives. Their discussion highlighted the importance of aligning brand values with technology, showcasing how responsible innovation can foster trust and positive societal change. ?? Follow us on Instagram to stay in the loop & get live event updates! ??: https://lnkd.in/gMtBFhTE #Marketing #Innovation #MarketingLeadership #Leadership #AWS #AmazonWebServices #Adweek #AdvertisingWeek #AdWeek2024 #NewYork #NYCommunity #Tentpole #Harrys #BBBSA #FiresideChat
