Arsenal New York的动态

There are majorly 3 pricing segments for Indian users: 1. Ulta Luxury - Brands play the social signaling game and create scarcity to increase the value of goods. No one cares much about quality here. Eg: LV Tshirt - Rs.65,000 2. Mid Pricing - Brands focus on providing max value at a certain given mid range price with high quality offering. Eg: Allen Solly Tshirt - Rs.1,500 3. Low Pricing - Brands focus on providing the least pricing with a good to do offering that serves the purpose. Eg: Zudio Tshirt - Rs.350 Stick to a certain pricing game and play it well. #pricingstrategy #businessgrowth #growthmarketing

What trends are reshaping the home fragrance industry, and how are brands adapting to evolving consumer tastes? ??? From Slatkin + Co.’s affordable Club92 range at Dollar General to their luxurious HomeWorx line on QVC, brands are finding creative ways to bridge luxury and accessibility. Other major trends shifting the industry include beauty brands such as Merit and Glossier, Inc. expanding from personal care products to home scent offerings! Additionally, the rise of alternative retail channels, such as TikTok, is opening new doors for brand engagement, particularly among younger audiences. Discover how Bath & Body Works, Credo Beauty, and more are taking part in this market transformation and what it means for the future of home fragrance in our latest blog: https://lnkd.in/epGh2hkc #HomeFragrance #FragranceTrends #LuxuryHomeFragrance

How does Ulta Beauty keep customers coming back for more (and more)? Spoiler: It’s not just the killer highlighter or the perfect mascara. ??? It’s their loyalty program (the rewardiest program in beauty) that turns casual shoppers into lifelong beauty addicts! We dove into the genius behind Ulta’s loyalty strategies and share ideas you can borrow to boost your own program. (Find the link in the first comment ?? ) #LoyaltyPrograms #CustomerLoyalty #BusinessGrowth

While other luxury retailers and brands are feeling the effects of a downturn in sales, Coco de Mer London is expanding its retail presence and has made its Knightsbridge pop-up a permanent fixture on Motcomb Street. Lucy Litwack, owner and CEO, shares the key ingredients spearheading the luxury lingerie brand and store’s growth. Read more below. #luxury #lingerie #bricksandmortar #retailnews #stores #fashionnews #luxuryfashion

Dive into the realm of luxury and sophistication with F Personal Care's licensing opportunities. Elevate your brand's offerings and indulge in premium experiences. #FPersonalCare #LuxuryLicensing #BrandPartnerships #SophisticatedBrands #PremiumExperience

While other luxury retailers and brands are feeling the effects of a downturn in sales, Coco de Mer London is expanding its retail presence and has made its Knightsbridge pop-up a permanent fixture on Motcomb Street. Lucy Litwack, owner and CEO, shares the key ingredients spearheading the luxury lingerie brand and store’s growth. Read more below. #luxury #lingerie #bricksandmortar #retailnews #stores #fashionnews #luxuryfashion

?? Boost Your Salon Sales This Summer! ?? Summer is here, and it's the perfect time to energize you and your teams business with fresh strategies: Few of my Go to recommendations are Expand Service Menus: Introduce new treatments like keratin and smoothing options for all hair types. This not only attracts new customers but also keeps existing ones interested, leading to increased sales. Offer vibrant summer color promotions with the latest highlighting techniques. Sherwin Williams always shares the latest color trend ; WHY DONT SALONS?? Focus on Retail: Highlight SPF products for hair and scalp protection. Push bulk purchases and special deals, especially for families stocking up during summer. Enhance Online Engagement: Use social media and referral programs to attract and retain clients. Personalized digital outreach can transform the way you connect with your community. Keep your team motivated and your services irresistible—let's make this summer season a spectacular one for growth and creativity! #summersales #beauty #salonlife #dsc #servicemenu #service

U.S. retailer Saks reveals that American consumers’ positive sentiments are continuing their upward trajectory. The company’s newly released Luxury Pulse survey states that 70 percent of customers feel optimistic and calm about their finances. Of all generations, millennial respondents plan on spending the most on prestige items this quarter, making the group a critical segment toward which brands should gear their respective marketing efforts. “Based on the latest Saks Luxury Pulse, it’s important to keep in mind that luxury consumers are particularly interested in shopping experiences that are personalized to them,” said Emily Essner, chief marketing officer at Saks, New York. Read the full article: https://bit.ly/3T0IIn6 #LuxuryDaily #LuxuryNews #Saks #LuxuryPulse #SaksFifthAvenue #LuxuryRetail #RetailNews #LuxuryConsumers #MarketTrends #MillennialMarketing #MarketingNews #AmericanConsumers