Amenitiz的动态

“Perfect stay – Excellent service, quality and location. Had a room upgrade, which was a lovely surprise. Left a great feeling of a perfect night away. Some excellent, nice touches. Cozy, quiet and relaxing. Parking easy and breakfast, included, was first class.” Um, that’s quite a nice review. And Daniel Thwaites clinched it by implementing a data-driven marketing strategy. The hotel wielded personalization to speak to every guest with messaging that would resonate with their unique preferences. And every campaign was designed to drive guest loyalty. Take their We Miss You campaigns, for example. Those were segmented by geolocation and NPS to cross-promote properties and encourage exploration across the hotel portfolio. And in case you were wondering, yes Daniel Thwaites increased their NPS score by 5.8% YoY — making for plenty more loyal guests and more opportunities for positive, thoughtful reviews. Find out more about their success with Revinate Marketing via the link in the comments! #HospitalityTechnology | #EmailMarketing | #GuestLoyalty

Making your hotel more profitable and your guests’ stay more memorable starts with the right strategy. Here are 5 quick tips: 1?? Personalize the guest experience with thoughtful amenities. 2?? Offer seamless check-in and check-out processes. 3?? Use custom-designed products to make your hotel stand out. 4?? Upsell premium room features to enhance guest stays. 5?? Engage with guests through social media for long-term loyalty. Ready to implement these tips? Start transforming guest satisfaction today!

?? 3 Unique Ways to Boost Direct Bookings for Your Hotel 1. Exclusive Website-Only Deals: Offer discounts or perks like free breakfast or room upgrades for guests who book directly through your website. ??? 2. Loyalty Programs: Build a strong relationship with repeat guests by offering points or rewards for every stay. Loyalty leads to higher lifetime value! ?? 3. User-Generated Content: Encourage happy guests to share their experiences on social media, tagging your hotel. Feature these posts on your site to build trust and showcase real guest satisfaction. ?? Are you leveraging these strategies to increase direct bookings? #HotelMarketing #DirectBookings #HospitalityTips #RevenueBoost #TravelIndustry

Be part of one of the UK's largest hotel marketing surveys ?? We're closing the survey very soon (only 1 week left!), have your say on hotel marketing in 2024 and what's important to you. Check-in: The Hotel Marketing Report 2024 by the Hotel Marketing Association and Clockwork Marketing will be an insightful snapshot report, capturing the sentiment and thoughts of hotel marketing peers. Let us know your thoughts on... ?? What are your biggest marketing challenges? ?? How important is sustainability to your business? ?? How is your marketing performing in 2024 and looking ahead to 2025? The report will be launched for free shortly after the survey closes. By taking part you'll be the first to receive it in your email inbox. Take the survey ?? https://lnkd.in/eNfifcyH #HotelMarketing #Hoteliers #HotelIndustry #HotelMarketingInsights #HMA

#Hotel #demand #occupancy #Revenue What is the required actions to be taken during Hotel low occupancy? One of the biggest challenges we face is dealing with low occupancy periods, It can be a difficult task to try and maximize revenue when there are empty rooms staring back at you. The best tactics that can help boost your hotel's revenue during these slow times ; Be creative with your pricing strategy, consider offering special promotions or discounts to entice travelers to choose your hotel over competitors. Think outside the box and come up with unique packages or deals that will grab people's attention and make them want to book a room with you. Don't be afraid to reach out to your network and leverage partnerships with local businesses or event organizers. Collaborate on marketing campaigns or joint promotions to attract more guests to your hotel. Hosting special events or offering exclusive packages can also help differentiate your hotel from competitors and attract a wider audience. Building a strong brand presence in the community can lead to long-term success and customer loyalty. Consider investing in targeted advertising to reach potential guests.

?????????????? ????????: Bookings are slow, your pricing feels random, and marketing campaigns are hit-or-miss.??Sounds stressful, right? That's where a commercial strategy comes in. It's not just about selling more rooms – it's the roadmap to sustainable hotel success. Here's why a commercial strategy matters: ? ?????????????? ????????????: You define your ideal guest, understand market trends, and set achievable goals. ? ?????????????? ??????????????????: Data guides pricing, marketing targets the right audience, and sales efforts are focused. ? ?????????????????? ??????????????: Maximizing occupancy and pricing based on demand leads to more profit. ? ?????????? ????????????: A smooth guest journey, from booking to check-out, fosters loyalty and positive reviews. Ready to ditch the guesswork and take control? Investing in a commercial strategy can be your hotel's game-changer. Find out more here?? https://lnkd.in/gdkdWBNV #RelianceHospitality #hospitalitymanagement #hospitalityindustry #hotelier #commercialstrategy

Mastering Hotel Revenue: The Ultimate Listing Optimization Guide Learn how to skyrocket bookings by optimizing your hotel listing! Grab your copy of "The Hotel Revenue Bible" and discover insider tips on front desk management, sales strategies, social media, and more. Ignite your revenue potential today! #HotelRevenue #ListingOptimization #BookDirect #HospitalityIndustry #HotelManagement #RevenueStrategies #DigitalMarketing #IncreaseBookings #HotelSuccess #TravelTips

As I gazed out the window of my office, I couldn't help but wonder if hotel sales was a dying art. I had heard whispers that the industry was shifting, that travelers were changing the way they booked and experienced hotels. But I knew better. I saw how the industry was evolving, how travelers were craving unique experiences and personalized touches. I adapted, focusing on experiential sales, digital marketing, and revenue management. One day, a potential client, a large corporate group, reached out to our hotel. They wanted something special, something that would wow their attendees. I saw an opportunity. I crafted a personalized package, complete with a private rooftop reception and customized catering. RICHARD AYITEY NII The client was impressed, and the deal was done. Our hotel had won the business, not just because of its rooms, but because of the experience I had created. As I left the office that evening, I smiled, knowing that hotel sales was far from dying. It was just transforming, like the industry itself. And I was ready for the challenge. #salesbussiness #strategy #Hotelsalesandmarketing #LinkedInads

More commission? Is that really the answer to filling empty rooms? Back when I worked in event agencies, hotels would offer us 15%, even 20% commission, eager for more business. But when you flood the market with 'special offers', how effective is this strategy? Yes, commission-based deals can pull in short-term bookings, especially during low periods, but there is a catch... When every hotel offers the same deal, standing out becomes the real challenge. Plus, many big agencies already have lucrative commercial deals, so a 'special offer' often falls flat or gets ignored. So, what do you need to focus on? DIFFERENTIATION. Most hotel marketing is painfully similar, often leaving customers sifting through a sea of look-alike emails and ads. If your marketing blends into the background, it’s not the customer’s problem... it’s yours. CREATE A DISTINCT IDENTITY FOR YOUR HOTEL: 1?? Showcase Your Unique Selling Points – From the historic charm of your hotel & neighbourhood, to eco-credentials, or exceptional service... make it known. 2?? Tell a Story – People connect with authenticity. Paint a picture that makes them feel something. 3?? Bring Visuals to Life – Use high-quality visuals to show off your spaces and places. 4?? Promote Local Experiences – Showcase the unique attractions around you, from cultural hotspots to the local gastronomy. What other strategies do you think hotels should focus on? #exploretheworld #hotels #sales #marketing #differentiation

Don’t skip on cart abandonment campaigns. ?? As a matter of fact, don’t skip on cart abandonment DRIP campaigns. ???? The Houstonian Hotel, Club & Spa, shows us why with a cart abandonment drip campaign that achieved a 75% open rate and 188 booked room nights. The key to this campaign’s success was the idea of “no guest left behind.” If a guest fails to complete a booking, the hotel set up this automated campaign to hit the guest’s inbox with personalized details of why booking with The Houstonian Club, Hotel & Spa would make for an exceptional experience. That kind of proactivity and attention to every potential guest is what made this campaign exceptional. Find out more about this campaign: https://bit.ly/49yZyA3 #EmailMarketing | #DirectBookings | #HospitalityTechnology