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There is so much noise in the fractional space right now! I've been doing it for the last 3 years and the market seems to be catching up If you are thinking of building a business in the fractional space Please think through 3 main parts of your business: Your Model, Engagement Monitoring, and Billing. ??Model: There are different models you can explore, but these 3 seem to work the best: ??Typical Marketplace: Buyers and Sellers transact themselves without your intervention. This works if your buyer knows exactly what they want to buy. If you are focused on startups, your buyers might not know what they want to buy and could lean on your expertise. ??Staffing: Get a requisition, find the talent, and connect the two. It's the easiest to start but very difficult to differentiate. ??Services: Build an advisory business (think similar to McKinsey etc.). High quality and very high billing. ICP cannot be early startups ??Engagement Monitoring: This is by far the most important piece to a fractional engagement If you aren't monitoring the engagements between both sides, you won't know if the problem is your customer or the talent ??You can track it with a simple Google doc ??You can use a project management tool or ??You can build something proprietary (please use no/low code tools) ??Billing: ??Marketplace: Charge both sides a transaction fee or charge just one side ??Staffing: Add a markup to one side and a buy-out fee ??Combination: Reduced markup and a percentage on one part of the transaction such as commission/bonus ??Advisory: Monthly retainer with clearly defined deliverables and timeline I've spent the last 3 years testing various models and combinations Hope this is helpful! #startup #entrepreneurship

Are you ready to take your business to the next level? ?? Scaling your business can be a daunting task, but it doesn't have to be. Here are four tips to help you get started: 1?? Identify areas of growth. Take a look at your current operations and identify areas where you can expand. This could include new products or services, entering new markets, or launching a new marketing campaign. 2?? Assess your resources. Make sure you have the financial and human resources necessary to scale up. This could include hiring more staff, investing in new technology, or acquiring additional capital. 3?? Develop a plan. Once you know where you want to go and what resources you need to get there, develop a plan of action that outlines how you are going to grow. 4?? Monitor progress. As you move forward, track your progress and make sure you are staying on track. Set regular checkpoints to evaluate your progress and make any necessary adjustments. By following these steps, you can take your business to the next level and open up new doors of opportunity. Share your tips in the comments ?? #StartUp #Scalability #ScaleYourBusiness #StrategicFinance

?? ?????????????????? ???????? ???????????? ?????????????? ???????? ???????????????????? ????????????????????! ?? Starting up in retail? You’re not just building a brand—you’re navigating a high-stakes game of budgets, talent, and strategic timing. But what if you didn’t have to take every step alone or carry the weight of a full executive team from Day 1? At ???????????? ?????????? ???????????????? ????????????????, we believe in supporting start-ups like yours with ???????????????????? ????????????????????—a flexible, ????????-?????????????????? way to access ????????-?????????? ??????????????????, scaled perfectly to your needs. Imagine having a seasoned ???????????? ????????????????, ?????????????????? ????????????, ???? ???????????????????? ?????? on your team for a fraction of the time (and cost) but all of the impact. We ???????? ???????? ??????????-???? ???????????? ???????????? ????????????????, focusing on growth, guidance, and streamlined efficiency—exactly when needed. ????????’?? ?????? ???????????????????? ???????????????????? ?????? ?????????? ???????? ??????????-?????????? ???????????? ??????????????: - ?????????????? ????????????????????: Use funds where they matter, from product development to strategic marketing, instead of full-time executive salaries. - ????????-?????????????? ??????????????????: Access industry leaders to make informed decisions on everything from market entry to supply chain. - ???????????????? ??????????????: Need a boost for a launch? A fractional executive is there to fill in the gaps, then step back as your internal team grows. Curious about how this approach can take your start-up to the next level? ??????’?? ???????????????and explore how fractional management might just be the ???????????????????? ???????? your brand needs. ?? ?????????? ??????????. ?????????? ????????????. ?????????????? ????????????????????. #FractionalManagement #RetailStartups #StartupSuccess #MAGICAElite #CostEffectiveLeadership #RetailInnovation

Tech #startups and #scaleups #founders and leadership team execs You are always asking me… What are some of the top tips to ???? Supercharge Your Business #Growth ???? Don't just dream it—action it and achieve it! ?? just tiny steps bit by bit and #togetherwegrow 1?? Unleash Your Superpowers?? Identify what makes your business truly exceptional and focus on amplifying those strengths. By honing in on what sets you apart, you can dominate your niche and capture the spotlight! Focus! Too often I seen multiple revenue streams to multiple persona at the start 2?? Forge Your Dream Team?? Surround yourself with A-Team players who share your passion and drive. Advisors, employees, partners… Together, you can conquer challenges, spark innovation, and propel your business to new heights! Create the winwin and incentivise! 3?? Tech-ify Your Success*l?? You may well be creating the next best tech solution AND remember to also embrace cutting-edge technology to turbocharge your operations and expand your reach. Equip your business with the latest tools AI and other tech to operate efficiently and outshine the competition! 4??Customer Obsession???? Put your customers at the heart of everything you do. By obsessing over their needs and delivering WOW-worthy experiences, you can create loyal fans who will champion your brand far and wide! It’s not about building with millions features that customers don’t want… build and iterate with customer feedback and listen to them 5??Go-to-market Magic???? Invest in taking some time to do marketing strategies that work, dazzle and drive results. From tackling social media yourself as the founding team to strategic partnerships, unleash the power of marketing to attract new customers and ignite your growth! You’ll be surprised how you can do much of this for free! 6??Elevate Your Evolution???? Embrace a mindset of continuous growth and adaptation. We are all on a learning journey! Stay hungry for knowledge, feedback, embrace change, and transform challenges into opportunities to soar to new heights of success! 7??Financials and data are your friends ?? It’s so important to keep daily eye on your numbers and data analysis! This is the real driver and story teller of your business! Ready to ignite your business growth and conquer new horizons? DM me for my fractional strategic CFO/COO support! ???? Don't just dream it—action it and achieve it! ?? #togetherwegrow #BusinessSuccess #ScaleUp #GameChanger ?? #founders #investors #business #inclusiveleadership

?? A note to founders and finance teams - Where to play? and How to Win? Productivity improvements and resource re-allocation are critical levers to strategic value creation. ? ? The importance of resource reallocation…? ? The point of improving productivity is to free resources to enable the company to invest in growth. However, growth can come from simply reallocating resources to more promising business opportunities.? ? Reallocating?your resources, measured as invested capital over time, will boost the odds of strategic success. You can consider this across multiple dimensions and at a macro level e.g., business units, or micro level e.g., products and customers.? ? This is very much linked to your company’s “where to play” and “how to win” choices. You need to ensure a hardcore prioritization of your strategic choices. If you’re betting on a certain part of your products value, you need to move resources away from the other areas and put them on pause. If you find only certain customer segments to be attractive you should consider servicing others or find very low-cost to service models.? ? The challenge that most companies face is that they spread their resources too thin. This results in promising business opportunities suffocating from lack of resources and lesser opportunities burning cash without any expected returns. It’s a true lose-lose situation underlining the criticality of resource reallocation.? ? If you face the problem of their simply not being enough resources to go around. You're faced with the choice of continuously underperforming across all segments or betting big on a few of them, it's good advice right now to focus on the latter.? ? Having freed significant resources, you can invest in your remaining product features, enabling you to differentiate yourselves from competitors and significantly increasing your sales force and go to market strategies. It seems obvious, but too many business can get caught up in trying to please all use cases for the product they are delivering and get caught up in a cycle of feeling like you are underperforming across all areas. Take a step back and assess where to place your bets to improve your chances of succeeding as a business, therefore improving productivity and financial performance and giving your business a better chance of delivering longer, more sustained value to your customers. This will free you up to explore new product development initiatives down the line, building on top of a business in better shape than it was heading for previously.? ?? #startups #scaleups #tech #growth #productivity

Delivering elevated corporate websites for leading technology brands,? B2B companies, venture capital firms, and their funded portfolio businesses. Connect on LinkedIn! Or you can call me at +919130922939 Email - [email protected] #Leadership #Innovation #Entrepreneurship #Marketing #DigitalTransformation #BusinessStrategy #Networking #CareerAdvice #Sales #Startup #HR #TalentAcquisition #PersonalBranding #Technology #management #digitalmarketing #creativity #contentmarketing #business #leadership #youthempowerment

As a Fractional COO, one of the most common questions I encounter is, "How much time do you typically spend working with a client?" It's an important question, and the answer can vary based on several factors. According to insights from a study conducted by McKinsey & Company on fractional executives, the time commitment of a Fractional COO can range from a few hours per week to multiple days, depending on the complexity of the client's needs and the stage of the business. For early-stage startups, a Fractional COO might spend less time initially, focusing on strategic planning and setting up operational frameworks. As the business grows or faces challenges, the time commitment may increase to address issues such as scaling operations, optimizing processes, or navigating organizational changes. Additionally, an article published on Forbes suggests that Fractional COOs typically work on a part-time basis, providing flexibility for both the client and the COO to balance other professional commitments. This flexibility allows Fractional COOs to offer their expertise to multiple clients simultaneously, bringing diverse perspectives and experiences to each engagement. In my experience, the key to a successful partnership between a Fractional COO and a client lies in clear communication, alignment on goals, and a focus on delivering tangible results efficiently. Come clients even choose to utilize a fractional indefinitely, rather than acquiring a full-time position. By understanding the unique needs of each client and tailoring the approach accordingly, we aim to maximize the value we bring while respecting the client's time and resources. If you're considering working with a Fractional COO or exploring this role for your business, feel free to reach out or check out some articles over at the ATLATL Business Solutions website. I'd be happy to discuss how I can support your goals and contribute to your success. #fractionalexecutive #fractionalcoo #fractionalleadership #businesssupport #entrepreneurs

Startup Roadmap Phase 1: Ideation and Research Idea Generation: Brainstorm and identify a problem-solution fit. Market Research: Analyze industry trends, target market, and competitors. Validation: Validate idea with potential customers and refine based on feedback. Phase 2: Planning Business Plan: Outline mission, vision, goals, business model, and revenue streams. Legal Structure: Choose and register a business structure; secure licenses. Branding: Develop brand identity including name, logo, and guidelines. Phase 3: Development Product Development: Create a minimum viable product (MVP) and iterate based on user testing. Building the Team: Hire key team members and define roles. Phase 4: Launch Preparation Marketing Strategy: Develop marketing plan, build online presence, and plan pre-launch activities. Funding: Determine funding needs, explore options, prepare pitch deck, and approach investors. Phase 5: Launch Soft Launch: Conduct a soft launch to gather feedback and make improvements. Official Launch: Execute launch, implement marketing campaigns, and monitor performance. Phase 6: Growth Customer Acquisition: Scale marketing efforts to acquire customers. Customer Retention: Implement strategies to retain customers and enhance their experience. Scale Operations: Optimize processes to meet growing demand. Phase 7: Maturity and Expansion Product Expansion: Introduce new features or products and expand to new markets. Strategic Partnerships: Form partnerships and explore mergers and acquisitions. Continuous Improvement: Regularly analyze performance and adapt to market changes. Additional Considerations Legal and Compliance: Ensure ongoing regulatory compliance. Financial Management: Monitor financial health and cash flow. Technology and Tools: Invest in technology to streamline operations. This streamlined roadmap ensures a structured approach from ideation to growth, fostering sustainable business development. #Startups #Entrepreneur #Founders #business #saas #buildinpublic #StartupCommunity #tech #technews

In my journey of over a decade working closely with small and midsize business owners, I've often seen them struggle and their businesses suffer due to a lack of specialists on their teams. Specialists bring deep expertise in specific functional areas, ensuring high-quality work and efficient problem-solving. Their expertise can lead to better product development, more effective marketing strategies, and optimized operations, giving businesses a competitive edge. Moreover, specialists can mentor other team members, raising the overall skill level within the company. They help navigate complex challenges that generalists might struggle with, reducing risks and improving decision-making. Small and midsize business owners can maximize resources, drive growth, and achieve their goals more effectively by focusing on key business areas with specialists. What strategies have you implemented to leverage specialists in your team? News Report - The Economic Times #startups #growth #business

A client put the value of my fractional offering at $350,000. This is not a random number. It's fundraising they can attribute directly to the work I did with them. I love telling this story ???? When I first started working with them, the CEO was involved in everything—the big picture stuff, the implementation, the tactics—everything was on the CEO's plate. It was a familiar scene, one I've witnessed time and time again in the startup world. So, I rolled up my sleeves and dove in. ? I worked closely with the CEO to understand their vision for marketing, sales, operations, and products. ? Then, I created a game plan to translate that vision to the staff and support them in implementation. ? I helped the CEO prioritize initiatives with scalable revenue and the fastest investment. And then, something magical happened. The CEO was then free to land their first clients, talk to investors about all the new exciting things they were doing, and get funding. It was a powerful reminder of the profound impact my work can have on two of the most critical aspects of any startup: the CEO's time and energy. Know a CEO who needs this level of support from a fractional executive? Share this post with them, or send me a DM. For more: freetheceo[dot]com #FractionalCMO #CEOSupport #FractionalGrowthExecutive