Twitter to rebrand as X

Twitter's iconic logo may soon be scrapped, according to Elon Musk. On Saturday, Musk tweeted about his plans to part with the logo and even asked users for ideas for his new X app. "And soon we shall bid adieu to the twitter brand and, gradually, all the birds," Musk also tweeted. Are you ready for a rebrand, or is it just another nail in Twitter's coffin? Read more from Insider's Ryan Hogg: https://lnkd.in/guu5r2Si #twitter #elonmusk #everythingapp #xcorp

As we all get ready to bid adieu to the Twitter logo, let's pour one out for Martin Grasser for the iconic bird that he designed only 3 years out of art school. He's an incredible designer, artist, branding expert and person. Give him a follow and a shout out if you post about the logo this week. https://lnkd.in/gDS_t4dc #Twitterlogo #Designer #Branding #logodesign

So, Elon Musk now wants to permanently remove the bird from Twitter’s logo. #elonmusk, well, is up to something again. He always is, isn’t he? This time, he wants to proceed with a total rebrand of global #socialmedia platform Twitter. This comes from hours' worth of tweets posted at around 12AM ET yesterday announcing his intention to rebrand Twitter to” X”, the name he’s used in product briefings for a long time. “Soon we shall bid adieu to the Twitter brand, and, gradually, all the birds”, Elon tweeted, adding “if a good enough X logo is posted tonight, we’ll make (it) go live worldwide tomorrow.” You may be a bit skeptical about this, as Elon Musk has tweeted a lot of weird stuff on Twitter, but signs seem to corroborate this. Twitter’s #business has already been renamed X Corp, and Twitter employees have been informed of the development by email. In a nutshell, what does this mean? We won’t be seeing the characteristic blue bird anytime soon, and “Twitter” will become “X”. Evidently, this change would follow in professional sectors, like the stock market, as well. So, it seems we won’t be “tweeting” anymore. We’ll be “X-ing”. Sorry, I won’t do that again.

It will be sad to see #Twitter #end like this. So many people put in so much time and effort and heart building the business... it took Elon Musk less than a year to kill revenue and headcount by more than 50%. I've been on the receiving end of things like this in my past, and believe me, it is not easy to deal with this. With #Threads launching, doing well, being free and having advertising expertise, it will not be easy for Twitter to charge subscription fees or grow advertising revenue. Not surprised seeing the pivot now. This being said, there is a giant opportunity if they handle the pivot right. Chat is fast emerging as an interface to everything like search, education, shopping and so many other things, thanks to ChatGPT. Imagine X has twitter social as one tab, Twitter DMs as another tab, a chatbot assistant as another tab which is a window to shopping and search and so many other things, and of course people could pay through the app (perhaps using multiple options including crypto?) like they pay thro WeChat. Let's see where this goes. With Elon involved, it will never get boring. The crypto angle, in particular, could be fascinating.

Elon Musk tweeted on his official account that Twitter would be changing its logo to an “X” and that all the birds will be disappearing from the platform. In a series of tweets, Musk said: “And soon we shall bid adieu to the twitter brand and, gradually, all the birds.”

In a Twitter Spaces about an hour ago, Elon Musk confirmed that tomorrow is the last day for the Twitter logo of more than 17 years. Most assumed that 'X' would simply be the parent company and that Twitter would keep its name and bird logo similar to how Meta handled Facebook, however that appears to not be the case. Do you think this move will hurt the Twitter brand? How long will it take for users to stop calling it Twitter? And most importantly - what delicious memes will we get from this?