Meta seen spending even more on AI

Today we’re beginning to roll out AI Studio, a new place for people to create, share and discover AIs — no technical skills required! AI Studio is built on our Llama 3.1 models, bringing many of the advanced capabilities and the flexibility of the new models we released last week to AI’s anyone can build and publish across Messenger, Instagram, WhatsApp and web. We’re excited about how this experience will enable creative new ways for anyone to build AIs for work, play and more. You can start building today on Instagram or on the web: https://lnkd.in/gPfSuBtw

You can now create your own avatar on Instagram! Well, at least if you are in the US and only creators & businesses get full access to some features. Meta's AI Studio is now live in the US, offering a platform to create and discover AI characters: Creators and businesses can extend their Instagram profiles with a custom AI. Anyone can explore new interests with AI characters. Here's how Meta is positioning it: CREATOR AI (for creators and businesses) Extend your digital presence and connect with your audience in a personalized way, using an AI that mimics your tone and expressions. AI CHARACTERS (for anyone) Craft conversational AIs based on your passions, for fun or practical use (I guess similar to CustomGPTs). And the best part: No tech skills needed. You can customize content, topics, and even avoid certain subjects (Meta even provides a handbook with 18 pages to help you get started). The Instagram accounts of donalleniii and violetbenson seem to be testing Creator AI already. Not entirely sure what to make out of this at this point. But it certainly has a lot of potential in scale if you enable AI features across Meta's properties Instagram, Facebook and WhatsApp. This also includes scalable fails. ?? How long until someone breaks one of the chatbots? Let me know what you think. #Meta #AIStudio #AI #SocialMedia #digitalpinnacle

And just like that - AI agents are coming to social channels. AI Studio for Instagram has been released by Meta today (see video below) that has the potential to significantly reduce time spent answering direct messages. As any brand or creator knows, the 1:1 relationships of social channels allow direct communication with followers to allow them to ask questions and engage in dialogue that would once have been handled by call centres and most recently online chat bots. Meta's AI Studio for Instagram will allow you to train it on your content by choosing which posts and comment replies to learn your voice and to add specific information. The goal is to train the AI to respond as you would and build trust at scale, but not to replace you. You don't have to dive in head first - you're able to go into 'test mode' and have a full conversation as if you were a fan editing responses to enhance the learning phase. If your inbox is known to get overwhelming and response to DMs is critical to conversion and moving people through your sales funnel, it is definitely worth playing around and getting familiar with to see how you can potentially incorporate these types of AI agents into the community management side of your social media channels. #ai #aiagents #meta #instagram #metaai #socialmedia #digitalmarketing #socialmediamanagement #marketing #communications #machinelearning

Investors can be fickle and while last quarter, Big Tech mostly got a pass regarding escalating spend going into AI infrastructure (see my quick video commentary on that below), this quarter has started out on slightly shakier ground (i.e., Alphabet Inc. was down -5% on the back of its results which, among other things, saw even higher capx levels on top of last qtr’s increase) and leading Big Tech stocks have felt some heat (i.e., NVIDIA shares have fallen about -20% from its peak).? All eyes will be on Microsoft, Meta, Amazon, and Apple’s results + forward commentary on AI investment and returns this week. We will be delving into this theme plus results across other digital media players (Pinterest/Snap Inc.), Entertainment (Live Nation Entertainment/Roku), Videogames (Electronic Arts (EA)/Roblox), Online Travel (Booking.com), amongst others. It will be a busy week in the markets! For reference, our focus in last week’s Top TMT Themes Update included: 1. Earnings Scorecard - Week 1 & 2 2. Alphabet Says It’s Better To Over-Invest In AI, Than Under-Invest… 3. Connectivity - Part 1: Verizon & AT&T Somewhat Diverge In Q2 4. Connectivity - Part II: Cable Companies Are Weathering The ACP Storm Better Than Expected 5. Investors Cheer Spotify’s Year Of Monetization + Better Paid Subscription Growth 6. UMG’S Results Were Impacted By Varied DSP Performance, But Its “Entire Mentality Is To Grow The Pie” 7. A First Look At Media Entertainment Trends Raised Concern On Theme Parks 8. Grab Bag: Reddit Strikes Sports Partnerships / Apple Cuts Content Spend / Prop 22 Is Upheld If you are a corporate executive or financial investor and would like to request access to our LT Weekly Top TMT Themes reports, click here: liontree.com/ltweekly #LTWeekly #Media #TechCapex

Techflation is now a thing and may become an unsustainable thing at this rate. I'll wager any day that OpenAI and the current LLM architecture will not win the day.

This week, the market’s focus is on the earnings reports from major tech companies like #Microsoft, #Apple, #Meta, and #Amazon. These tech giants, which make up a significant portion of the S&P 500, are expected to provide insights into their #AI investments and growth strategies. The outcomes could either bolster the ongoing market rally or trigger a summer slump. #TechIndustry #EarningsReports #Investments #MarketTrends

Llama 3.1’s release has narrowed the gap between open-source and closed-source AI, matching proprietary models on key benchmarks. What does this mean for the near future of the industry?

AI has undoubtedly been one of the key fortune drivers for most big tech firms. So much so that Nvidia has pipped Google’s parent company Alphabet ($2.2T) to become the world’s 3rd biggest company with a market cap of $3.2 Trillion. Apple and Microsoft continue to reign at the top of the market $3.3 Trillion each. Here’s some interesting Trivia on AI and its impact on Tech companies' earnings. 199 companies in the S&P 500 cited the term AI in the Q1 earnings call. The most among them were Meta (95 times), Nvidia (86 times), and Microsoft (74 times). #AI #Tech #marketing #digital #Nvidia