课程: Top Tips for Personalizing Your Public Relations Strategy
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Personalize your pitch
Personalization in PR I think is one of the - what's that phrase? It's simple, it's just not easy. It takes an extra step. It takes more effort. It is arguably the most important thing. I personally believe in having success in public relations, especially when you're working with the media. You know, reporters get, let's just say, a thousand emails every day. I mean, who knows if that's the exact number, but it's a lot. And what makes your story your pitch worth opening? I feel like when we really approach The whole. you know, I don't even want to say just PR professional, but like, say, entrepreneur, founder, a PR professional, whoever that person is that's in charge of communicating with the media, we approach it like just a regular human interaction. It makes it a lot easier. It's like, do you walk up to someone on the street? Or when you're at a networking event and you're trying to make a new friend, do you immediately go up and just ask them for something? I mean, maybe you do,…
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