课程: Tips for Writing Business Emails

Format your email for clarity

课程: Tips for Writing Business Emails

Format your email for clarity

- We're all busy, distracted, and short on time, that's why easily skimmed and digested emails have higher response rates. Here are some tips to format your emails in a reader friendly manner. First, avoid all caps. Readers hear your voice when they read your email messages. If the text is in all caps, they literally hear you yelling in their minds as they read your message, so it comes across as hostile. Need another reason to skip the all caps, spell check doesn't catch errors written in uppercase because it assumes you're keying in acronyms or words with non-traditional spelling. And because it's harder to read you'll easily miss the typos too. Second, don't use red font if you need to call your reader's attention to something. If you're responding say to questions in line, highlight your response in yellow, and then use italics or bold. Red fonts are red as hostile and can have different meanings in other cultures. For example, writing a person's name in red ink is associated with death in Korean culture. Are you thinking, okay, Daisy, I'll use blue or green then? Well, that might be hard to read for someone who's colorblind, and these changes don't always show up on mobile devices. This is why I recommend using the highlight and italics features together when you're responding in line. Third, keep your sentences and paragraphs short. Remember, this is an email, not a thesis. If you find your content as long use bulleted lists to make it easier for your reader to follow. Remember, people are reading your messages on a variety of devices from smartwatches to large screens, resist the urge to tell the reader everything you know about the topic and just tell them what they need to know. Which brings me to another important point, is all of the content you've included in your message related? If not, consider sending a separate email. By limiting the subjects of your messages, you help your readers stay focused on the key topic of your message. If you decide to keep the content together in one email, use bold subject headings to break up the sections or paragraphs in your message. This gives your reader a bit of a roadmap for your message, and helps them refer back to specific sections when needed. Stick to these tips, and I promise you won't end up being that person who makes your colleagues roll their eyes when they see your name in their inbox.

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