课程: Media Relations Foundations
Media relations 101
- Have you ever picked up a copy of the New York Times or the Wall Street Journal and wondered how did this company get featured in here? Or have you ever watched a TV news segment and thought, I need that media coverage for my business? Well, the good news is you can. All you need to know is how to craft a compelling story that will grab the media's attention. It's all about highlighting you and your business in the best possible light so you can get your message across. Hi, my name is Jessica Chen and I'm the Founder and CEO of Soulcast Media, a global business communications agency. We help people and teams communicate clearly and confidently so they get their message heard. Prior to starting Soulcast Media, I was a TV news reporter where I won my first Emmy award at the ABC in San Diego. I'm so excited to share with you what you need to do to build those media relationships so you can grab their attention and get in front of the right audience. Let's get started.
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