课程: LinkedIn Profiles for Technical Professionals

Filling out the About section - LinkedIn教程

课程: LinkedIn Profiles for Technical Professionals

Filling out the About section

- And then we have our About Me section. This is a space where users can provide a summary of their professional background skills, accomplishments, and goals. People make big mistakes here. They throw in college level essays in their About section. Remember, on average, someone will spend around 6 to 10 seconds on your profile before deciding if they're going to spend more time on it or not. So no long essays, no long keywords. Your entire profile's existence and purpose is to peak interest to the point where the recruiter looking at it must have a conversation with you. They need to find out more. They need to dive deep. And so keep that section very specific. Here's a good example. Detail orientated software developer developing modern solutions with a customer first approach using reactant TypeScript to create front ends that enhance the customer experience, while also prioritizing the needs of the business using Java on the backend and Appwrite to store data and support business metrics. This About Me doesn't give an autobiography, but it demonstrates your competency to the role and what tech skills you offer. The other thing is to consider what people are searching up in their keywords for roles. A general tip I give about word count is if the "see more" button pops up when you have too many lines of text, then the person reading it has to click on it to read the rest of your About section. It's not guaranteed that they're going to do that. So this button showing up is a sign that your about section may be too long. Keep it concise. Some people like to throw a thousand keywords in their About Me section. I refer to this as keyword soup. When you're doing that, guess what ends up happening? You are making it harder for the SEO to find you. The recruiter might end up thinking, oh, they just put in a bunch of terms. It's a bit overwhelming, it doesn't look great, and they click off your page, not exactly what you want. Now, if you were able to say something like develop the front end of a website using reactant TypeScript, then you're showcasing how you were able to use that technology. Describe briefly how you used that technology in the past that is needed in the new role you want to be hired for now. This is a lot more impressive in the long term and a lot better for you because it makes it easier for the recruiter to understand what you do and for them to start a conversation when you first message with them or get on the phone with them. But on top of that, also understand that the very, very first line of hiring is always a recruiter, a corporate recruiter, someone in human resources, et cetera. Their expertise is in recruiting. It's people not building technology. Think about it like this. How do you explain what you can do in a way that a non-technical individual will understand what it is that you are talking about and the actual impact that you made? It's good to build connections and conversations with technical people as well, of course. But if a non-technical person understands the impact that you've had in a role, of course somebody with the technical capability will as well. Now write something that everyone can be interested in.

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