课程: Learning Data Visualization

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The true "so what" and goals

The true "so what" and goals

- [Instructor] "It's all about the so what?" People use this phrase all the time when talking about communicating data. And sure, yeah, I get it. You don't just visualize every data point in the dataset, you have to figure out what really matters and just show that part. And I already talked about this when I talked about focus and the KWYs, so why am I doing it again? Because the KWYs help you focus and narrow in and filter out the noise, yes, but as with many things in life, you may need to do more than one pass to get it just right. Ask anyone who's ever written a book if the writing was the hard part or if it was the editing, and which takes longer. I guarantee you they'll all say it's the editing. It's going back through again and again and again and really honing and tweaking and finessing. Let's circle back to the example I keep using. Your boss asked for sales, but you know it's really about comparing year…

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