课程: Freelancing Tips

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Managing your sales funnel

Managing your sales funnel

课程: Freelancing Tips

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Managing your sales funnel

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- You know that you need to lead people through the different stages of your sales funnel but how do you keep track of everything? You can manage significantly more prospects if you use some sort of tool to keep organized. You can use a customer relationship management tool or CRM to help with this. A CRM is purely for your own record-keeping. There are no hard and fast rules for how to use a CRM, so just find a way to take notes that works for you. For most freelancers, a simple spreadsheet will work. The key pieces of information you'll want to track are name, email address, phone number, mailing address, company, stage of the relationship, and notes. Check out exercise file for a CRM spreadsheet to get started. Most of what you'll be writing down is pretty straightforward. It's simple contact information, but you may not be as familiar with the stage of relationship. It basically means which stage of the sales funnel the prospect is currently in, awareness, interest, decision, or…

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