课程: Building Your Visibility Online as a Remote Leader
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Making the most of social media
课程: Building Your Visibility Online as a Remote Leader
Making the most of social media
- Social media is one of the most powerful visibility tools. It's instant, can be accessed anywhere, and can really widen your reach and presence. But to use social media to boost your visibility, you have to see it for what it is. It's a broadcast tool. You post with the goal of reaching more people. Now, these people can be those inside your organization or those outside, but one note here. Always make sure your posts do not violate company policy. Now, the good news is if you utilize social media strategically, you can really boost your visibility, credibility, and position yourself as an industry thought leader. But which social media platform should you use? There are so much to choose from, but at its highest level... Facebook and Instagram, they're great if you are in a consumer-facing business that has a lot of interesting visuals to share. Great photos and videos, they do really well. Twitter is great if you want…
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