课程: Brand and Community Building Using Social Audio

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Expand your audience using social audio

Expand your audience using social audio

- So what's the best way to spread the word about your social audio room? Create a buzz. "Buzz" refers to generating excitement surrounding an upcoming event. You can build a buzz by promoting your rooms with virtual posters. I like to create all of my posters on Canva. On these posters, I include pictures of guests I'm featuring, and images that showcase a topic I'm speaking on, as well as the date, time, and a brief description of the event. After I make the poster, I share this image along with the advanced schedule link of my live rooms on other social media platforms, like Threads, Instagram Stories, or Pinterest. I then encourage people to mark their own online calendar with the link to the event. Having an attractive poster will spark interest in your room and create the buzz you're looking for. Another great way to promote your room is to email your connections or message them directly through social media. If you have a panel of moderators or you're inviting a special guest…

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