National VP of Sales

Abe’s Vegan Muffins, the best-selling ‘school friendly’ bakery brand in the US, and voted the #1 Vegan dessert company in the country, is seeking a National Vice President of Sales. The National VP of Sales is a key leadership position for the Company and is accountable for driving company distribution and velocities in Retail across natural, specialty, and conventional channels, Foodservice, Mass, and E-Commerce. The position has tremendous opportunity for growth within an already established and high-performing organization, and reports directly to the Company’s founders.

JOB RESPONSIBILITIES:

• Develop and execute a strategy to expand store distribution and launch new retail opportunities based on company forecasts and key performance indicators.
• Conduct weekly sales activity, sales pipeline reporting, and management of the sales process, expenses, & budgets.
• Manage promotional pricing, distributor impact, and account-specific events.
• Analyze available data to understand trends at the national and account level.
• Manage and direct distributors on account priorities and account-specific projects.
• Collaborate with Marketing to develop promotional and marketing programs with retail customers to drive short and long-term velocity growth.
• Collaborate with Operations to manage inventory levels so flow-through is as accurate as possible at each account.
• Call on (Core) Key Accounts to ensure distribution, ordering, programming, brand familiarity, staff training, and proper visibility.
• Develop and maintain sales contact with all major customers and new prospects.
• Review and analyze syndicated and POS data to measure item movement, SKU assortment, etc. to create actionable insights and strategies.
• Analyze the competitive landscape every quarter and watch new and trending segments.
• Attend applicable trade shows.
• Maintain accurate records regarding distributor profiles, retail and on-premises distribution, and competitive activity and pricing.

QUALIFICATIONS:

• Strong experience in Fresh Bakery regionally and nationally required.
• Ability to operate entrepreneurially.
• Passion for plant-based, functional, and natural foods innovation.
• Minimum of 10+ years’ experience in sales roles in the CPG industry.
• Strong existing relationships with natural & conventional chain retailers preferred.
• Understanding of and experience with a specialty foods brand.
• Able to travel 30%+ of the time.
• Ability to analyze data and think strategically.
• Proven sales leadership and presentation abilities.
• Strong team orientation with interpersonal skills to support.
• Prior experience with brand development and systems to support aggressive business and brand growth.
• Detail-oriented with strong organizational and analytical skills.

PAY:

The pay range for this position is $135,000-$175,000 plus discretionary bonus. Abe’s Vegan Muffins takes into consideration a wide range of factors in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.

We are an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.