?? Building trust

?? Building trust

Starting fresh once customer trust has hit turbulence. ??

?? Businesses often face crises, devise new strategies to engage customers, and sometimes rebuild trust from the ground up. Regardless, these challenges present opportunities to pleasantly surprise and attract more customers.

?? Let’s see what we can learn from these big corporates and how they build trust after a stumbling block.?


Till next time,

Locate2u Team


?? PHOTOS: Baltimore bridge new safer design

Italian engineers have submitted plans for a new design for the collapsed Francis Scott Key Bridge. Disaster hit the supply chain sector when a cargo ship rammed into the structure in March.?

??? [See photos of the new design when you click on the link]?

?? But for years, the bridge had been battling with ships carrying piles of cargo four times larger than what it could when the bridge was built.??

Here’s how the disaster is turned into a growth opportunity:?

?? The new proposed design has wider carriageways.

?? It has smart features for traffic management.?

?? They would use sustainable materials to preserve the river’s ecosystem.

Go Deeper: Italian engineers propose new design


???? Purr-fect delivery: Cat ends up in Amazon box

What a catastrophe when a cat ?? popped out of a returned parcel at Amazon’s California warehouse after an 800-mile trip from Utah.?

An Amazon staff member documented the cat’s safe return to her animal parents on social media, which went viral. ??

Three key lessons learned from Amazon’s debacle:

1?? Empathy

2?? Quick action

3?? Transparent communication

For photos and video of Galena, the 6-year-old cat: Cat takes surprise trip


??? From a landfill crisis to a recycling solution

Starbucks won’t get slurped up in a recycling problem. ??

?? With coffee pods filling up landfill sites, environmentalists are questioning the impact of their usage.

?? Jumping into solution mode, Starbucks teamed up with Podback. Now, customers can feel good about themselves recycling their pods at home with easy steps.?

How can companies turn a recycling problem into a win-win solution?

?? Offer recycling bags to make it easier for customer participation.

?? Set up drop-off points where customers can return recyclable packaging

?? Incentive recycling with discounts or rewards for customers.

Go deeper: How Starbucks and Podback are reducing waste


???? Fixing a plane mid-flight

Previously, many companies prioritized efficiency over resilience, but the landscape is changing.?

Three reasons why??

?? Economic challenges.

?? Geopolitical uncertainties.

??? Frequent disruptions.

How do you fix a plane mid-flight?

?? ??? You focus on resilience planning and use technology to get to everything simultaneously. Think of artificial intelligence, digital twins, interconnected platforms, and mobile robots.?

Want to know more: Supply chain resilience: Harnessing the power Gen AI


?? Rough seas make stronger businesses?

?? The Red Sea crisis continues to send ripples through the logistics and shipping industry, affecting businesses worldwide.?

“The effects of the situation in the Red Sea are widening and continuing to cause industry-wide disruptions.”

But how is it affecting your business?

? Companies grapple with rising freight costs, longer transit times, and container shortages.?

??? Containers are hard to secure.?

Want to know more: Red Sea crisis: What is it doing to your business?


?? ? Do you have news for us? Get in touch at [email protected] .



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