??benyamin ?的动态

For the founders reading this and thinking “Wow this is amazing! How can we do the same thing?” We call this “sales-assisted product-led growth” with demand generation on top. Maybe even a side order of zero-click content. So when you go to the SaaS gods and place this order, you know what to pick from the GTM menu. ??

Hello, my name is Mohammad Samiullah, and I am an expert academic content writer with three years of experience. I can help you excel in your academic projects with high-quality, tailored content. Here’s how I can assist you: Essay Writing: Research Analysis: Thesis & Proposals: Report Writing: Creating Presentation Skills: Well familaire with all types of references style including Harvard APA MLA Chicago Oscola IEEE Providing quality content with 0% Plagisrism 0% AI On time Delivery Well Researched and Properly Orgnized Let's discuss further

Everybody knows spray-and-pray is dead, but *almost* nobody is adjusting to our new reality. How do I know? Because just about every conversation about outbound focuses on activity volume and pipeline created. Activity volume is important, but it's not the whole story. On its own, it's pretty worthless when you're trying to understand your top of funnel. Here's what happens when VPs of sales focus narrowly on activities, instead of other critical prospecting metrics (contacts approached per account, effort per prospecting stage, Etc): - When they hit their number, they get away with it. - When they miss their number, they're in trouble, because it's hard to diagnose issues when you don't have a funnel. Where is the prospecting playbook NOT working? Why are two reps with the same activity count experiencing wildly different results? - When it comes time to plan, they're screwed. They can't build a trustworthy forecast based on activity counts and historical performance alone. So why are sales leaders so narrowly focused on activities? Because nobody knows how to measure the prospecting metrics that matter. Out of the box, Salesforce can't do it. You can piece it together with a data warehouse and BI tool, but it's *really* hard to figure out yourself. What revenue leaders should care about: - Account penetration: are reps approaching enough (or too many?) contacts when they target an account? - Activity concentration: were those 100 dials you made today spread across 100 companies or 10? - Conversion rates: how many accounts do we need to target to get one conversation, meeting, opportunity? - Cycle time: how many days pass, on average, between the first email/dial and a pipeline opportunity? - Effort per prospecting stage: where is our team's time and effort going? Getting people to talk to us? Moving them from conversation to meeting? Moving from first meeting to pipeline? So, even as the tide is going out and everybody is trying to figure out how to shift to high-quality prospecting...few companies have the tools to make the shift. That's why I built InsideOutbound. It's a native Salesforce app designed for teams that want to make the shift from spray-and-pray to high quality prospecting (inbound and outbound). The (free) beta is live and I have 2 more slots left. Comment here if you want a demo! #inbound #outbound #sales #marketing

Great post on how scaling your sales & sales team has changed. Outreach strategies are overwhelming inboxes - as AI has magnified the ability to reach out. It's just not effective. Adam Robinson gives great advice below on quality over numbers when it comes to building a sales team. Relationship building for the win; spray and pray is always a losing strategy.

#Gotomarketweeklyreview What you missed last week as a Sales, Marketing, CSM and RevOps professional. Did I forget something? Write it in the comments ?? Happy Monday! ?????? ????????????????/????????????: ???????????????? Flori Needle: 14 Best B2B Cold Email Templates to Get Your Leads' Attention https://lnkd.in/dD2MXFtH ???????????????? Aja Frost: 23 Elevator Pitch Examples to Inspire Your Own [+Templates & Expert Tips] https://lnkd.in/dH2GMuTe ???????????????? Dots Oyebolu: Fuel B2B Leads with the Pump & Funnel Content Marketing Model https://lnkd.in/dCm-uune ???????????????? Sarah Richter: 5 CPG marketing trends forcing industry change in 2024 https://lnkd.in/d65b-zJg ?????? ??????????????/????????: ???????????????? James Isilay: What the SDR did right on the best cold call James received https://lnkd.in/d-fq3sFE ???????????????? Mor Assouline: 5 techniques to close 50-70% of your demos https://lnkd.in/djhDP9HQ ???????????????? Cait Kennedy: Close more deals by running towards the biggest objections https://lnkd.in/dE5nvV7R ???????????????? Jen Allen-Knuth: How I write a cold email, without pitching a solution https://lnkd.in/dbV4QjxQ ???????????????? Markus Rentsch: CSM Revenue Impact https://lnkd.in/dQhnCWQ9 ???????????????? Gary Sia: Off-Peak Prospecting - Weekend Strategies to Skyrocket Sales https://lnkd.in/dE-kbWmj ?????????????????????? ????????????????????/????????????????: ????????????????? How to use AI for sales coaching with Koen Stam, Toni Hohlbein and Mikkel Pl?hn https://lnkd.in/dWhwVBAT ????????????????? How to do Revenue Marketing with Liam Bartholomew, Tim Rath and Matthis Janssen https://lnkd.in/dw246NAH ????????????????? Moving into sales leadership roles with Tammy Sexton, Carl Cross, Terry Tripp, John McMahon and John Kaplan https://lnkd.in/dzSkgZPn ????????????????? The HelloFresh CRM Lead with Alice Clark and Lauren DeSouza https://lnkd.in/dCY2JAxf ??????? A guide so that your marketing brings sales with Michael Asshauer? https://lnkd.in/dcTT3UcA ??????? Customer WOW as Northstar Metric with Malte Lohaus and Bjoern W. Schaefer https://lnkd.in/dSV9hHua ???????????????? ????????????: 13.05. - Munich: ?? Sprinklr & SDRs of Germany: Pizza & Pitches - Die neuesten AI Sales Tools und Best Practices? https://lnkd.in/dny96cni 14.05. - Online: ?? Hard Skill Exchange: AMA Session with Dennis Sprute https://lnkd.in/dfucZrqy 27. - 31.05. - Vienna, Munich, Zurich, Amsterdam, Rotterdam, London ?? The SaaSiest Euro Tour for B2B SaaS professionals https://lnkd.in/dZ_4DvvU ?????? ????????: ?? Head of Revenue Operations at Gelato | Go-to-Person: Camilla Solheim https://lnkd.in/depH8iqP ?? Senior Revenue Operations Manager at Shiftmove | Go-to-Person: Maria Wendler https://lnkd.in/d3S2gqPS ?? Senior Account Executive at Userlike | Go-to-Person: Kristina Nolte https://lnkd.in/dNCD53bv What did I forget? Write it in the comments!? Happy Monday!

Thanks for the feature, Alexander Kohler! ?? Glad to see my post make it to your list of Top Content/News for Go-To-Market strategies this week! ?? Knowing that each piece of content holds the potential to resonate and assist someone out there keeps me motivated. ?? "The only way to do great work is to love what you do." – Steve Jobs And for those who missed my post, do check it out. Surprisingly, it seems to have sparked some debate. Didn't think it would be polarizing though ?? : https://lnkd.in/gyDEi7Fe #gotomarketstrategy #leadgeneration #prospecting #businessdevelopment #gotomarket _______ Repost ?? to inspire and motivate! ?? ?? Follow me, Gary Sia, for regular doses of motivation, actionable tips, and insightful discussions on sales, marketing, and prospecting topics. ?? And oh I also love to travel ?? and talk about AI ?? _______

For years, I have been talking about how SMB SDRs & AEs will be rendered unnecessary. The entry of functional AI has confirmed it for me: our SMB sales won’t ever be profitable if we are spending salary costs on deals that do not even cover the cost of time spent nurturing and closing them. ?? This year, I attended several events and saw some incredible platforms for: ↘ SDR/BDR with AI voices, dialing, and booking meetings ?? ↘ Smart dialers calling 10 people simultaneously ↘ Platforms doing nurturing funnels based on info about the conversations a salesperson has had with a prospect months ago ↘ A few days ago, I was introduced to a platform that will manage the complete online buyer's journey—from interest to onboarding—removing the need for SDRs/AEs completely. ?? OMG, guys, it’s so good. If you want an intro, DM me. This company is in stealth mode right now. ?? Here’s the stark reality: ↘ Customers don’t wanna talk to us (AEs): Gartner reveals that 33% of all buyers desire a seller-free sales experience, preferring to avoid direct interaction with salespeople. ↘ We don’t wanna cold call: HubSpot reports that 63% of salespeople say that cold calling is the worst part of their job, highlighting a significant dislike for this traditional sales method. ↘ We suck (yeah, we do) at closing deals: Forrester Research shows that only 19% of sales leads ever get converted to customers, indicating that a vast majority of sales efforts fail to close deals. Let's talk ROI. If you have an ARR of $3,500, and an AE spends 6 meetings and works an additional 30 hours (yeah, people, we spend so much more time than we think) on the deal to prepare meetings, prepare business cases, and involve other people in the deal (like SE, SDRs), here's how the ROI looks: ↘ Company's Cost for the AE Salary(in Sweden): $8,000 ↘ Company's Cost for the SDR Salary (in Sweden): $6,000 ↘ Company's Cost for the SE Salary (in Sweden): $9,000 ↘ Estimated Overhead Cost per Employee per Month: $2,000 ↘ Assuming a standard 40-hour workweek and 4 weeks in a month, that's 160 hours per month. ↘ AE: 10,000 / 160 hours = 62.50 per hour ↘ SDR: 8,000 / 160 hours = 50 per hour ↘ SE: 11,000 / 160 hours = 68.75 per hour Cost of the Deal ↘ Total Hours Spent by AE on the Deal: 6 meetings + 30 hours of preparation = 36 hours ↘ Cost for the AEs Time: 36 hours * 62.50 per hour = 2,250 ↘ Total Hours Spent by SDR on the Deal: 2 hours per meeting * 6 meetings = 12 hours ↘ Cost for the SDR's Time: 12 hours * 50 per hour = 600 ↘ Total Hours Spent by SE on the Deal: 6 hours ↘ Cost for the SE Time: 6 hours * 68.75 per hour = 412.50 Total Cost of the Deal ↘ Total Cost: 2,250 (AE) + 600 (SDR) + 412.50 (SE) = 3,262.50 Revenue from the Deal ↘ Annual Recurring Revenue (ARR): $3,500 ROI Calculation ROI: (Revenue - Cost) / Cost Revenue: $3,500 Cost: $3,262.50 ↘ ROI Formula Application: ROI = (3,500 - 3,262.50) / 3,262.50 ROI = 237.50 / $3,262.50 ROI ≈ 7.3% We need to move, salespeople!

In the last 11 years I've worked with over 700 Sales Dev Reps. Yesterday I shared some content on outbound prospecting that I've learnt in that time with the Salesforce Partner Community thanks to Ryan Doull inviting me along to speak at Salesforce's Mid-Market Partner Business Development 101 Event. What I heard.. ?? Salesforce are really investing in working with their partner community to improve customer value throughout the entire buying journey. Some commitments include -100% partner coverage on strategic pursuits -Ensuring the right kind of assets available for the buyer at all stages -Making sure Salesforce AEs understand partners can source opportunities -Helping partners to work out what they want to be famous for What I shared.. ?? To be ready to truly invest in cold outbound prospecting you need a few things in order. Strategic Leadership & Day-to-Day Execution: Don’t invest in outbound unless you have C-Level buy-in paired with managers who can drive execution daily. Success requires strong leadership to guide vision and strategy but also managers who bring the daily energy to coach reps, manage leads, tweak messaging, offer feedback and more.. Precise Targeting & Data Clarity: If you can’t identify your Ideal Customer Profile or don’t have the means to build accurate target lists, stop here. Successful outbound sales functions have mastered data and create assets that can be leveraged – without these, your outbound will be less effective. Quality has to meet Quantity: Outbound won’t work if your focus is too far to either extreme. You have to balance both. Consistent, Clear Messaging & Trust Building: If you can’t build credibility through simple, relevant messaging, and don't have a dedicated person or function for managing new business opportunities you’re not ready for outbound. Winning new business is a full-time job given the spend scrutiny that exists globally at the moment. Know your Numbers & Stay the Course If you wouldn't be willing to invest 2 years of effort in building a predictable outbound sales funnel, don't start. This isn't me saying stick with things that aren't working - but don't ask after a month where all the new logos are! If you have these things aligned now might be the time to be thinking about investing in outbound as a channel, and deciding if it's something you want to own in-house or lean on agency support for. BONUS I shared a breakdown of our cold calling conversion metrics in August across UK, ANZ & US markets with the audience - if you want some insight into these drop METRICS into the comments. #salesforce #salesforcepartners

There are over > 2,200 Sales Tech platforms in 2024 Here's *all* you need to build a great sales stack: 1?? An extensive B2B database Data is the starting point of every successful outbound campaign. You can go for platforms such as LinkedIn Sales Navigator, Apollo.io, Ocean.io or Telescope to start building your lists. 2?? An accurate data enrichment tool Once you know who to contact, your next best lever is to get accurate data from them. If you're looking for great platforms to find emails, you can go for: - Prospeo: coldiq.com/tools/prospeo - FullEnrich: ai.coldiq.com/fullenrich - LeadMagic: coldiq.com/tools/leadmagic If you're looking for great platforms to find phone numbers, you can use Clay (coldiq.com/tools/clay) & FullEnrich waterfall enrichment features. 3?? A Sales Engagement platform (that keeps you away from SPAM) With Google/Outlook cracking down on cold emails... you want to make sure your sending platform has deliverability in mind. There are several options for that: → Instantly (coldiq.com/tools/instantly) has pioneered multi-inbox rotation, while → lemlist (coldiq.com/tools/lemlist) is the O.G of email warmup. Both platforms now offer a done-for-you cold email setup. The difference is that Instantly focuses mainly on email sending, while lemlist also has LinkedIn outreach features - Smartlead (coldiq.com/tools/smartlead) is another great alternative...and if you want to try your luck with LinkedIn Outreach... HeyReach (coldiq.com/tools/heyreach) is to LinkedIn automation what Instantly/Smartlead are to email automation. 4?? A reliable CRM for proper lead management With all this generated pipeline, you'll want to make sure you don't miss out on your leads. In this case, you can use platforms such as: - HubSpot, Pipedrive if you're looking for solutions with many integrations - Breakcold, folk or Attio for next-gen CRMs that are adapted to social selling. And if you want to keep track of your conversations, an 'easy improvement' is to use note-takers such as Attention (coldiq.com/tools/attention) & tl;dv (go.coldiq.com/tldv) 5?? Advanced *fancy* Tech Additional great additions, once you've mastered the first 4 'fundamentals' categories would be: - Intent signals platforms such as RB2B (coldiq.com/tools/rb2b) & Unify (go.coldiq.com/unify) - Video selling tools such as Sendspark: go.coldiq.com/sendspark - AI Agents such as Trigify.io & Relevance AI P.S: If you didn't get enough with the above selection... we curated 900+ AI Sales tools right here: https://lnkd.in/eXgnfNkU