The automotive buying journey has shifted online. With more and more customers conducting online research for cars and high-considered purchases, your website needs to be equipped to convert these 'researchers' into purchasers. Is your website equipped to drive those conversions? We can help Watch the video to learn more, you can read our latest blog post here: https://lnkd.in/eayhNDrw #carbuyingtrends #automotiveindustry #buyingjourney
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Customer-facing professionals often encounter challenging interactions with demanding customers. It's essential to understand that these behaviors are often linked to the end consumer's expectations. For instance, in the automotive industry, consumer preferences significantly impact car features, aesthetics & car price. Consumers often expect high-end features at entry-level car price, creating a dilemma for OEMs. Often you have been asked to meet customer's customer expectations. So even if you're not directly interacting with customer’s customer (end consumer), it's crucial to consider the needs and expectations of the end consumer in mind, and not just your immediate customer. #Customer #AutomotiveIndustry #Sales #Marketing #OEM #Consumer #Car
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Are you confident that your service department's pricing is competitive enough to win over customers—or are you leaving money on the table? In today’s competitive automotive market, price transparency and competitive strategy are key to driving business. If you're running a dealership fixed ops department, you need to know how your prices stack up against competitors—and how to leverage that information to win customers. Dare to Compare with InteliChek’s MarketSweep+ Reports and transform your pricing strategy into a powerful marketing tool. #FixedOps #Automotive #CompetitivePricing #MarketSweep #ServiceDepartment #InteliChek #DareToCompare #AutoService #MarketingStrategy #DealershipSuccess
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Do you know your competition? -- Dare to Compare with InteliChek Automotive’s MarketSweep+ Reports and transform your pricing strategy into a powerful marketing tool. #FixedOps #Automotive #CompetitivePricing #MarketSweep #ServiceDepartment #InteliChek #DareToCompare #AutoService #MarketingStrategy #DealershipSuccess
Vice President of Sales and Marketing at InteliChek Automotive, InteliChek Performance, and AutoWise / Executive Producer of the Multi-Point Inspection Podcast
Are you confident that your service department's pricing is competitive enough to win over customers—or are you leaving money on the table? In today’s competitive automotive market, price transparency and competitive strategy are key to driving business. If you're running a dealership fixed ops department, you need to know how your prices stack up against competitors—and how to leverage that information to win customers. Dare to Compare with InteliChek’s MarketSweep+ Reports and transform your pricing strategy into a powerful marketing tool. #FixedOps #Automotive #CompetitivePricing #MarketSweep #ServiceDepartment #InteliChek #DareToCompare #AutoService #MarketingStrategy #DealershipSuccess
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Did You Know? - 92% of car buyers research online before visiting a dealership. - 80% of customers are open to completing their entire purchase online. In our latest blog post, we share 5 strategies to leverage these trends and boost your dealership’s sales performance. Learn how to meet customers where they are and drive success in the digital age. Read more: https://hubs.ly/Q02HFCc10 #AutomotiveSales #DigitalTransformation #DealershipSuccess #Quantum5
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Our latest article explores how car options have become a significant profit lever for OEMs, with the potential to generate €25 billion in annual revenue. We examine how manufacturers are balancing value for customers with profitability as part of their product strategies. Read the full analysis here: https://hubs.li/Q02Rl1Kp0 #Automotive #Connection #Visualisation #OEM #Market #Data #PV
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New Blog Alert! Understanding the Automotive Buying Cycle: A 90-Day Journey. ?? Ready to influence your buyers at every step? Read Me Now Marketing has the insights you need to stay top of mind. Remember, it’s a 90-day journey—let’s make every day count! https://lnkd.in/eRksguPa #AutoBuyingCycle #MarketingInsights
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New case study! Read how our OmniImpact for Automotive solution allowed Strategus to attribute their client's actual vehicles sales, as well as those of their competition, to advertising activity.
Strategus & Experian Automotive Advertising Case Study
experian.com
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€25 billion in hidden revenue? Car options have emerged as a major profit driver for OEMs in the EU5 market, but they also add thousands of euros to customer costs. Our latest article examines how brands are navigating this balance between value and profitability, using data from JATO’s Transaction Analysis. Explore the details here: https://hubs.li/Q02QLTGX0 #AutomotiveIndustry #CarOptions #OEM #VehicleData #JATOInsights
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€25 billion in hidden revenue? Car options have emerged as a major profit driver for OEMs in the EU5 market, but they also add thousands of euros to customer costs. Our latest article examines how brands are navigating this balance between value and profitability, using data from JATO’s Transaction Analysis. Explore the details here: https://hubs.li/Q02QLTGX0 #AutomotiveIndustry #CarOptions #OEM #VehicleData #JATOInsights
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