Jordan Fry的动态

Wow, Wow, Wow! ?? So an interesting update is coming! It looks like we will have more data about how our video campaigns are performing. In my thoughts, why it's helpful: -> Get more proof that video is not just about branding; -> Discover new performance flows; -> Keep runnin' Video campaigns that bring customers to Clients and not turn them off due to no results. -> Create more videos to test different hypotheses and in that way develop this market and our creativity; -> etc...

How Negative Keywords Can Improve Ad Campaign Performance ?? 4 years ago, I didn’t fully understand the power of negative keywords in Google Ads. I was running ads for real estate businesses, but something was missing. I want to optimize my campaigns, not just run them. It wasn’t until I started using negative keywords that everything changed. ?? By excluding irrelevant searches, I reduced wasted ad spend ?? and attracted higher-quality leads. ?? My click-through rates improved, and my ads only reached truly interested people. This small tweak made a huge difference. Negative keywords are often overlooked, but they’re key ?? to boosting your campaign's performance. That filters out unwanted traffic and focuses on conversions.?? If you're running ads, ensure you’re leveraging negative keywords' power to maximize your results! ?? That's all for today?? #googleadscampaign?#marketingtips?#ppcstrategy?#adoptimization

?? Your Google Ads campaign is only as good as your landing page! Getting clicks is great, but conversions are what really matter. That’s where a well-optimized landing page comes in—it’s your secret weapon for turning visitors into customers. ?? Why is landing page optimization so important? Speed Matters: A slow page = lost users. Keep it fast and smooth! Clear Messaging Works: Make sure your landing page matches your ad copy for a seamless experience. Strong CTAs Win: A clear, action-oriented call-to-action can make all the difference. Pro Tip: Don’t guess—test! A/B test different designs, headlines, and CTAs to find what works best for your audience. Ready to turn clicks into conversions? Start optimizing today! ??? #GoogleAds #LandingPageOptimization #PPC #DigitalMarketing #ConversionOptimization

"Unlock Your YouTube Potential Boost video views, engagement, and conversions with our expert Organic YouTube Video Promotion services, powered by Google Ads! Get Started Today and: Increase video views by up to 500% Boost engagement (likes, comments, shares) by 300% Drive conversions (website traffic, sales, leads) by 200% Our expert team leverages Google Ads' cutting-edge technology to: Conduct thorough keyword research and analysis Optimize video titles, descriptions, and tags Create targeted ad campaigns (in-stream, video discovery, bumper ads) Monitor and adjust bids for maximum ROI Connect with me to learn more and elevate your YouTube presence! Click Now:(https://bit.ly/4dqYsrs) #YouTubeMarketing #GoogleAds #VideoMarketing #OrganicPromotion #DigitalMarketing #OnlineVisibility"

?? New Google Ads feature! ?? Many of us have been asking for this feature for a long time! Google now lets you disable automatically created video assets in PMax campaigns. This is a big win for advertisers who want full creative control and consistent brand messaging. No more auto-generated videos, just the assets you choose! To enable, head to your Performance Max settings and toggle it off. NOTE: It's not fully live, so some accounts may not show this option yet Shoutout to Nils Rooijmans and his amazing newsletter always sharing top PPC content! ?? Found this update useful? Hit follow for more PPC tips and insights! #GoogleAds #PerformanceMax #PPC

I love this video! It's a clear, concise, and actionable guide to troubleshooting zero conversions in Google Ads. Huge thanks to Austin LeClear from Grow My Ads for creating such a helpful resource. Main Topics: Conversion Tracking: Verify tag setup and firing correctly. Keyword Targeting: Ensure relevant traffic is being sent. Ad Quality: Check ad functionality and landing page performance. Landing Page Experience: Test the entire conversion funnel. Other Traffic Channels: Compare conversion rates across platforms. Campaign Settings: Verify correct targeting, bidding, and structure. Website Changes: Investigate recent modifications affecting tracking. Offer Competitiveness: Evaluate product/service appeal and pricing. Bonus Tip: Manually test the conversion process for verification. https://lnkd.in/gZynWHbZ

2 Google Ads Mistakes Costing You BIG! (Fix Them Now) Imagine spending thousands on ads but having no idea what works. ? That's the reality for businesses with poor conversion tracking.? You're left guessing, turning off potentially profitable campaigns, and wasting your budget. Here's the truth: basic tracking isn't enough.? You need to see exactly what clicks lead to conversions (sales, leads, etc.).? This lets you focus your efforts on what works and ditch what doesn't. Another sneaky culprit?? Broad ad groups.? Throwing tons of keywords into one group means irrelevant ads show up for searches.? People searching for "bulging disc" won't click an ad about "herniated disc" treatment, right? So stop the guessing game! ? Get clear conversion tracking to see what actually drives results. ? Ditch broad ad groups. Use targeted keywords for laser-focused campaigns. Get the insights you need to run successful Google Ads.? DM me @zackssiegel to learn more!

?? 5 Common Google Ads Myths You Need to Stop Believing Let’s bust some Google Ads myths today! ?? 1?? Myth: More budget = better results. ? Truth: It’s all about optimization and relevance, not just spending more. 2?? Myth: Negative keywords aren’t necessary. ? Truth: They’re critical to reducing wasted ad spend. 3?? Myth: You only need a few keywords. ? Truth: Testing diverse keywords helps find what resonates best. 4?? Myth: PPC doesn’t work for small businesses. ? Truth: It works if you target the right audience with a solid strategy. 5?? Myth: The top position is the only one that matters. ? Truth: Sometimes, positions 2 or 3 deliver better ROI! Which of these myths have you encountered? Share your experience below ??#PPCMarketing #googleads

Before launching a new search campaign, it's common to perform keyword research and budget forecasting so you know what to expect and can plan accordingly. Options exist for Display Ads and YouTube ads (Google's Reach Planner), but their output has been fairly limited. That's changing with Google's commitment to improving its Performance Planner tool. Soon, you'll be able to develop a strategy for Demand Gen and YouTube campaigns using this enhanced tool. More importantly, this update signals that Google is investing more heavily in video content and ads placed in its Google Discover Feed which could hint at what's to come in the Google advertising world. #DigitalMarketing #GoogleAds #YoutubeAds #DemandGen #Advertising #OnlineAdvertising #MarketingTips #VideoAds

?? without optimising Google Ads campaigns! To ramp up those site visits and get more leads knocking, you gotta tweak those ads. Start by refining your keywords - think like your customer. ?? Use negative keywords to keep out the looky-loos. Next, test different ad copy. What speaks to your audience? Track, analyse, and adjust. It's all about that continuous improvement, folks! Ready to see real results? ?? Let's partner up and make your ads work harder. Visit us at Crosland Digital! #GoogleAds #LeadGeneration #DigitalMarketing