AdMobilize的动态

OOH is evolving, just like everything in tech. While new and shiny things like Generative AI, 3D campaigns, optical illusions or CGI are taking over the OOH discussions - alongside our beloved Measurement of course - we think everybody can agree that Creative is, and always be King. We all love campaigns that are just brilliant, not because of their technology, but the human minds behind it. Check out some examples of amazing OOH campaigns that have turned heads and showed the power of Out Of Home advertising. 1?? WHITECLAW - Cold Wall 2?? BBC - A Perfect Planet 3?? McDonald's - 102 Reasons to Refresh Yourself 4?? IBM - Smart Ideas for Smarter Cities 5?? Faber-Castell Group - “See, I can draw the sky” 6?? MetService – Most Accurate Weather Imagine if these campaigns were not just captivating, but also accurately measured, with near real-time impact tracking and automated attribution capabilities - At AdMobilize we have something coming soon that will get us there, stay tuned! Share in the comments your all-time favorite campaign. #ComputerVision #AI #Measurement #DOOH #OOH #RetailMedia #DigitalSignage #Analytics #Advertising