Full Swing is going to be a game-changer for golf.?? When I first saw the trailer Drive To Survive on Netflix I thought it would be terrible...? But I was hooked within the first 5 minutes.? To the point where I would binge-watch all 10 episodes over a weekend.? So I'm super excited to see what Full Swing has up its sleeve.? Here are 5 reasons why it could do more for golf than DtS did for F1:? 1?? Piggybacking off the back of Drive To Survive's success - people will give it the light of day purely because of the production team behind it.? 2?? Behind the scenes access - the added spice of the LIV drama will only add to the storyline. The producers must have been licking their lips at every twist and turn last year. 3?? Characters in the game - there are some real characters on the tour whom the audience will relate to - Bubba Watson as the Ricciardo joker character anyone? It's just a shame Eddie Pepperell won't be making an appearance. 4?? More eyeballs = more sponsorship revenue - by taking golf to a wider audience on Netflix, the series will help increase the popularity of the sport making it far more attractive to sponsors. 5?? Changing perceptions - golf has a perception problem, we all know that. But it has turned a corner in recent years and by showcasing a different angle, Full Swing has the potential to change people's opinions. And finally, this is the most exciting one for me... 6?? Boost in participation - As golf is far more accessible than F1, if people do get hooked to the show, they're able to head to the driving range or the local course and actually play. Something not possible with F1.? What's your thoughts? Is it going to be a hole in one, or a triple bogey?? #golf #golfmarketing #golf
If any media house can give golf a boost, it must be Netflix. I share your initial skepticism with DtS but their angle and approach turned me into a formula 1 fan in no time! It would be nice to see a similar phenomenon with golf…even though golf is more accessible than F1, I believe that only new and modern approaches to golf will attract new golfers. In summary, it feels like a birdie putt with a good 3-putt potential ????
Im ready for this. Big fan of drive to survive but I'm not sure if thats maybe because I only casually follow the F1. I'm interested to see if Full Swing is just as appealing to someone who closely follows the golf year round. Either way, I think it'll be great for the sport and help the slump after the covid boom.
I’m excited to see this. It will just lack the radio comms of DtS “Box, Box”
Wow I can't watch this!! ????
With a 'full swing'....... got to be a hole in one breakout and I think we are all hoping it works that way. I've been playing this game for 55 odd years, seen a lot of changes, some great and some pretty lousy, watched LIV come into existence and thought 'This is what we need to kickstart the younger generation' ?? then it all went to hell in a handbasket with you know who fortifying the PGA trenches ?? ...... but if one thing can change perceptions it will be a video or a movie that shows what is happening and what it does for you plus all the rest.... here's hoping........ ?? ??♂? ?? ??♂? ? AGA Program - A worldwide golf based business and golf promotional program...
I saw the ad for this yesterday and my face lit up! Girlfriend is convinced I'm 'obsessed' with the sport at this point ?? Not a big TV fan but I can't wait to get stuck in to this!
This series has the makings of being brilliant! Cannot believe the timing was so ideal, the Liv challenges and cross overs! I think I’m going to be locked in for a few days mid Feb, with both Fullswing and Drive to Survive! ????
Jonathan Stordy how brilliant!
Founder @ Albatross | Marketing Strategist | Mini MBA in Marketing
2 年6 reasons even ??