?????? ???? ???????????? ???????????????????? ????????-???????????????? ?????????? ? A self-portrait post is one in which your photo is added to images or slide decks but it can also include other components such as hashtags, text, call to action and links. ? This style of post is ideal for promoting your face as your brand – people immediately gravitate towards images with people in them. You become recognisable, which is a good thing because people want to see the real you. You can also add your hashtag, name and website to the image. ? ????????-???????????????? ?????????????? ? ?? Single photo of you in odd / amusing / non-work situation Often these are taken in non-work situations and can be funny, cute, oddball or anything else you fancy. The image is all about you but it often includes selfies with someone famous, well-known or you’ve met. ? ?? Professional photo with text The text might outline the post topic, note a call to action, share a quote or ask a question. The aim of all of these is to stop the scroll. When it shows up in feeds, you want the person seeing it to stop, read the text and then hopefully read the post as well. ? ? ?? Add a link to your image This is an ideal solution for sharing a link when you don’t want to put it in the post text or the comments. ? ?? Document post with photo + title on front Adding your photo to the front of your document post promotes your face as your brand and increases the likeability factor. All our document posts now have Lynnaire's face on them although these are smaller than on image posts. ? ?? Events – Lives and Audio When you set up an event – a live or an audio event – LinkedIn requires you to have an image. This is where you add your photo so that every time the event link is shared, your photo goes with it. If you have a guest, add their image, too. ? Self-portraits can be an excellent addition to your posting lineup but there are some fishhooks to beware of. Check these out on the slides below. ? ???????????? ???????????? ? SERIOUS ABOUT LINKEDIN? Join our Link?Ability members site with a 7-day free trial at https://lnkd.in/giyjb6-v ? #Linkability (follow our page) #LinkedIn #marketing #DigitalMarketing #AdvertisingandMarketing
After hearing about the popularity of Self-portrait posts, I decided to design a few for myself, I'm looking forward to using them more often when I'm posting.
I've noticed these popping up of late and find them a great way to easily identify who the post is by, as sometimes I miss the authors profile at the top when scrolling my newsfeed.
If you already have professional headshots available then this would be a perfect way to repurpose them and get more bang for your buck.
LinkedIn? trainer, profile writer, strategist & content creator ?? Learn how to use the power of LinkedIn to achieve your professional goals in our Link?Ability members' community ?? Gardening fan
2 年You're never going to please all the people all the time, so my advice is to decide on what feels right for you and then go for it.