2X Founder & CEO @ Tensor Planet | Transforming Waste Management | MIT SMR Columnist | TEDx Speaker
Change management with #data is tough. You present deep insights as engaging stories, but your users may not touch it. Puzzled why users are hooked to their tabular reports or Excel? The "IKEA effect" might be at play! ?? When people painstakingly build stuff with their own hands, they get attached to it. The IKEA effect is a cognitive bias where users place a disproportionately high value on products they helped create. ??? Yes, labor does lead to love! Similarly, users who have spent their time building or improving their own excel reports or self-service dashboards value them a lot. Yes, there could be the flexibility in playing with raw numbers. But, the real reason for their resistance could be the love for their labor. Have you seen the IKEA effect in your organization? Any ideas to tackle it? #analytics #business #ChangeManagement
Ganes - It’s a common challenge with any change as you have nicely highlighted. “What’s in it for them” is the question that needs to be answered/demonstrated very convincingly. I would classify key stakeholders based on their power in the organization and interest in the change. 1) Low power, low interest - don’t worry much 2) Low power, high interest - keep updating them on the upcoming changes 3) High power, high interest - use them wisely. Bring them onboard as sponsors if possible 4) High power + low interest) - Involving them in the design phase, adopting a participative approach to decisions/setting time lines etc. may help. Interact more with the people in this quadrant. Leverage help from people from (3). It takes effort, but it’s manageable / doable.
Thanks for sharing, Ganes. Understanding and mastery of Change Management is one of the most critical capabilities for an organization to develop. You may find these Change frameworks useful: https://flevy.com/browse/stream/change-management
Well, that is what exactly it is like to bring a change . ADKAR is one of the model to give a structure way to tackle it.Try :-) It takes time so you can give a thought - Do you need short term "just do it" changes or long term behavioral changes..
I have definitely seen this in myself. I don't know that there is a best solution, but bringing in those stakeholders with their hundred tab spreadsheets and own dashboards at design time can help them feel ownership of the new report. Of course, even better for adoption is to allow customization of the new reporting by each stakeholder so the literally can build their own view and report and get that 'ikea effect' working for the new platform/tool/dashboard. But that can create it's own difficulties.
This is really insightful! I also realize that I'm also subject to the IKEA effect. There are reports/dashboards that I push harder because I built them myself, not because they bring the most value to the business.
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4 年First, kudos on the proper spelling of IKEA! Second, the IKEA effect even applies at IKEA:) Finally, it's been studied at IKEA and elsewhere, and applies to data - customization that adds value increases the effect. The challenge, however, is adding net value, not 'the same graph, but in the colors I like', or the same algo with additional data that drives not additional insight.