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I turn scattered Brands into Movements—Storytelling, Action, Growth, & Adventure. Clarify Your Message, Get a High-Conversion Website, and a Plan for Idea to Influence in 100 Days—or less. | INTP/ENFP, 5w6

I was surprised to find that people aren't doing this on LinkedIn. ?? More often than not, when people are hitting your Linkedin profile, or they're trying to learn more about you, they're assuming that your website is going to have more details. ?? They visit your profile after seeing a great comment that you've made, and there's no link, there's nowhere to go. ?? You're having to make them maybe Google it. If somebody is trying to learn more about your website, your company, the rest of your team, more about your services don't make them have to Google it. ?? Put the link on your profile, and especially include a link to your website within the the little description for your company within your work experience. Got any other recommendations for optimizing your profile? Especially in terms of being aware of how people are using it, how they're trying to contact you, and now they're trying to connect with you? Drop your ideas in the comments. I'd love to know maybe a profile that you've seen that's been really well put together, and I will absolutely head on over, look at it, and let you know what I think. Especially if you've put a ton of hard work into yours! ?? Day 10 of my 21 day #video challenge. #7lifemarks

Brian Roy

Game Artist /Technical Artist

5 年

Simple and great advice Dominic de Souza

Dena Ackerman

Professional Artist / Illustrator / Writer / Art Instructor ?? Book lover

5 年

I just checked my profile to make sure my website was there ?? thanks Dominic!

Mark Callaghan

Technical Standards Manager at Nottingham University Hospital

5 年

I like your tips Dominic de Souza. I have just picked up on this & updated one weblink & added two more. Thanks. I've heard quite a bit about story telling recently - after-all story telling is the thing that leaves a lasting impression!

As Richard often says it, leave the breadcrumbs in your profile and make it easy to get them to your website. I hope that I have used my banner to make it clear and to catch your attention, and left few touchpoints to make it one click away to learn more about me. Sadly LI only allows links in the profile that only work via mobile phone and not from the PC(unless they finally fixed it)

Jim Mondry

Leadership Coach ∥ I help you create inspired teams, and enjoy your work ∥ Helping leaders integrate Culture, Influence, Balance and Compassion

5 年

I love your perspective here Dominic—are we making it easier for people to learn from what we have shared and also help them connect with how we serve. Personally I have wondered if it makes sense to have the “multiple platform dance” where people see something of mine here then, say jump to see a longer video on YouTube, then go to my site to learn more still, and maybe sign up to my email list, then see a webinar or two, then... I get dizzy sometimes from all of that. That said, I just realized that my hesitation has been that I have really stopped working on my site, and I just need to get back to reframing it and how it’s structured (using a framework I saw someone post here recently...??)

Todd Drain

Analytics – Consulting – Strategic Marketing

5 年

I actually just did a webinar late last week on how to improve my profile. While I don't have a website like you suggest, there are things that apparently should be added to your intro and header to help your profile be picked up by the bots and the recruiters. I am still working on mine but feel free to go see what I have thus far and I would love feedback as well. Thank you! www.dhirubhai.net/in/ToddDrain

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