Day 6: "Airbnb" for non-traditional media. @Amazon’s fastest growing revenue stream is advertising! What can Deliveroo learn from that? Can they start serving ads on the millions dinner packages they deliver daily? What about ads inside Uber and Grab and Ola cars? Why stop there - why not ads on your McDonald's table top or on the hard copy book you buy at the airport, on your own car? I believe that there is an opportunity to do an ‘Airbnb’ type platform for non-traditional media space? More options for marketers and media planners, more revenue space owners and some of the efficiency gets passed on to consumers. Thoughts?
