When a #Brand Becomes a #Phenomenon Some moments in building a brand catch you completely off guard. Today was one of them. I was talking with one of Eslanda’s early adopters, and as she described her new Rocketbook she said something that was a pleasant surprise: “It’s so Eslanda.” Not inspired by Eslanda. Not similar to Eslanda. Just Eslanda. That’s when you know a brand has moved beyond just recognition—it’s become a shorthand for a way of thinking, a set of values, an identity. It’s fascinating how language evolves when something truly resonates. This wasn’t planned. It wasn’t marketed. It was felt. And that, to me, is the real milestone. #Eslanda #Branding #CulturalImpact #BrandIdentity #Innovation #LanguageOfBrands #Authenticity #OrganicGrowth #EarlyAdopters #Marketing #BrandEvolution #BusinessStrategy #Storytelling #Vision #ConsumerMindset #BrandCulture #Entrepreneurship #CreativeThinking #MarketTrends #BrandRecognition #GameChanger #BrandPhilosophy #CommunityBuilding #ScalingUp #BrandInfluence #BusinessGrowth #MarketingInnovation #ThePowerOfBranding #DesigningPerception #CustomerExperience #DisruptiveBrands #BrandSuccess #MarketingStrategy #StartupLife #CreatingMeaning #ShapingCulture #BrandMilestone #TheEslandaWay
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Eslanda ~ Designing for Both Humans and the Earth. ????????♂? At Eslanda we don’t see a conflict between human progress and the health of our planet. We design with both Humans and Earth’s ecosystems at the center—staying true to the holy grail of design: solving for seemingly opposing needs in a seamless way. Our revolutionary product line is built on the principles of reducing distance and increasing access—in education, learning, well-being, and therapy—while ensuring that the way we live and consume is in symbiosis with nature. This isn’t just sustainability; it’s regenerative design that restores, replenishes, and redefines our relationship with the world around us. True disruptive innovation happens when we stop choosing between progress and the planet—and design for both. #Innovation #DisruptiveInnovation #UserCenteredDesign #PlanetCenteredDesign #HumanCenteredDesign #UCD #RegenerativeDesign #SustainableTech #TechForGood #DesignThinking #FutureOfEducation #EdTech #Accessibility #MentalHealthTech #DigitalTherapy #Wellbeing #HealthTech #TherapeuticInnovation #ReducingDistance #TechForWellbeing #FutureOfLearning #DigitalInclusion #EducationForAll #WellnessTech #SocialInnovation #Sustainability #EcoInnovation #TechForNature #CircularEconomy #PlanetFirst #SymbioticDesign #InclusiveInnovation #EquitableAccess #AIForGood #XRForGood #NeuroTech #BioTech #ImpactTech #EthicalDesign #BetterFuture #DesignForLife #NatureTech #NextGenLearning #ResponsibleInnovation
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???? Designing Eslanda’s Agile & Lean Omni-Channel Digital Marketing Ecosystem At Eslanda, we’re not just building a marketing tech stack—we’re engineering an agile, data-driven growth engine that adapts, learns, and scales with efficiency and precision. As we resume full operations, product lines, and community development initiatives, we’ve crafted a lean, highly integrated ecosystem that prioritizes speed, flexibility, and impact. Here’s how each tool fits into our agile marketing strategy: ?? Website Management → Wix A no-code, agile-friendly platform that allows us to rapidly iterate, update content, and optimize user experience without bottlenecks. With seamless CRM and analytics integrations, we ensure every visitor interaction is trackable and actionable. ?? Content & Social Management → Buffer A lean, automation-first platform that streamlines content scheduling, engagement, and analytics—allowing us to test, learn, and optimize in real-time. By reducing manual workload, we focus on strategy, not logistics. ?? CRM & Marketing Automation → HubSpot A core piece of our agile growth framework, HubSpot integrates directly into website forms and activity tracking, ensuring a seamless customer journey. Automated workflows allow us to nurture leads efficiently while maintaining a lean operational approach. ?? Data & Insights → Google & Meta Analytics Data is at the heart of agility. These tools provide real-time, actionable insights, allowing us to pivot fast, test hypotheses, and double down on what works. Every decision is backed by analytics, eliminating guesswork. ?? Paid Growth & Performance → Google Ads & Meta Ads A lean, test-and-iterate approach to advertising. With precise audience targeting and real-time optimizations, we allocate resources efficiently, ensuring maximum ROI without waste. Why This Matters? ?? By leveraging a lightweight, integrated, and adaptable tech stack, we create a marketing engine that is fast, flexible, and cost-efficient—key principles of agile and lean strategy. Every tool is chosen not just for functionality, but for its ability to enable rapid iteration, data-driven decision-making, and seamless automation. ?? This is more than a tech stack—it’s an ecosystem for scalable, high-impact marketing and product development. What does your agile marketing ecosystem look like? Let’s connect and discuss! ?? #Eslanda #AgileMarketing #LeanMarketing #GrowthMarketing #DigitalMarketing #MarketingTech #MarketingInnovation #productManagement #AgileDigitalMarketing #GoogleAnalytics #MetaAnalytics #MarketingStrategy #CRM #CustomerJourney #DataDrivenMarketing #MarketingTools #ContentMarketing #SocialMediaMarketing #AdTech #MarTech #MarketingStack #Inboundmarketing #PerformanceMarketing #SEO #PPC #AgileMindset #GrowthMarketing #MarketingEcosystem #UserExperience #Entrepreneurship #StartupMarketing #LeadGeneration #MarketingOps #CommunityDevelopment #BrandBuilding #OmnichannelMarketing #MarketingLeadership
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In today’s world, it’s easy to get caught up in the rat race – the endless cycle of earning more, climbing the corporate ladder, and striving for ever-higher salaries. From minimum wage, to entry-level, then mid-level, and finally, six figures and beyond. But then, a realization often hits: in our pursuit of financial success, we may have neglected what truly matters. In Ancient Indian philosophy, there’s the concept of MayaJaal, or the “web of illusions”, which one has to overcome to achieve the ultimate freedom. We get so wrapped up in external success that we lose sight of our deeper needs – fulfillment, meaningful relationships, a sense of belonging, self-esteem, and true self-actualization. We’ve become so focused on earning that we forget to ask, “Why am I doing this? What am I really working towards?” At some point, many begin to question whether they have lived a truly fulfilled life. Money might come in, but what about purpose? This is where #Ikigai – the intersection of passion, mission, vocation, and profession – can guide us. When we align what we do with what we love and what the world needs, that’s where true fulfillment lies. This is why we at Eslanda created the “Design Your Life” course – to help people step out of the rat race and truly design the life they want. Combining insights from psychology, such as self-determination theory, the Maslow’s Hierarchy of Needs, and the concept of self-actualization, with advanced management principles like the Agile mindset, Design Thinking, and strategy management, this course helps individuals create a holistic vision for their life. We aim to help you find your Ikigai, achieve self-actualization, and discover your true potential. It’s time to stop running mindlessly and start living intentionally. Let’s design the life you deserve: https://lnkd.in/gWznNwfd #Ikigai #SelfActualization #Purpose #Maslow #MayaJal #DesignYourLife #PersonalGrowth #LifeDesign #MentalHealth #SelfDetermination #AgileMindset #DesignThinking #StrategyManagement #SelfAwareness #LifeGoals #FindYourWhy #HolisticSuccess #Mindfulness #LivingWithPurpose #WorkLifeBalance #Fulfillment #CareerGrowth #DeepSatisfaction #LifeVision #MeaningfulWork #TruePotential #Happiness #MindsetShift #LifeInBalance #SuccessRedefined #PersonalDevelopment #AuthenticLiving #Empowerment #LifeJourney #Empathy
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?? How Do You Research the Market for a… Cat-Dog Translator?! ?????? (Yes, Really) Ever wondered how you’d go about researching the market for an outlandish product like a Cat-Dog Translator? It’s the revolutionary device that helps humans interpret barks and meows to foster peace between furry frenemies. (Crazy idea? Maybe. But hey, innovation starts with wild ideas!) Here’s a breakdown of primary and secondary market research for this hypothetical product: 1?? Primary Market Research: Get the Data Straight from the Source! This involves going into the field to get firsthand insights. ? Surveys: Ask pet parents if they’d invest in a device to decode interspecies drama. ? Focus Groups: Get dog lovers, cat enthusiasts, and reluctant mediators in one room to discuss their frustrations (and maybe mediate some real pet conflicts). ? Interviews: Talk to veterinarians and pet behaviorists about how pets communicate—or don’t. ? Observation: Watch how dogs react to cats (and vice versa) in parks, homes, and shelters. Are they more frenemies than friends? 2?? Secondary Market Research: Analyze What’s Already Out There! This means leveraging existing data to understand trends and opportunities. ? Industry Reports: Check pet care industry growth stats—how much are pet owners spending annually? ? Competitor Analysis: Research other pet gadgets like smart feeders or bark translators (yes, those exist). What do the reviews reveal about consumer demand? ? Social Listening: Dive into pet-parent forums, Reddit threads, and social media to track conversations about pet communication struggles. ? Academic Studies: Analyze research on animal communication and interspecies behavior. Key Insights We’d Be Looking For ? Is this product solving a real pain point, or are we barking up the wrong tree? ? What’s the target demographic—multi-pet households? Pet tech enthusiasts? ? What price point would convince people this isn’t just a gag gift? Market research is like putting a puzzle together: primary data gives you the pieces, and secondary data helps you see the bigger picture. What would you think about a product like this? (Asking for a friend… named “Innovation.”) #MarketResearch #PrimaryResearch #SecondaryResearch #CustomerInsights #PetTech #Innovation #ProductDevelopment #MarketTrends #ConsumerBehavior #BusinessStrategy #FocusGroups #SurveyResearch #StartupJourney #BusinessGrowth #TargetAudience #CompetitiveAnalysis #DataDrivenDecisions #ResearchMethods #PetProducts #CustomerExperience #ProductLaunch #ConsumerTrends #MarketingTips #BusinessTips #PetCareIndustry #Entrepreneurship #GoToMarket #PetOwners #ProductManagement #BrandBuilding #MarketAnalysis #TechForPets #PetStartup #BusinessInnovation #AnimalLovers #FunnyBusinessIdeas #StartupHumor #MarketIntelligence #InsightsDriven #PetLife #AnimalCommunication What do you think? Would you fund or laugh at this? ??
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? Feelings and emotions are the language of our inner world. ???? "What we resist, persists; what we embrace, transforms." Discover the beauty of acknowledging, understanding, and embracing every emotion on this journey of self-awareness and growth. Let's design a life that's emotionally vibrant and holistically healthy with our course at ?? https://lnkd.in/g5iuqtGh ?? ?? ???? How do you currently handle overwhelming emotions? 1?? Talk it out ?? 2?? Workout and games ?? 3?? Journal it out ??♂?? 4?? Still working on it (e.g., looking for ways to cope better) ?? Got another method? Drop it in the comments! Let’s support each other! ?? #HolisticHealth,?#MentalHealth,?#Wellbeing,?#Therapy,?#Psychology,?#Yoga,?#DesignYourLife,?#Eslanda,?#EcoFriendlyLiving,?#CognitiveBehaviouralTherapy,?#RealizeYourDreams,?#HealYourEnvironment,?#EmotionalIntelligence #SelfAwareness #Mindfulness #PersonalGrowth #InnerPeace #PositiveVibes #SelfCareJourney #HealthyMindset #EmotionalWellness #MindBodyConnection #MentalWellbeing #EmbraceYourFeelings #EmotionalResilience #SelfLoveMatters #StressRelief #HolisticHealing #EmotionalBalance #MentalFitness?
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?? ?Assertiveness is not about being aggressive or passive—it's about expressing your needs confidently while respecting others' boundaries. ?? When practiced mindfully, it leads to healthier connections and mutual understanding. ?? Ready to master assertive communication and boost your emotional intelligence? ??Explore our course to level up your skills: https://lnkd.in/g5iuqtGh Do you find it easy to communicate assertively? ?? Yes, for the most part ?? Sometimes, it’s tricky ?? No, I struggle to assert myself ?? #HolisticHealth, #MentalHealth, #Wellbeing, #Therapy, #Psychology, #Yoga, #DesignYourLife, #Eslanda, #EcoFriendlyLiving, #CognitiveBehaviouralTherapy, #RealizeYourDreams, #HealYourEnvironment, #EmotionalIntelligence, #Empathy, #SocialSkills, #SelfGrowth, #HumanConnection, #ConflictResolution, #TrustBuilding, #Mindfulness, #PersonalDevelopment, #SelfAwareness, #PositiveRelationships, #CommunicationSkills, #Compassion, #LifeSkills, #GrowthMindset, #EmotionalWellbeing, #SelfImprovement, #ConnectionMatters
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Did you know Empathy is the bridge to build stronger connections, reduce conflict, and create trust. ????? Want to develop your empathy and emotional intelligence? Explore our transformative Emotional Intelligence course and unlock the power of connection: https://lnkd.in/g5iuqtGh ?????? "Tag a friend who inspires you with their empathy and emotional intelligence! ?? Let’s spread kindness and understanding together. ????" #HolisticHealth, #MentalHealth, #Wellbeing, #Therapy, #Psychology, #Yoga, #DesignYourLife, #Eslanda, #EcoFriendlyLiving, #CognitiveBehaviouralTherapy, #RealizeYourDreams, #HealYourEnvironment, #EmotionalIntelligence, #Empathy, #SocialSkills, #SelfGrowth, #HumanConnection, #ConflictResolution, #TrustBuilding, #Mindfulness, #PersonalDevelopment, #SelfAwareness, #PositiveRelationships, #CommunicationSkills, #Compassion, #LifeSkills, #GrowthMindset, #EmotionalWellbeing, #SelfImprovement, #ConnectionMatters
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Sometimes, what we don’t say speaks the loudest. ?? Non-verbal communication—like your posture, gestures, and eye contact—can reveal more than words. ???? Want to master your communication skills? ????Discover the power of Emotional Intelligence with our transformative course at Eslanda. ??? Learn more here: https://lnkd.in/g5iuqtGh "Do you find non-verbal communication easy?" ? Yes, for the most part! ?? I’m looking for ways to improve on it. Comment your answer below ?? #HolisticHealth, #MentalHealth, #Wellbeing, #Therapy, #Psychology, #Yoga, #DesignYourLife, #Eslanda, #EcoFriendlyLiving, #CognitiveBehaviouralTherapy, #RealizeYourDreams, #HealYourEnvironment, #EmotionalIntelligence, #NonVerbalCommunication, #BodyLanguage, #SelfGrowth, #CommunicationSkills, #SocialSkills, #Mindfulness, #PersonalDevelopment, #HumanConnection, #TrustBuilding, #SelfAwareness, #RelationshipGoals, #LifeSkills, #GrowthMindset, #ActiveListening, #MindBodySoul, #PositiveVibes, #SelfImprovement, #LeadershipSkills
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Listening is the foundation of meaningful connections! ??? Mastering active listening not only nurtures relationships but also enhances your emotional intelligence. ???????? Dive deeper into this essential skill with our Emotional Intelligence course and transform the way you connect with others! ?? Explore more at https://lnkd.in/g5iuqtGh Do you practice active listening in your daily interactions? ? Yes, I make an effort! ??♀? Not as much as I'd like. #HolisticHealth #MentalHealth #Wellbeing #Therapy #Psychology #Yoga #DesignYourLife #Eslanda #EcoFriendlyLiving #CognitiveBehaviouralTherapy #RealizeYourDreams #HealYourEnvironment #EmotionalIntelligence #SelfGrowth #ConnectionMatters #PersonalDevelopment #EmotionalIntelligence #SelfGrowth #ConnectionMatters #PersonalDevelopment #Mindfulness #InnerGrowth #CommunicationSkills #ActiveListening #SocialSkills #LifeSkills #Empathy #TrustBuilding #GrowthMindset #SelfAwareness #HumanConnection #RelationshipGoals #ListeningSkills #SelfImprovement #PositiveVibes #EmotionalWellbeing #MentalStrength #MindBodySoul
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