Did you know 70% of adults use a second screen while watching TV? ???? That’s a huge opportunity for mobile game marketers to retarget players on CTV while they’re already engaged! In our new blog, Jason Atkinson, Director of Sales at YouAppi, breaks down how CTV retargeting can sync with mobile ads to drive engagement, retention, and in-app purchases. Read the blog now! ?? https://hubs.ly/Q03byNY60
YouAppi
广告服务
Palo Alto，California 9,628 位关注者
Programmatic DSP powering app growth via User Acquisition, Retargeting, Re-engagement and CTV!
关于我们
YouAppi is a leading performance-based mobile app marketing and retargeting platform for premium app publishers and brands. From user acquisition to retention via app retargeting and re-engagement and expanding further to CTV, the company delivers a comprehensive range of mobile marketing solutions to grow your business at every stage of the funnel. Powered by machine learning and lookalike targeting, YouAppi’s proprietary and proven app retargeting technology finds and retains the most profitable users. As of May 2023, YouAppi is part of the Affle group, a global consumer intelligence technology company. Affle trades on the India stock exchanges (BSE: 542752 & NSE: AFFLE)
- 网站
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https://www.youappi.com
YouAppi的外部链接
- 所属行业
- 广告服务
- 规模
- 51-200 人
- 总部
- Palo Alto，California
- 类型
- 私人持股
- 创立
- 2011
- 领域
- Mobile Advertising、Mobile Marketing、Customer Acquisition、Matching Algorithms、Recommendation Engine、Artificial Intelligence、Big Data、Growth Marketing、Video Advertising、Growth Marketing、User Acquisition、Video Brand、Rewarded Video、Re-engagement、Social Media、Mobile Video、CTV、Retargeting、Mobile games、mobile ad tech、programmatic和dsp
地点
YouAppi员工
动态
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?? Join the YouAppi team at Leaders in Digital Growth SF! This invite-only event from Branch brings together top growth, marketing, and product leaders to unlock the future of digital transformation. What’s in store? ? A market trends panel featuring top industry experts ? Roundtable discussions on digital growth strategies that work ? Networking & insights with leaders in UA, retention, CRM & more ?? March 13, 2025 | The Battery, SF Spots are limited! Request your invite now: ?? ?https://lnkd.in/ghhEB5aR
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?? The iOS marketing landscape is evolving—are you keeping up? Join YouAppi’s COO Nisan Schitrit and an expert panel for Singular's "Crushing iOS Growth in 2025" webinar on March 20 to unlock: ? The latest iOS measurement solutions: SKAN, AEM, SANs & more ? Winning ASO & ASA tactics for higher rankings & conversions ? Real-world creative strategies that drive installs & engagement Save your spot now! ?? https://hubs.li/Q03bd8Xc0
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?? Mobile game ad saturation is at an all-time high—how can your creatives stand out in 2025? ? Short-form videos & playables are dominating engagement ? Genre-specific creative trends are unlocking better performance ? iOS advertisers are launching fresher creatives than Android—why? ?? Get the inside track on 2025’s winning mobile game creative strategies in this week’s #MobileMonday ??
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Behind every success at YouAppi is a team of dedicated, brilliant, and innovative women pushing the boundaries of mobile marketing and growth. Today, in honor of International Women’s Day, we’d like to take a moment to appreciate and recognize the women of YouAppi—your work, your impact, and your leadership do not go unnoticed. Thank you for making our team stronger, smarter, and better every single day. :purple_heart: #InternationalWomensDay #IWD2025
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Mobile game ad spend is skyrocketing, but are your creatives keeping up? ?? Dynamic motion in static ads? Boosts CTR. ?? Short, engaging playables? Higher retention. ?? Clear CTA in every retargeting ad? More conversions. Your game’s creatives need to work harder in 2025. ?? Download our ?? Gaming Creatives Retargeting Guide and start optimizing today! https://hubs.ly/Q039RNdT0
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?? Game on, San Francisco! ?? YouAppi is heading to PG Connects SF and GDC 2025 to talk all things mobile game growth, retention, and CTV retargeting. Want to maximize player engagement and scale efficiently? Let’s chat! Schedule a meeting with our team and level up your mobile game marketing. ???? ?? March 17-21 ?? San Francisco ?? Schedule a meeting here: https://lnkd.in/gHHi2TuC #PGConnects #GDC2025 #MobileGames #AppRetargeting cc: Angela Humphrey Jason Atkinson Cristian Francisco Steven Jower
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?? Retargeting mistakes you might be making (and how to fix them!) ?? Are your app retargeting campaigns underperforming? Common pitfalls like misaligned CTAs, ad fatigue, and lack of segmentation could be hurting your ROI. ?? Did you know? ? Personalized CTAs convert 42% more visitors ? Deep linking can triple conversion rates ? Ad frequency mismanagement leads to user drop-offs Don’t let these mistakes hold back your campaigns! Learn how to optimize your app retargeting strategy in this week’s #MobileMonday.
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This week, we celebrated Family Day at YouAppi HQ! Whether it’s the ones we share our homes with or the ones we build at work — we're grateful for our incredible YouAppi team and the families who inspire us every day! ???? #FamilyDay #YouAppiCulture
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?? Hot Take: Personalized CTAs convert 42% more visitors—but using the wrong one in a retargeting campaign could kill your results. Say bye to “Download Now” and hello to “Shop Now” & “Open the App.” ?? Get 5 top retargeting mistakes & how to fix them in our new blog by COO, Nisan Schitrit! ?? https://hubs.ly/Q038tJRG0