Yofi

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Big thanks to Allison Smith and Modern Retail for shedding light on an increasingly critical challenge in the world of marketplaces! The rise of cross-retailer return abuse highlights a massive hurdle: maintaining buyer and seller trust in an environment where individuals exploit loopholes to "cheat" the system for free products. This is a growing issue within peer-to-peer marketplaces, with many of these tactics being casually shared?in Facebook groups or online forums that seem harmless—can evolve into large-scale problems, wreaking havoc on marketplace operations. Bad actors are utilizing Temu and SHIEN as replacements for return items, like purchasing a coffee machine from Amazon, but returning the dupe from Temu. This not only undermines trust but also creates significant financial and operational challenges for marketplaces striving to deliver fair and seamless experiences for all users. #fraud #returns

?? Webinar Alert: Mastering Tough Customer Conversations Around Returns & Policy Abuse ?? The holiday season is a prime time for sales—and unfortunately, for return and policy abuse too. Join our customer experience expert, Jennifer Yoder (Customer Success Manager For Hire), who will talk through her experience at navigating return fraud and policy abuse at Versace and Prada Group. Learn how to protect your brand and profits while maintaining excellent customer relationships. Don’t miss out on actionable strategies and tools to confidently tackle high-stakes interactions this holiday season! ?? ?? Join us on December 5th at 11:00am CST – safeguard your holiday sales and profits!

?? Webinar Alert: Mastering Tough Customer Conversations Around Returns & Policy Abuse ?? The holiday season is a prime time for sales—and unfortunately, for return and policy abuse too. Join our customer experience expert, Jennifer Yoder (Customer Success Manager For Hire), who will talk through her experience at navigating return fraud and policy abuse at Versace and Prada Group. Learn how to protect your brand and profits while maintaining excellent customer relationships. Don’t miss out on actionable strategies and tools to confidently tackle high-stakes interactions this holiday season! ?? ?? Join us on December 5th at 11:00am CST – safeguard your holiday sales and profits!

With holiday shopping in full swing, returns are a natural part of the season—but so are the risks of return abuse. That’s why Yofi has teamed up with Redo to bring you some essential tips for spotting red flags and safeguarding your business against fraudulent returns. In our latest blog post, we share valuable insights on minimizing return fraud while keeping your genuine customers happy. Here are some key tips: ?? Set Clear Return Policies: Communicate your return guidelines clearly, especially around timeframes, conditions, and receipt requirements. Transparency can deter abuse before it starts. ?? Watch for Suspicious Patterns: High return rates, especially after big sales, could indicate red flags. ?? Limit Excessive Returns: Too many returns from the same customer? You may want to flag this as a potential case for further review. ?? Enforce Condition Checks: Ensure that items are in the original condition specified in your return policy. Any signs of wear or label tampering could indicate an abuse attempt. With Yofi and Redo’s combined expertise, our goal is to support retailers in creating a smoother, safer holiday shopping season. For more strategies, read the full blog here #BFCM #holiday #returns #fraud

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?? We’re excited to highlight our ongoing partnership with JD Sports Canada, a leading retailer with 25+ physical locations and one of the fastest-growing retail brands in Canada. JD Sports Canada was one of the early believers in Yofi and took a chance to partner with us! We have partnered to tackle some of the most prominent challenges facing retailers: bot prevention, identifying return abuse, and improving the customer experience to ensure a seamless shopping experience for loyal customers. A couple of our favorite partnership highlights so far: ?? Blocked Millions of Bots: Yofi’s advanced bot-detection technology helped JD Sports protect their exclusive releases and restocks, ensuring they remain accessible to genuine customers and not automated bots. ?? Eliminated Millions of Fake Accounts: In 2023, our partnership removed millions of fake accounts, improving customer segmentation and email marketing. ?? Reduced Time Investigating Bad Actors: By identifying patterns of bad actors and clustering, JD Sports was able to identify bad actors earlier and all of their alias profiles, saving hours of manual investigation. We couldn’t be more thankful for a better partner with whom we have a lot of exciting things coming out soon! ??

Exciting news! ?? Our CEO & Co-Founder, Jordan Shamir, will be speaking at the REVTECH Summit in Dallas this Wednesday! Yofi is thrilled to be featured in the Innovation Showcase, where we'll be highlighting how our AI-driven solutions are transforming companies think about customer profitability and reducing the impact of return abuse ?? If you're attending the summit, don’t miss Jordan’s insights on the future of fraud prevention and our mission to make retail safer and smarter! See you there! ?? #RevtechSummit #FraudProtection #Innovation #RetailTech #AI #FutureOfRetail #CustomerProfitability #ReturnAbuse #RetailInnovation #AIinRetail.

?? Introducing Yofi's New Automated Blocklist Feature for Shopify! ?? We’re excited to announce the latest addition to Yofi's suite of fraud and risk protection tools: Automated Blocklist Management. ?? Say goodbye to the manual grind of managing blocklists! Our new feature takes the hassle out of identifying and blocking bad actors, allowing your team to focus on what truly matters—building stronger relationships with your customers. ?? What’s new? ? Automated Detection: Automatically detect and block users flagged as bad actors, keeping them from making purchases or tampering with your system. ? Real-Time Updates: Stay ahead of threats with real-time updates to your blocklists, ensuring your defenses are always up-to-date. ? Streamlined Operations: Save time and reduce errors with fully automated blocklist management, freeing up your resources to focus on growth and customer satisfaction. With Yofi’s Automated Blocklist, protect your business from fraud faster and more efficiently than ever before. Elevate your fraud prevention strategy with the power of automation! ????? Ready to take your fraud prevention to the next level? Let's chat! ?? #Yofi #FraudPrevention #Automation #TechInnovation #Security #RiskManagement #Ecommerce #Shopify