Yobo Spirit House

Congratulations to Kristen Kish for receiving the Inspire Award at the Council of Korean Americans 2024 Envision Gala in Washington DC. Kristen brought the room of 500+ attendees to tears as she told the story of her journey as an adoptee struggling with identity for years. Today, Kristen is a powerful voice for Korean Americans, LGBQT+, adoptees, minority entrepreneurs, female leaders, aspiring creators, and more. We're proud to call her our partner, champion, and friend. Lisa Bull John Noe

Business and culture go hand in hand. It's an inspiring time to be an Asian-American brand right now. We love seeing all of the examples of cultural fusion taking off. To all those building up the category in the US... ??! "South Korea’s leading soju maker, HiteJinro, saw its stock price climb by 6 percent to 21,200 won ($15.26) on Thursday, marking its biggest gain since February. Trading volume surged past one million shares -- over eight times the previous day’s volume --reflecting heightened investor interest."

Welcome to KTOWN (Soju). We've got a lot in store for 2025 and we're excited to share everything with you soon! Follow KTOWN Soju on IG https://lnkd.in/e54VJqSj

Debuting in 2025, the new look for Kish Apéritif is ready to hit shelves and bars. We went with a more prominent brand treatment while retaining the original art on the side and showcasing each bottle's unique ingredients front and center. But as they say, it's what's on the inside that counts. ?? These all-natural liqueurs, created by Top Chef winner and host Kristen Kish, are available nationwide at Whole Foods Market, where spirits are sold, and other fine retailers. Mix like a top chef! For recipes and tips, follow us on IG @kishaperitif

We're thrilled to announce that our Kish Seoul Apéritif by Kristen Kish is now on the menu at all 45 True Food Kitchen locations across 17 states nationwide. The Blood Orange Margarita, which features Casamigos Tequila, is the perfect cocktail to accompany True Food Kitchen's fresh-forward fair. Let us know what you think!

Cheers to our collaboration with Sanzo and the launch of Bliss Water! We have paired Kish Apéritif Bliss with Sanzo's Calamansi sparkling water to create a refreshing, low calorie cocktail. Thank you Sandro Roco and Christina Roh for your partnership. Looking forward to the next one!

We had a great time at our second stop on the Yobo Spirit House Tasting Series at the Chief San Francisco Clubhouse It was a wonderful evening with engaging conversation about the origin and process of making soju, the journeys of Carolyn Kim, founder of Yobo Spirit House and Kristen Kish, creator of the Kish Apéritif line, followed by tastings of Yobo Soju Luxe and the Kish Apéritif portfolio. Thank you to everyone who joined and to Brigid S. Kelleher for your incredible partnership. ? Looking forward to our next stop at the Chief LA Clubhouse on 11/13. Cheers!

Stop 2 on our Tasting Series with Chief is September 24th at the San Francisco clubhouse. Hope to see you there!

We couldn’t be prouder to have officially kicked off the Yobo Spirit House Tasting Series with Chief, whose mission is to maximize the impact of female executives and founders.?At the Chief Chicago Clubhouse last week, we hosted a dynamic and engaged group of executives and shared Yobo Spirit House founder Carolyn Kim’s story, background on soju and specific details on the process of making our signature soju, Yobo Soju Luxe, followed by a tasting of Yobo Soju Luxe. We also shared the Kish Apéritif line, beginning with Kristen Kish’s story behind the line of aperitifs, followed by a tasting of each of the four flavors in the line.?Thank you Sarah Lynne Young for your partnership and incredible mixology skills.?Looking forward to our upcoming visits to Chief San Francisco: 9/24, LA: 11/13, NYC: 11/19 and DC: 12/4. We look forward to meeting more Chief members over the next few months. Enjoy this message from our founder Carolyn Kim. Cheers! ??

Last week was a week of Chief! From the clothing swap hosted by Andrea Mac on Monday, Chief X on Tuesday, and a fabulous Soju tasting from Yobo Spirit House on Thursday, hosted by Sarah Lynne Young. Lisa Bull educated us all on Soju and we all enjoyed tasting the delicate flavors. So much fun to learn and enjoy alongside Robyn Malone Liz Coffey Kara Desai Dr. Ann Williams, SFO, CSBO Vicki Diep