Thank you Liz Flora at The Business of Fashion for including YAWN founder Tara Tersigni in your recent story about Gen Alpha's preferences when it comes to beauty packaging (hint: they love color 🌈 )! Read the story here: https://lnkd.in/dM-QqrkX
YAWN WORLD
个人护理产品制造业
Clean beauty starts here. Safe, non-toxic makeup and skincare for the next generation.
关于我们
YAWN is a collection of safe, non-toxic makeup and skin care for kids and tweens (ok, and the adults who love ‘em). We believe in creating gentle, age-appropriate, and accessible products that build confidence, spark joy, and encourage self expression.
- 网站
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https://yawn.world/
YAWN WORLD的外部链接
- 所属行业
- 个人护理产品制造业
- 规模
- 2-10 人
- 类型
- 私人持股
- 创立
- 2023
YAWN WORLD员工
动态
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More about why we created our new Minty Fresh Deodorant Stick from our founder Tara Tersigni!
Clean beauty is more than a trend—it's a movement. As almost all millennial moms demand transparency and wellness in every product, clean deodorants have truly found their moment. Recent industry highlights, like Curie's strategic launch at Walmart and the buzz around Humble Deodorant's blend of elegance and efficacy, show that the market is evolving fast. We saw an opportunity to bridge this growing consumer interest with a specific need: a clean, effective deodorant for tweens. Our new launch is designed with the unique needs of younger users in mind—prioritizing safety, transparency, and performance so that parents can feel confident about what their kids are using. Why tweens? Because early self-care habits are formed by the products they use. By providing a clean option, we’re not only setting a new standard in personal care for the next generation, but also championing a movement towards better, more honest ingredients in everyday products (that also make sustainable choices in their packaging, cartons, mailers, and beyond). Let's reframe the conversation around beauty + personal care for the next gen. YAWN can be the new gateway into this world, so please help me build and share this with everyone. #CleanBeauty #TweenCare #Deodorant #CleanDeodorant #Wellness #YAWN https://lnkd.in/gFrcsF4A
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Meet the Minty Fresh Deodorant Stick! An aluminum and baking soda-free deodorant stick for all ages. Made with a skin-nourishing blend of coconut oil and shea butter, plus magnesium hydroxide to help control odor and arrowroot powder to absorb excess moisture without clogging pores. With a fresh mint and grapefruit scent for when you want to smell really, really good! Find it on yawn.world, Maisonette and Amazon! https://lnkd.in/ePFEX2Mj
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It's our birthday!! We are working so hard to build a clean, sustainable brand for the next generation and we couldn't do it without you! Thank you for all of your support in year one! To celebrate our birthday, we’re donating a portion of sales in December to Foster Love's Birthday Box Initiative. This incredible program provides all the essential birthday supplies (balloons! candles! confetti!) to children living in foster care so they can have a super special day. Donate directly to our campaign here: https://lnkd.in/e_KiqCmk
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Yesterday, YAWN took home the BeautyMatter NEXT Award for Best Breakthrough Product for Kids! "We are beyond grateful to everyone who has supported YAWN and helped us build and grow our mission of introducing clean + sustainable products to Gen Alpha (and all the future generations to come)!" - Tara Tersigni, founder
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Thank you Glamour for calling our Kit the Best Intro to Tween Beauty! "I’ve seen the beauty craze hit my nieces hard around this age. While we adults might have mixed feelings about it, this beauty kit makes makeup fun, clean, and kid-friendly. It's a great intro to beauty basics with gentle ingredients and easy-to-use products like sheer pink lip balm, a buildable multi-stick for lips and cheeks, and a moisturizing body balm—just enough to feel grown-up without overdoing it." Shop it today on Maisonette or Amazon!
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We're blushing! YAWN made BeautyMatter's list of best beauty brands of 2024! "Amidst the ongoing battle to correctly educate Gen A when it comes to beauty products and the potential harm of some ingredients, in my opinion, Yawn is exactly what the industry needed. I feel that the brand perfectly validates Gen A’s desire to experiment with makeup, while providing simple education, and encouraging children to experiment with their creative instincts. I think the brand hit the nail on the head with creative and vibrant packaging, which many consumers are seeking." Thank you Sophie Pitt!
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Huge thank you to Sara Tan for featuring our soon-to-be-released Dance Party Eyeshadow Palette as one of her back-to-school beauty essentials on KTLA! Head to yawn.world to get on the waitlist!
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Here's what YAWN founder Tara Tersigni had to say about the future of the industry at the FounderMade Innovation Show. Thanks for having us FounderMade!
We caught up with a few of the powers that be at our last Innovation Show in New York earlier this year, including 1. One of Target's top brand hunters 2. Multi-million beauty founder Maria Hatzistefanis 3. Angel investment platform Cherub's CEO Jaclyn Johnson 4. The Co-Founder of Jones Road Beauty and YAWN WORLD Here's what they had to say about what the future holds for the consumer industry! #FounderMade #ConsumerBrands #ThoughtLeadership
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Excited to announce that YAWN is a finalist for the 2024 BeautyMatter NEXT Awards for Best Breakthrough Product for Kids! https://lnkd.in/eKqGuKW7