Yapstone

Ah, dynamic pricing— that little magic tool that promises to boost your revenue. But can it also diminish trust with potential guests and create confusion? In this episode of STR book:ed, Chris Baxter, from SuperControl Property Management System and Nihal Salah have a healthy debate about dynamic pricing and the role it can play as part of a revenue management strategy. Here’s why Chris thinks it's a valuable tool to have: ?? Saves you time by automating price adjustments based on demand. No more guessing games. ?? Boosts occupancy by ensuring your property is priced just right for the right guests at the right time. ?? Boost your profit margins with minimal heavy lifting required ???? Listen or watch the full episode here: https://bit.ly/3YUPOxl #VacationRentals #DynamicPricing #RevenueManagement #ShortTermRentals #STR

This is the power of community and collaboration in action! Two STR businesses met at SCALE UK event last year. Since then they’ve hosted invaluable team exchange days—one in Wales, the other in Brighton. Their teams swapped ideas, shared mistakes, and learned from each other’s wins and challenges. As Damian Sheridan says: "It's not just about learning how to do things well, it's also about learning from mistakes." These businesses aren’t direct competitors, but the insights they’ve gained by coming together have been game-changing. ?? Want to hear more about how SCALE co-founders Damian Sheridan and Gianpaolo Vairo are building a community that fuels STR growth while tackling industry challenges like regulation? ?? Listen to the full podcast interview here: https://bit.ly/4eonnMO

Did you know that offering early check-ins can significantly boost your guests' satisfaction? In case you missed our podcast episode, Michael LeClerc SkyRun Vacation Rentals, shares insights on how this simple tweak can transform your vacation rental business. Michael's Insight: "Allowing guests to check in early not only improves their experience but also increases the likelihood of positive reviews and repeat bookings." Key Podcast Highlights: ? Guest Convenience: Consistency is key to delivering exceptional guest experiences. ? Operational Efficiency: Utilize technology to streamline your operations, without compromising on personal touch. ? Competitive Edge: Stand out from other rentals by offering guests flexible check-in options. Don’t miss out on these valuable tips. Watch or listen to the full podcast here: https://bit.ly/4fhFw00 #STVR #STR #PMC #PropertyManagement #GuestSatisfaction #VacationRentals

How do you find the time to work ON and not just IN your STR business? Property management expert Jane Mack Consulting shared her game-changing tip for holiday rental owners: Embrace automation to reclaim your time and sanity! Jane's golden nugget: "Don't let outdated processes hold you back. Assess, simplify, and invest in systems that work for you." A quick recap of the action steps: 1. Audit your current workflow 2. Explore Property Management Systems (PMS) 3. Consolidate booking and property data 4. Empower your team with easy information access Watch or listen to the full episode: https://bit.ly/4fwtnnC #HolidayRentals #PropertyManagement #STR

?STOP writing property listings that no one remembers. What if you could transform ordinary descriptions into extraordinary stories that captivate and convert? ?? In this week's episode Ade Risidore ???? is joined by Neely Khan to discuss storytelling. Neely reveals how she helped one of her clients bring their properties to life with stories, creating a 12% increase in their ADR. Neely shares how painting a picture of what it feels like to live in the space to crafting a narrative that speaks to the heart isn’t creative. It’s strategic. Watch or listen to the full episode here: https://bit.ly/3YVuM0E

Is your property hiding an Instagramable moment? ??? Sometimes, the most captivating stories are hiding in plain sight... Andy at Newman Hospitality had a gut feeling about one of his properties. The pool screen? Really old! It made the space feel claustrophobic, like a cage. Guests came and went without much excitement. No one was sharing their stay. The property wasn’t standing out. But Andy knew there was something special about this place. Just beyond the pool screen. So, he took a chance. He ripped down that screen. And what he revealed was pure magic... What did Andy have? A stunning lake view that transformed everything. The kind of view that stops you in your tracks. The kind of view guests couldn’t wait to share. And share they did. Suddenly, the property was all over Instagram. Guests were posting breathtaking photos, tagging the location, and turning their stays into stories that everyone wanted to be a part of. Friends started asking, “Where is this? I need to go there!” The lesson? Your property might have its own hidden gem. Sometimes, a small, bold change can turn an ordinary space into something extraordinary—something guests can’t wait to share. Have you uncovered the magic in your property? Take a walk through your space with fresh eyes. Imagine you’re seeing it for the first time. Look through the lens of an Instagram or Facebook story. What stands out? Is there a feature like a fireplace, a stunning view, or a cozy nook that could tell a story? Find that hidden gem, bring it to life, and watch as guests turn those moments into stories that spread. In a world where trust is low, never underestimate the power of word-of-mouth. It’s your single best advertising channel. Make your property unforgettable, and help your guests do the rest. ?? #propertymanagement #hospitality #shorttermrental #str

Is your property hiding an Instagramable moment? ??? Sometimes, the most captivating stories are hiding in plain sight... Andy at Newman Hospitality had a gut feeling about one of his properties. The pool screen? Really old! It made the space feel claustrophobic, like a cage. Guests came and went without much excitement. No one was sharing their stay. The property wasn’t standing out. But Andy knew there was something special about this place. Just beyond the pool screen. So, he took a chance. He ripped down that screen. And what he revealed was pure magic... What did Andy have? A stunning lake view that transformed everything. The kind of view that stops you in your tracks. The kind of view guests couldn’t wait to share. And share they did. Suddenly, the property was all over Instagram. Guests were posting breathtaking photos, tagging the location, and turning their stays into stories that everyone wanted to be a part of. Friends started asking, “Where is this? I need to go there!” The lesson? Your property might have its own hidden gem. Sometimes, a small, bold change can turn an ordinary space into something extraordinary—something guests can’t wait to share. Have you uncovered the magic in your property? Take a walk through your space with fresh eyes. Imagine you’re seeing it for the first time. Look through the lens of an Instagram or Facebook story. What stands out? Is there a feature like a fireplace, a stunning view, or a cozy nook that could tell a story? Find that hidden gem, bring it to life, and watch as guests turn those moments into stories that spread. In a world where trust is low, never underestimate the power of word-of-mouth. It’s your single best advertising channel. Make your property unforgettable, and help your guests do the rest. ?? #propertymanagement #hospitality #shorttermrental #str

Have you noticed the surge of digital nomad families? In our latest podcast episode, Daniela Derin owner of Skol Apartments in Marbella, reveals how catering to these travellers has significantly increased her occupancy rates and how you can too! Daniela explains: “We have 85% occupancy throughout the year, with 50% being digital nomads. They come for the sun, stay for the lifestyle, and often extend their stays because they can work remotely.” So, how can you attract digital nomads? ? Promote Long-Term Stays: Offer discounts for extended bookings. ? Highlight Local Amenities: Showcase coworking spaces, family activities, & local services. ? Engage on Social Media: Share stories of digital nomads enjoying their stay. To learn more, watch the full episode: https://bit.ly/3YAOqi5 #STR #DigitalNomad #VacationRentals #PMCs #STVR #ShortTermRentals

Jenn Boyles went from being an accidental host to a direct booking pro! In our podcast, she shares how she transformed her vacation rental side gig into a thriving business: ? Built her own brand and website ? Generated 80% direct bookings ? Weathered the pandemic storm thanks to direct guest relationships Want to reduce OTA dependency and boost your profits? Watch the full interview to learn Jenn's direct booking strategies: https://bit.ly/3NZiHT4 What's your biggest direct booking challenge? Share below ?? #VacationRental #DirectBookings #STRsuccess

Are you building "your" business or someone else's? Here’s the practical steps Maggie at Chasing the Moon Skye take back control her bookings: 1. Built a Great Website ?? Maggie made sure her website looked good and was easy to use. Great photos and simple navigation helped guests have a smooth experience from the start. 2. Chose the Right Booking Tool ??? Maggie picked SuperControl Property Management System to keep everything organized and running smoothly. This made booking easy for both her and her guests. 3. Secured Payments and Built Trust ???? Maggie knew that for people to hand over their hard-earned cash, there must be trust. Using Holiday Rent Payment she could ensure transactions were quick and safe in the hands of a dedicated rental payment processor, building confidence with her guests. 4. Got Social ?? Though Maggie was quite a private person on social media, Maggie changed her behavior and persevered. She promoted her properties on Facebook and Instagram, engaging with potential guests and showcasing her beautiful spaces, which boosted her bookings. 5. Blogged for Visibility ?? Maggie regularly blogged to her audience, recognizing that her properties are great for photographers. This helped her site rank higher on Google and attracted more guests. 6. Automated Processes ?? To save time, she set up automated emails and booking confirmations. This ensured guests received timely and professional communication without extra effort. 7. Focused on Guests Early ?? Maggie understood that holidays begin well before check-in, so she focused on guests and started the experience as early as possible by providing guidebooks and personalized tips. This made guests feel special and excited about their stay. Maggie's goal was more control over her bookings and less reliance on third-party sites. So focused her attention on owning her audience, creating demand and driving repeat bookings So, what about you? Have you tried shifting to direct bookings? What worked for you? Share your tips below! ?? #DirectBookings #shortermrental #PropertyManagement #SmallBusinessTips