AdMedia

?? Meet Rachel Kosicki, AdMedia’s Events Coordinator! “My team is so talented and always supportive of new ideas. We each bring a unique perspective to the table while collaborating on projects, which pushes me to think creatively and strategically.” Fun Fact: “When Rachel isn’t planning events for AdMedia, she’s bringing wedding dreams to life as a wedding planner in Newport, RI!” We love having you on the team, Rachel! #eventscoordinator #meetthestaff #employeespotlight #companyculture #admedia

Kicking off MediaPost’s Brand Insider Summit: QSR, Andy Cotten, VP Enterprise Sales at AdMedia takes the stage to deliver a Sponsored Presentation. Thank you AdMedia for being our Premier Sponsor of the event! #MediaPostInsiderSummits #qsrmarketing

MediaPost Insider Summit: CPG was a success! Our very own Jeffrey Alderman kicked off the summit with a presentation titled “Packaging Emerging Trends in CPG Advertising ”. David D. Ruiz, Melissa Dargis, and RJ Briones were also there to represent AdMedia and were able to enjoy kayaking, golfing, hiking, a wine tour, a catamaran ride, cocktail parties, and networking with likeminded professionals! Where to find our team next? Melissa Dargis, RJ Briones, David D. Ruiz and Andy Cotten are headed to MediaPost Insider Summit: QSR (11/20 - 11/23 in Santa Barbara, CA). #MediaPostInsiderSummits #AdMedia #CPGMarketing

?? Black Friday & Cyber Monday 2024 are around the corner, and we’ve got the latest trends to help you maximize engagement and sales this season! Here's what you need to know: ??? Mobile Shopping Reigns Supreme:?Over half of Black Friday sales happen on mobile. Optimize your site and checkout for seamless mobile experiences! ??? Start Early with Omnichannel:?Shoppers are buying earlier each year. Launch promotions early and use a mix of social media, email, and paid search to reach them wherever they shop. ??? BNPL is Booming:?Buy Now, Pay Later is driving bigger orders. Cyber Monday 2023 saw $940M in BNPL transactions—a 42.5% YoY jump. Don’t miss out! ?? ?Personalization is Key:?Use AI-powered insights and data to create tailored offers that engage your audience and drive conversions. ??? Leverage First-Party Data:?With the shift away from cookies, focus on first-party data to deliver highly targeted ads. ??? Paid Search Dominates:?Paid search accounted for nearly 30% of Cyber Week sales in 2023. This year, refine your keywords, ad copy, and bids using data and AI for maximum ROI. #BlackFriday #CyberMonday #AdTrends2024 #AdMedia

?? Please join us in welcoming Michael Stevens as our newest Senior Affiliate Manager! A little about Michael: "I'm a lifelong New Yorker based in Brooklyn. I double majored in Broadcast Communications and English at Manhattan College. I have 12 years of experience in Digital Media/ AdTech focused on publisher monetization and product partnerships. Outside of work, I'm especially fond of great movies and TV. When I'm not watching something, I'm reading, running, cooking something with my s/o, or meditating." We’re thrilled to have you on the team! Join our team! Apply to AdMedia's open positions today: https://lnkd.in/eW9QTGjW #AdMedia #wearehiring #newhire #welcometotheteam #AffiliateManager #welcomeaboard

MediaPost Brand Insider Summit: QSR kicks off in just five days! We’re proud to be the Premier Sponsor of the summit, which will be held in Santa Barbara from November 20 to 23! Meet our team—David D. Ruiz, Andy Cotten, RJ Briones, and Melissa Dargis—and learn the latest on QSR marketing trends and strategies. We’re excited to see you there! #MediaPostQSR #AdMedia #QSRMarketing #MediaPostInsiderSummits

The countdown is on! We’re excited to be heading to Santa Barbara for the MediaPost Brand Insider Summit CPG, November 17-20. This event is a fantastic opportunity to connect with industry leaders and explore the latest strategies in consumer packaged goods marketing. Our AdMedia team—David D. Ruiz, Jeffrey Alderman, RJ Briones, and Melissa Dargis—can’t wait to see you there! #AdMedia #MediaPostInsiderSummits #CPGMarketing

?? Couldn’t join us for our final fireside chat? Watch the full video of "Durable Audiences, Privacy, and Data Analytics," moderated by Andy Cotten, featuring panelists Caleb Hutchings, Karima Sharif-Ali, MBA, Alyson S., and Ashley Sperling. The panel explored how businesses can adapt to a world without third-party cookies by prioritizing first-party data and privacy-focused strategies. Key takeaways included building loyal audiences with personalized content, leveraging AI for enhanced data insights, and using contextual advertising to reach target audiences. The panel also stressed the importance of transparency, ethical data management, and continuous testing for privacy-conscious, data-driven marketing. Full fireside chat: https://lnkd.in/gvMQZhUg ??Located in Dorado Beach, a Ritz-Carlton Reserve Learn more about AdFest @ https://lnkd.in/gydQ-izq ?? Media captured by AGNYC Productions,INC Interested in attending AdFest 2025? Request your invitation here! https://lnkd.in/detsHede #AdFest #AdFest2024 #AdMedia #AdvertiserSummit #AdvertiserEvent #MarketerSummit #MarketerEvent #SpeakingEngagement #SpeakingOpportunity

???? Today, we honor the brave men and women who have served our country with courage and dedication. At AdMedia, we're proud to recognize the veterans in our team members' families. From the Marines to the Women's Army Corps, their stories remind us of the sacrifices made for our freedom. Thank you to all veterans for your service! #VeteransDay #AdMedia

?? At #AdFest2024, our attendees took a break from the content sessions to enjoy kayaking at beautiful Dorado Beach! It was a great way to relax, connect, and soak in the amazing surroundings together. Just one of the many unforgettable moments from this year’s event! ??Located in Dorado Beach, a Ritz-Carlton Reserve Learn more about AdFest @ https://lnkd.in/gydQ-izq ?? Media captured by AGNYC Productions,INC Interested in attending AdFest 2025? Request your invitation here! https://lnkd.in/detsHede #AdFest #AdFest2024 #AdMedia #AdvertiserSummit #AdvertiserEvent #MarketerSummit #MarketerEvent #PuertoRico #Kayaking