WUSA9 Advertising

Lately, we’ve been hearing the same frustration from advertisers: “We’re investing in marketing, but where’s the proof it’s working?” Many strategies leave brands in the dark, lacking tangible, trackable data. Here’s the good news - streaming changes that. With an attribution pixel on your website, you can see exactly how your campaign drives results - and optimize. ?? The days of guessing are over. Marketing should come with proof. With streaming, it does.?? #Streaming #Attribution #MarketingResults

?? New Show Alert! ?? A Moment of Wisdom gives you an inside look at the musicians, entertainers, and change-makers creating waves in our community. Hosted by wisdom martin, get an exclusive inside look at the people shaping our city in candid, must-watch conversations. ?? Streaming now on WUSA9+ #AMomentOfWisdom #MeetTheIcons #MustWatch #WUSA9+ #originalcontent

??Turn Insights into Results with Destination Attribution! ???? Where are your visitors coming from? How long do they stay? Partnering with Arrivalist, we provide actionable, measurable visitor insights that prove the effectiveness of OTT campaigns - helping tourism and hospitality brands make smarter marketing decisions. This local tourism campaign, geo-targeting seven key markets, not only demonstrated a lift in visitation but also provided insights into where visitors traveled from, how long they stayed, and the time between ad exposure and their arrival. ?? With attribution-backed data, your marketing doesn’t just reach travelers—it drives real visits.? #TourismMarketing #CTVAdvertising #MarketingROI #StreamingSuccess

?? For Dale McCord, Washington football wasn't just a game – it was Sunday tradition with his grandfather. As the Washington Commanders made their stunning run to the NFC Championship this year, those weekly rituals they once shared in front of the TV felt more meaningful than ever. Experience Dale's journey on?"The Heart of It," streaming exclusively on WUSA9+ #ondemand #livestreaming #originalcontent

?? The energy is electric and the excitement is real - our team is celebrating the Washington Commanders' incredible run to the NFC Championship! ?? ?? As the DMV’s Official Station of the Washington Commanders, we’re proud to support the team and connect with the most passionate fanbase in football. With just one game between the Commanders and the Super Bowl, the pride of D.C. is stronger than ever. Let’s take command and cheer them on to greatness this Sunday! #WashingtonCommanders #RaiseHail #TimeToCelebrate

Transform Your ROI with OTT: Auto & Healthcare Success Stories ?? ?? Automotive Insights: - Interest rates are dropping and inventory is back - dealers using CTV are capturing this momentum - Website engagement soars: 62% of CTV-driven visits convert to detailed vehicle page views - Average cost per website visit: just $7.61 with targeted streaming campaigns - Projected industry spend reaching $12.5B by 2025 as dealers adapt to price-sensitive shoppers ?? Healthcare Evolution: - Local precision: Targeting capabilities now include DMA, state, and zip code level customization - 61% of CTV viewers research treatments before doctor visits making them highly engaged decision-makers - Multi-location success: Organizations with 300+ locations are outperforming established research hospitals in brand preference - Young adult engagement up 19% through strategic life-stage targeting Stay ahead with us: streaming has become the cornerstone of modern local advertising strategy. #DigitalAdvertising #CTV #growwithus

When teamwork is on point—and so are the outfits! Jamie Logwood and Lisa Nappier Guzman M.Ed. are twinning in style and success, proving that great minds (and wardrobes) think alike. ??? #SalesTeamGoals #TwinningWednesday

?? The Commanders aren't the only ones with a winning playbook! Dive into the PREMION Streaming TV Playbook for an expert look at how to elevate your advertising game and #RaiseHail in the marketplace. Discover: -The latest market trends shaping the future of streaming TV. -Essential strategies for CTV advertisers aiming to maximize both brand and performance impact. -Real success stories from local advertisers who are changing the game. #StreamingTV #CTVAdvertising #DigitalMarketing #MediaStrategy https://lnkd.in/e7veTYUm

?? Brighten your day with Get Uplifted, hosted by Allison Seymour, where we bring you weekly episodes filled with inspiring and heartwarming stories from our community - your perfect pick-me-up when the news gets heavy. Now streaming on the WUSA9+ app, on demand. #FeelGoodNews #StreamingNow

Welcome to 2025! Start the year strong with advanced CTV/OTT advertising solutions from Premion. Reach your audience where they are—across devices, geographies, and premium content. Explore Premion's capabilities. https://lnkd.in/e4TkgaUj Contact me at [email protected] to get started!