Work & Co

We’re heading to #SXSW to showcase digital transformation across industries and participate in four packed days of panels, interactive workshops, and demos at Accenture Austin’s office. Work & Co will demo Gatorade AI, and other demos range from workforce transformation?via VR?to?Mirokai – a robot that provides comfort for young patients and their families during medical treatments. We’re especially excited for the iconic ADWEEK House to pop up at Accenture’s office for roundtable sessions, a networking reception and a BBQ and innovation lunch. Don’t miss this experience running March 8 – March 11! RSVP today: https://lnkd.in/euVp262M

Strategy leader Alice L. was a featured guest on the latest episode of the UI Breakfast podcast. Hear about the Shippable Research process- and how it helps strategists here at Work & Co pinpoint what they need to know to make launching a success and de-risk product development down the line. Listen here: https://lnkd.in/eqgGjNec

Check out the latest issue of our newsletter, Shipped — this month featuring our newly-launched guide to shipping best-in-class digital products. Want access to our most recent articles, event invites, and insights from design and tech leaders? Subscribe to stay informed here: https://lnkd.in/eHhDNBec

Go inside the process and the tools a designer at Work & Co uses with Renata Venturini. She also shares what she finds most rewarding in her role as a design lead. Read more: https://lnkd.in/eBmFc4zM

In Ad Age’s recent deep dive into how the rise of media and technology is impacting craft, Accenture Song CEO David Droga shared his insights, noting that creativity isn’t in decline,?it’s?just evolving as it should. https://lnkd.in/eVERZNq5

"It's a design-forward approach that looks nothing like what we've seen from a presidential library before, and it's perfectly suited for a brand that's synonymous with hope and change." Fast Company takes a closer look at the Obama Foundation refresh (in collaboration with our friends at Manual)- and our work to come.

Since our founding, we’ve relentlessly pursued the craft of designing, building, and launching category-defining digital experiences for the world’s top brands. Over the years, we get asked: what’s Work & Co’s methodology? The thing is, breakthrough work doesn't come from rigidly following the same steps for every single challenge and product. Instead, Work & Co focuses on key principles that guide our teams. For the first time, we're sharing 7 of our top principles for creating winning digital products with you in a special report designed for product leaders ready to break free from best practices and cookie cutter methods. Dig in and download now to uncover over a decade's worth of learnings and get the support you need to reach your organization's full product potential. https://lnkd.in/eU_s_i-G

A new take on why designers should learn to code from Group Design Director Michael Ciarlo. "Now is the time to shift our perspective and start viewing coding as a soft skill for designers and creative leaders that bolsters problem solving, facilitates collaboration, and improves our ability to identify with team members across disciplines. As we step into an era of AI solutions that redefine our relationship with technology, it’s these deeply human characteristics that product teams should protect and refine the most." https://lnkd.in/eTYGXSY3

Introducing Health Answers by Pfizer – a new gen-AI powered product that empowers people with information to take control of their personal health and wellness journeys. Envisioned and innovated by Pfizer in partnership with Work & Co. Visit?healthanswers.pfizer.com?and learn more here: https://lnkd.in/eJUF2Aue

Product Management leader Parker Sapp shared a snapshot of?our?work with the Obama Foundation with Built In. He?discusses design and development collaboration, planning against long-term roadmaps, and what reevaluation of digital platforms looks like for modern cultural institutions and nonprofits. https://lnkd.in/dvaqs6mB