Wondersauce

As Thanksgiving approaches, we’re taking a moment to reflect on gratitude and how we can give back to make a difference this season. In this edition of #WonderWatch, we’re sharing the ideas, insights, and industry updates that have been top of mind for our team, from maximizing creative production in 2025 to brands redefining holiday shopping experiences. Plus, don’t miss our CEO John Sampogna’s latest podcast appearances, where he shares lessons on scaling businesses and navigating the ever-evolving marketing landscape. Dive in for inspiration, bold moves, and a glimpse of what’s on the WonderRise HERE:

? NEW episode of The Lucky Orange Show available now, featuring John Sampogna of Wondersauce. This forward-thinking conversation was all about the future of customer interface and the amazing potential for AI in the customer experience. John and host Sean McCarthy discussed: ?? Evaluating trends to decide if they're worth the investment (see John's ideas in the clip below) ?? How the role of the e-commerce website is evolving ?? Why brand storytelling has fallen off in recent years Full episode available now on YouTube and Spotify. ??

John Sampogna, Co-Founder and CEO of Wondersauce, has built one of the most respected digital agencies by recognizing opportunities for service expansion and staying hyper-focused on client needs. In this episode of Turning Pro Podcast, John shares how Wondersauce has evolved from its early days to competing with top-tier agencies for major clients. John also talks about: - The Wondersauce Growth Playbook - Avoiding Shiny Object Syndrome - Selling the Business While Staying Involved - Redefining the North Star Listen to the full episode here: https://lnkd.in/d424TBGb

Today's #compiled creative and cases: https://lnkd.in/e5Yh65hV Featuring work from: Acceleration Partners ?? Stitch Fix Havas ?? Keurig Wondersauce ?? Brookfield Place HAYMAKER ?? King's Hawaiian #creative #casestudy #agency #agencywork #compile

We worked with AcquireUp to deliver a bold brand transformation that takes seminar marketing for financial advisors to the next level. Our team got to work, blending strategy, design, and creativity to craft a cohesive new brand identity, a distinct brand voice, and a sleek, user-friendly website. Take a peek at the full case study here ? : https://lnkd.in/eZDz7Z9d

Think you’ve already got your media spend figured out? Think again. In this article, John Sampogna, CEO and co-founder of Wondersauce, walks you through how to allocate your marketing budget for maximum impact. While 80% of your budget should go to familiar platforms, it’s the remaining 20% that can make all the difference. ?? Want to know how to make that 20% work harder for you? Discover the full strategy: https://lnkd.in/eECCXkGX #shortyawards #budgetplanning #marketing #thoughtleadership

At Wondersauce, we believe building brand awareness from day one can set a business up for long-term success. In his latest article for Shorty Awards, our Co-Founder and CEO, John Sampogna, delves into the importance of balancing lower-funnel tactics with top-of-funnel awareness.? He encourages brands to challenge their assumptions, embrace experimentation, and recognize that sometimes, "the biggest wins come from the boldest moves." Winning with the 20% isn’t just about spending differently; it’s about breaking the standard marketing template many of us have defaulted to. Read the full article to discover how to win with the “20%” in marketing: https://lnkd.in/eECCXkGX

Excited to unveil our October Edition of #WonderWatch. Tune in and join the conversation -- we'd love to hear from you!

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?? Big win for Wondersauce! ?? We’re thrilled to announce that our work with Dairy Farmers of America has earned us the Gold award ?? in the 2024 MUSE Creative Awards for Best Agency Awards - Best Integrated Campaign. This recognition not only celebrates our in-house team’s creativity and innovation, it reinforces that America really is ready to “Go All In On Dairy” ??? Check out the press release here: https://lnkd.in/eJcSZGG3