Interesting info from the State of Restaurants in 2024 Report by Touch Bistro
Here are some key stats about the restaurant industry and why the right technology matters: 1?? 95% of restaurants use at least one online ordering platform, but many pay 15%-30% in commissions per order. 2?? Direct online ordering through a restaurant’s own website has increased to 36%, showing demand for ownership and control. 3?? Restaurants with online ordering see a 17% average increase in sales volume. 4?? 58% of operators said rising food/inventory costs were their biggest financial strain, yet third-party platforms take a big cut. 5?? 72% of restaurants have websites, and 94% of those let customers view menus online—this is what diners expect. 6?? The average profit margin dropped to 9.3%, making hidden fees and high commission costs even harder to justify. 7?? 67% of restaurants now use loyalty programs, which work best when integrated into a restaurant’s owned platform. Source: The State of Restaurants in 2024 by Touch Bistro https://lnkd.in/gc-S2CKu