Our own Ariana Kalff discusses Wine Country Connect at the ECRM Adult Beverage session in Las Vegas.
Wine Country Connect is a great way for wine, food & beverage and household product brands to expand their reach with listings on a variety of well-known e-commerce sites such as Casemates!, Woot, Inc., Rue Gilt Groupe, Sugarwish, Touch of Modern, Reverse Wine Snob? and more! For wineries, the brand remains in full control over how its wine is presented, while Wine Country Connect handles everything from production of the offer to fulfillment of the order, and detailed reporting. It also helps food and beverage and household brands with their marketing initiatives on these sites. In this interview with Joseph Tarnowski at ECRM's recent On & Off Premise Adult Beverage Session, Ariana Kalff gives an overview of the company, and outlines how they work with brands to place them on the right e-commerce sites for the audience they seek to reach. According to Kalff, they have ended up working with more than 60 percent of the brands they meet with at ECRM Sessions, with some listings happening within a month of the meeting! She shares what WCC looks for in the brands they work with, as well as the opportunities that are available across the various platforms. Wine Country Connect will be at the following upcoming ECRM Sessions: ?- Beverage, Winter (02/25) ?- Coffee, Tea & Cocoa, Winter Session 02/25 ?- Snack, Winter Session 02/25 ?- Condiments, Sauces & Spreads, Winter Session 02/25 ?- Canned, Dry & Boxed Foods, Winter Session 02/25 ?- Baking, Spices & Breakfast Foods, Winter Session 02/25 ?- On & Off Premise Adult Beverage Session 08/25 They are also on RangeMe as well! Watch the video below to learn more! #wine #food #beverage #ecommerce #cpg #retail #ecrmrangeme Sarah Davidson Amanda Tomsik Tyler B.