WildAid

During yesterday's WildAid Live, we shared conservation efforts spanning from Cameroon to the Bahamas to China, highlighting how WildAid is addressing critical issues like poaching, habitat loss, and climate change. ?? ?? A big thank you to everyone who joined us on the livestream! Your support drives our mission to protect wildlife and the habitats they depend on. If you missed the live event or want to revisit the impactful stories we shared, you can watch the full recording here: https://lnkd.in/gNrDJhEr

HAPPENING TOMORROW: Thursday, November 21st, at 11 AM PST/2 PM EST we’re hosting a special?50-minute?livestream! WildAid conservation leaders from around the world will tell firsthand stories about how we’re protecting pangolins in Cameroon, defending the Bahamian coastline, and tackling climate change in China. Together, we’re creating real change for wildlife and the planet—don’t miss it!?Register here: https://lnkd.in/g2kNbZgf

Exciting news: Destructive illegal fishing around Costa Rica’s Cocos Island—which famously inspired Jurassic Park—has PLUMMETED. Cocos Island National Park, a UNESCO World Heritage Site covering 54,844 square kilometers—slightly larger than the entire land area of Costa Rica and roughly twice the size of Vermont—is a critical sanctuary for iconic species like hammerhead sharks, giant manta rays, and whale sharks. Despite its protected status, this biodiversity hotspot has long been targeted by illegal fishers—until now. Recent data tells a story of hope and progress. Learn more about the innovative efforts driving this dramatic shift: https://lnkd.in/gjUcd-83

Earlier this year, we released the pangolin conservation documentary “Defenders of the Hidden”. Starring Wang Yibo, this two-part docuseries offers a comprehensive and firsthand look at the threats to critically endangered Chinese pangolins, along with the rescue and protection work from both Chinese officials and civilians. In its first 2 weeks on Youku—China’s top streaming platform—the film ranked as the #1 documentary and the #2 title overall, and Youku revealed it was the most-watched documentary on its platform in the past 3 years! Ahead of the docuseries premiere, we launched the 'Light up Hope for Pangolins' campaign to spotlight ongoing efforts to conserve Chinese pangolins and to share why there’s hope for their recovery. This campaign included a video PSA, social media outreach, over 475,000 billboard and electronic screen displays across 200 cities, and messages on 200,000 airline tickets. Thank you to everyone who watched, shared, and supported this campaign! This shared commitment fuels lasting change—from reducing demand for pangolin products to empowering communities to protect these remarkable animals. ?? Learn more here: https://lnkd.in/eYKr4-Wt

One week away! ?? Mark your calendars for WildAid’s 50-minute livestream next Thursday, November 21st at 11am PST/2pm EST. Tune in to hear inspiring stories from our team on the frontlines—protecting endangered pangolins in Cameroon, defending the Bahamian coastline with high-tech tools, and sparking climate action across China through our latest campaign. Don’t miss this chance to see how your generosity fuels wildlife and habitat protection worldwide. Register here: https://lnkd.in/g67GVHTN

Ghost nets are silent killers. Every year, over 640,000 tons of abandoned fishing gear—10% of all plastic waste in the ocean—becomes ghost nets, drifting through marine habitats and entangling marine life, from turtles to seabirds to sharks. To shed light on this issue, we’re thrilled to launch "No Net Left Behind", a new docuseries created in collaboration with Condé Nast Traveler and Youku. The 4-part series features WildAid ambassador and actor Huang Xuan and ocean advocate and Olympian Zhang Yufei as they explore the problem of ghost nets and the innovative recycling efforts turning this waste into wearable garments. Together, they show how a community-driven approach can transform ghost nets into solutions, sparking hope for a cleaner, healthier ocean. With partnerships across environmental groups, local organizations, and industry leaders, we're aiming to tackle ghost nets head-on. Our goal? A 50% reduction in ghost nets along China’s coast within the next decade. Learn more and watch "No Net Left Behind" here: https://lnkd.in/e4g9w4NA

Meet Jennifer Biffot, WildAid’s Francophone Africa Representative, who is committed to balancing tradition with sustainability. Growing up in Gabon, Jennifer developed a deep appreciation for her homeland’s rich landscapes and cultural heritage. Now, based in Cameroon, she works to protect pangolins and reduce their consumption while preserving Central Africa’s vibrant traditions. “If pangolins disappear, part of Cameroon’s [natural] heritage will disappear as well,” said Jennifer, “then we lose the whole story of the country, the whole identity.” Dive into Jennifer's inspiring story: https://lnkd.in/gJ5wecse

?? The global spotlight is on #COP29 as it kicks off today in Baku, Azerbaijan. This pivotal climate conference brings together leaders from around the world to drive urgent solutions for the climate crisis. With record-breaking temperatures and increasingly severe weather impacting communities and ecosystems, COP29 is a vital moment to address adaptation and finance for climate resilience. Later this week, WildAid’s Wei Yi will present on climate adaptation strategies, including the launch of our new handbook designed to help communities and residents cope with extreme winter weather. He’ll also showcase the outcomes of our summer campaign with Huawei and the China Meteorological Association, which delivered essential heat management tips to millions each week through push notifications on the Huawei weather app. At #COP29Azerbaijan, WildAid is championing effective adaptation tools to support communities facing climate extremes. Together, let’s seize this moment to strengthen climate resilience for people and wildlife alike. ??

SAVE THE DATE: WildAid's next livestream is November 21 at 11am PST/2pm EST! Join us to hear directly from our team members working on the frontlines of conservation. We’ll share stories of WildAid’s positive impact safeguarding endangered wildlife, restoring ocean ecosystems, and addressing climate change. Throughout the livestream, you’ll see how our unique approach to wildlife conservation allows people and partners to take actions that protect wildlife at land and at sea. ?? Register here: https://lnkd.in/g2kNbZgf

In partnership with local organizations, our team in Ecuador recently launched a new campaign to combat wildlife trafficking and raise awareness about the urgent need to protect Ecuador’s incredible biodiversity. Together with the Ministry of Environment, Water and Ecological Transition and a coalition of dedicated institutions, we’re working to curb illegal wildlife trafficking in El Oro province—an area vulnerable to cross-border trade. With activities spanning environmental education, public outreach, and training sessions for customs and border authorities, the campaign informs citizens on the impact of wildlife trafficking on species like parrots, turtles, and native orchids, as well as the physical and behavioral toll on animals kept as pets. By reaching youth, communities, and tourists, our goal is to shift attitudes toward wildlife protection and foster a culture of respect for Ecuador’s unique natural heritage. ??