What is imagination? And why does it matter? The imaginations we have are formed by either passive consumption or active intentionality. In the most recent article from Meaningful > Meaningless, Jason Locy shares with us how and why proper stewardship of our imagination allows us to create the imagination that we actually want. Read the article in full here: https://lnkd.in/eCV4dRTa
Whiteboard
设计服务
Chattanooga,Tennessee 2,354 位关注者
A creative agency helping visionaries design, build, and grow their ideas for a brighter future.
关于我们
Whiteboard is an award-winning creative agency and Certified B Corporation empowering visionaries to lead meaningful brands. Across all facets of the internet—websites, apps, branding, automation, advertising—our team helps you lead digital, end-to-end. Since 2010, Whiteboard has served more than 300 organizations around the world including Airbus, Chick-fil-A, Google, NCR, Preemptive Love Coalition, Last Mile Health, and more. Since 2010, our work has merged purpose-driven people, meaningful creativity, inspired technology and the power of the internet to facilitate positive cultural change. Our clients create solutions, celebrate entrepreneurship, stand for justice, and advance the common good.
- 网站
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https://whiteboard.is
Whiteboard的外部链接
- 所属行业
- 设计服务
- 规模
- 11-50 人
- 总部
- Chattanooga,Tennessee
- 类型
- 合营企业
- 创立
- 2010
- 领域
- Interactive、Design、Development、Communications、Brand、Workshops、Data Systems、Applications、Digital Products、Digital Platforms、Brand Strategy、Digital Marketing、Marketing、Web Design、Web Development、Marketing Strategy和Mobile/iOS Development
地点
Whiteboard员工
动态
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Clarity fuels momentum. It’s not just about creative output—it’s about purpose-driven impact. Here's to the Visionary Journey and how our team loves to steward this journey of the unknown: https://lnkd.in/eXBG42wT
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You are a culture shaper. Our friend Andy Crouch says that, "The only way to change culture is to create more of it." Not only in the world, but... ... at work... ... at home... ... with friends... The Greeks had no word for "create" or "creator". The Romans? "Creatio ex nihilo" - "to make something from nothing" Creativity was typically reserved for the gods. Poets had some clout. But artists were merely imitators. It was during the Renaissance that "creation" was first used in terms of human creativity. And it was during the Enlightenment that creativity was first linked to human imagination. People who make new things shape culture, and leaders make new things. Good leaders do not simply... - Condemn Culture - Critique Culture - Copy Culture - Control Culture - Consume Culture - Cancel Culture Good leaders shape culture by creating culture.
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Breaking cycles and building futures in Indianapolis. The Match High School and Career Center equips students in the west side of Indianapolis with the skills, knowledge, training, and certifications to successfully transition from 12th grade into college or a career with a living wage. In an area where public schools are closing due to lagging enrollment, housing instability, and organizational restructuring, The Match aims to break the cycle of generational poverty and ensure that the community is able to stabilize and earn living wages in growing trades. What We Did: - Naming - Visual Identity - Environmental Design Collaborators: - FiveStone Check out the full case study here: https://lnkd.in/e_5yNTmU
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Change happens. Sometimes they momentarily result in reactions and other times they result in trends. Either way, we want to pay attention. When we do, opportunities for innovation become a possibility. Jason Locy shares with us how you can spot these "intersections for opportunity" in this week's Meaningful > Meaningless article: Trends & Reactions: Finding Opportunities for Growth in Cultural Shifts: https://lnkd.in/eMEUGY3x
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We’re so excited to introduce Spark, a monthly activity magazine for kids to get lost in. Every magazine has 25 pages of unique activities that kids love. Perfect for ages 4-8 all activities are easy to understand and complete—regardless of reading level! Our team was entrusted to design every aspect of this magazine. Huge kudos to?Mark Walter?and?Patricio Juarez?for making it happen.
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Breadbox leverages the educational expertise of Junior Achievement to provide a free financial education tool for companies to provide to their employees. Companies now have a free tool that allows their employees to learn and track progress in skills such as building credit, funding education, and investing. Users have access to test their skills, find areas needed for improvement, and access additional tools including a budget tracker. To match Breadbox’s encouraging and optimistic approach to learning, the brand evolved into a bright, energetic, and lively experience. We created several assets from gamified badges and financial illustrations, to a whole educational platform system with an emphasis on making a system that was easy to scale and maintain. The system of colors and shapes are applicable all the way from thumbnail art creation to full blown course graphics. In product, Whiteboard came in after the vision and mission of this platform had been established by Junior Achievement. We were engaged as a strategic partner in making this vision come to life — utilizing strategy, design, and development to refine and get the platform out into the real world. We were tasked with mapping out the features to achieve the vision, and accounting for the technical and strategic implications to ensure the platform encourages learning and growth vs. creating shame and disappointment. The result? A robust WordPress learning platform, using Lifter LMS and a lot of custom features, full of intentional gamification, expert-written content, and individualized progress tracking and experiences. What We Did: - Product Design - Strategy - Creative Direction - Branding - Naming - Web Development Check out the full case study here: https://lnkd.in/grf5KAuu
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