Wetzel's Pretzels, LLC

We've surpassed 400 locations! From California to Rhode Island, Wetzel's Pretzels continues to open new bakeries across the country. Congrats to all our new and existing franchisees for helping us continue to bring Pretzels to the People. Follow our LinkedIn to see if Wetzel's is coming to your market.

Wetzel’s Pretzels is a franchise worth the dough. Our unmatched support, process assistance, and development expertise make us an ideal opportunity, whether you’re looking to grow your portfolio or open your first food truck. If you want to open a Wetzel’s Pretzels, especially in the Midwest and Southeast, contact our franchise development team today! https://bit.ly/3P4HSVL

What’s the best way to celebrate Wetzel’s 30th anniversary? How about a trip back to the 90s? We’re celebrating #30YearsofWetzels with nostalgic LTOs like Strawberry Funnel Cake Bitz and our Orange Dream drink! Have you tried either of our limited menu items yet?

Check Wetzel’s off your shopping list! You can find us in your local shopping center or roaming the streets; our kiosks meet you right where you are. Want to meet us at the mall? https://bit.ly/3QLVIMQ

Wetzel’s knows how to get the best franchisees because we have the best franchisees! (Not to brag…) Yesterday, Jon Fischer was live at QSR Evolution speaking on How to Attract the Right Franchisees/and Zors. We’re thrilled to have Wetzel’s represented as an industry leader for franchisees! Thank you to QSR Evolution for another amazing conference and the opportunity to speak on how we engage our amazing franchisees.?

2024 has been another banner year for Wetzel’s Pretzels and more awards are coming soon! Check out some of the awards we’ve brought home this year alone and follow our LinkedIn page to see all our exciting announcements on the way!

School buses aren’t the only yellow trucks on the street! Back to school is in full swing and our pretzel-preneurs are ready to bring our food trucks to their community! From school events to youth sports to community activities, Wetzel’s Pretzels offers an opportunity to be in the middle of the action, wherever it is. https://bit.ly/3RdcfJc

It’s our 30th anniversary and we’re playing the hits! Since 1994, we’ve been bringing cool drinks and fresh pretzels to malls, c-stores, and everywhere in between. Whether you’ve been there since our first location or are hitting “follow” today, thanks for celebrating 30 years with us.

One of the most important qualities our franchisees share is the ability to motivate a team! Our franchisees are actively involved in operations so their team members succeed. If you’re looking to expand your restaurant portfolio in the snacking segment, reach out to our team today! https://bit.ly/3QLVIMQ

Wetzel’s Pretzels is heading to the QSR Evolution Conference, from September 4-5 in Atlanta! We’re thrilled to be back at the conference and talk all things restaurant industry. Plus, our Head of Development, Jon Fischer, is speaking on Saturday’s "How to Attract the Right Franchisees/and Zors” panel! We can’t wait to touch down in Atlanta. QSR, we’ll see you soon!