WestCap转发了
The most compelling stories blend data and emotion. But we're seeing more and more startups pack their fundraising decks with graphs, numbers, and hyper-technical details. While it's important to explain how your business works, it shouldn't overshadow the most critical component: why people should care. At CōLab, a creative agency that lives within WestCap, we partner with our portfolio companies to help them nail the story. In our latest blog post, our Creative Director of Content, Vero Maldonado and Creative Director of Communications, Leejay Abucayan share the key components startups need when designing a compelling pitch to investors. Give it a read: https://lnkd.in/gndmtyA8 #creativeagency #designstudio #creative #branding #marketing #pitch #startup #investing #VC #privateequity #storytelling