Newsletter publishers, have you considered the significance of determining the true value of each subscriber on your email list? ?? Understanding your Subscriber LTV (Lifetime Value) can be a game-changer for your growth strategy. Here's why it's essential: ?? LTV reveals the revenue generated per subscriber throughout their subscription. ?? Armed with this knowledge, you can make informed investments in growth initiatives (such as ads, sponsorships, or lead magnets) while ensuring profitability. In this edition of the Newsletter Sponsorship Insider, we explain how to calculate it in a few simple steps and unlock smarter monetization strategies to spend more to acquire new subscribers. ??
Wellput, Inc.
广告服务
Seattle，WA 371 位关注者
Streamlining the buying and selling of sponsored content in email newsletters.
关于我们
Streamlining the buying and selling of sponsored content in email newsletters.
- 网站
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https://www.wellput.io
Wellput, Inc.的外部链接
- 所属行业
- 广告服务
- 规模
- 2-10 人
- 总部
- Seattle，WA
- 类型
- 私人持股
- 创立
- 2022
地点
Wellput, Inc.员工
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Craig Swerdloff
Helping brands reach new audiences through email newsletter sponsorships | Wellput.io [email protected]
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Jordan Cohen
Master’s Candidate - Master of International Policy & Practice, Elliott School of International Affairs (exp. Spring ‘26) | Startup marketing exec…
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Jacob Naim
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James Matlick
Director of Product at Wellput, Inc.
动态
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?? How to Price Email Newsletter Sponsorships as Your Audience Scales. Maximize revenue as your newsletter audience grows! This guide helps email newsletter publishers adjust sponsorship pricing to reflect audience growth and gives brands strategies to lock in value with scaling newsletters. Learn how to leverage subscriber growth, reduce churn, and build scalable partnerships that drive customer acquisition. Perfect for publishers and growth marketers exploring newsletter sponsorships as a high-ROI channel. #newsletter #adsales #growthmarketing
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??Can you prove the ROI of your Newsletter Sponsorships? Engagement is great, but can you prove your newsletter’s full-funnel value to sponsors? Telling the full story—opens, clicks, conversions—makes a difference. Tools like affiliate platforms give you access to real conversion data, making ROI reporting clear and compelling. ?? For brands, sharing data with publishers allows them to optimize content and boost ROAS. The result? Better-performing campaigns and stronger partnerships.
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Are you a Publisher looking to simplify newsletter sponsorships? At Wellput.io, we take the complexity out of newsletter sponsorships. We help you fill inventory with premium brands through a cost-per-click model so you can focus on creating amazing content. ? Free to join ? No obligation to participate ? Complements existing direct sales efforts Ready to see how we can help maximize your newsletter’s revenue? Join our waitlist and try Wellput risk-free! https://lnkd.in/etJmJcgq #NewsletterSponsorships #Wellput
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Subscribe to the Newsletter Sponsorship Insider newsletter below.
Helping brands reach new audiences through email newsletter sponsorships | Wellput.io [email protected]
The Newsletter Sponsorship Insider grew by 474 subscribers this week. Not bad for our first week. Subscribe below ???? https://lnkd.in/eHkhZrQZ
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Today, we're excited to announce the launch of the Newsletter Sponsorship Insider! ???? This weekly #newsletter is packed with strategies tailored for #publishers looking to boost their advertising revenue. Sign up now using the link below and share your thoughts with us! https://nsi.beehiiv.com/
Helping brands reach new audiences through email newsletter sponsorships | Wellput.io [email protected]
Today, we're excited to announce the launch of the Newsletter Sponsorship Insider! ???? This weekly newsletter is packed with strategies tailored for publishers looking to boost their advertising revenue. Sign up now at the link below and share your thoughts with us! https://nsi.beehiiv.com/
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Wellput, Inc. is pleased to be named a SparkLoop Certified Expert in the monetization category for newsletter publishers. It's an honor! We've come so far, and we're only getting started. If you're a newsletter publisher or a brand looking to understand how newsletter sponsorships can become a customer growth channel, we will be at The Newsletter Conference in NY on May 3rd and would love to meet you. Sign up here: https://lnkd.in/etRjmu-8
Newsletter ad sales can be a pain. But they don't have to be. Introducing our?SparkLoop?Certified Experts that can help you better monetize your newsletter with ad sales ?? 1.?Who Sponsors Stuff?(Ryan Sager?&?Jesse Watkins) →?https://lnkd.in/g5nGq7fj Who Sponsors Stuff is an invaluable resource for finding newsletter sponsors. Take your ad sales to the next level and check them out! 2. Ad Sales as a Service (Dan Barry) →?https://lnkd.in/gZimgS4t Ad Sales as a Service (ASAAS) is a platform focusing on ad sales for newsletters. It is spearheaded by Dan, who has a background in selling over $3M in newsletter ads at companies like Finimize and The Daily Upside. The platform caters to the needs of newsletter publishers looking to maximize their ad sales. 3.?MadRev?(Katy Huff) →?https://lnkd.in/g6SX2dyP Katy and the team at MadRev have contributed $16m+ to newsletter ad revenue. We can highly recommend working with them to grow your newsletter ad sales. 4. Inkwell (Eric Adamowsky) →?https://lnkd.in/gt5ZT_5r The Inkwell team has serious experience in newsletter monetization. A great choice for operators exploring native advertising sales. 5. Wellput (Craig Swerdloff) →?https://lnkd.in/geTPfpTG Wellput makes newsletter sponsorships easy and effective for publishers and advertisers. They work with 200+ newsletters across a dozen content categories and reach 80M people in the US. Their data-driven CPC model optimizes pricing to meet the sponsor's performance objectives.