#WeLeadComms

Our AI content creation workshop is happening next week in Brussels! ?? Join us for a fun, hands-on session with Jacques Foul where you’ll: ? Discover powerful AI tools to create better content, faster ? Learn tips to write content that grabs (and keeps) attention ? Practice AI strategies and apply them to your work right away ? Meet fellow AI enthusiasts over great food and drinks ?? Friday, 28 March ?? Ambiorix Center & Podcast Studio, Brussels Spots are filling up, grab yours now on Eventbrite! Can’t wait to see you there!

A worthy question from #WeLeadComms honoree Ambuj Dixit

Some #crisiscomms insights from #WeLeadComms honoree Philippe Borremans

This weekend, the #WeLeadComms spotlight shines on Australian communication leader and writer Wayne Aspland. In his words: “I began my communication career in 2002 after working at online agencies during the early days of the Internet. This was a formative time as I watched the world go crazy over a new technology (sound familiar?). “I’ll never forget that my comms career started because one person took a chance on an outsider. This person has sadly passed, but she was the best leader I ever worked for and I’ll always be indebted to her. “Initially, my career focused on industry and investor relations, but I soon gravitated to internal and strategy communication and change. “Over the years, I’ve worked for several major Australian organisations, volunteered on two IABC boards and spent time as a sessional lecturer in communication. “I also came to value research as a way to build my knowledge and, hopefully, support others. I co-created two papers on strategic alignment with Zora Artis, GAICD IABC Fellow SCMP. I also marked my two-decade milestone with ‘20 lessons from 20 years in communications’. “Right now, this interest in research is profoundly impacting my career. “In 2017 – five years before Generative AI became ‘a thing’ – I wrote a paper about AI and communication. Then, I spent last year training thousands of people in Microsoft Copilot. “Now, AI is becoming core to what to do, which is to help comms teams ‘Deliver Today and Inspire Tomorrow’. Recently, I’ve: ·??????Created a ‘team’ of AI agents to support my comms work. ·??????Added AI training and strategy to my comms ‘bag of tricks’. ·??????Published my second AI paper: ‘#Comms2030: a day in the life of a future communication professional’. “Two thoughts to close. First, comms is critical because it’s the first step in everything. You can’t do anything effectively without communicating it first.. Second, it’s never too late to learn.” +++ Elevate your communication game with the best training in the world! At the Centre for Strategic Communication Excellence (CSCE), we don’t just teach communication, we set the global standard. Our world-class training programs equip communication professionals with the skills, strategies, and insights to lead with impact. Taught by industry leaders, delivered worldwide. Whether you're refining your expertise or stepping into a strategic role, our courses are designed to take your career to the next level. Want to learn from the best? Contact [email protected] or explore our programs here: https://lnkd.in/g8wWArTe

Congratulations to #WeLeadComms honoree David Grossman and The Grossman Group!

Another week of strong #CommunicationLeadership thinking in Strategic Magazine this week. Free registration at www.strategic-hq.com

Join host Adrian Cropley OAM, FRSA, IABC Fellow, SCMP, GCSCE as he dives into the world of digital strategy and data-driven insights with Asha Oberoi, Managing Director and Head of Digital and Insights at FTI Consulting. With over 20 years of experience in media and consulting, Asha shares her journey from an early fascination with news and information to becoming a leader in using data to shape digital strategies. Discover her insights on the importance of data in communication, the challenges of navigating the digital landscape, and the critical role of instinct and bravery in forging a successful career. Tune in for valuable tips, engaging stories, and the passionate plea for communication professionals to embrace data-driven decision-making. Listen to the #podcast: https://lnkd.in/giV59eS8 #Communication

Today’s #WeLeadComms honoree is Toronto-based communication and marketing leader Katie Liston, VP of Marketing at ContactMonkey. Katie has over 10 years of experience working in high-growth B2B start-ups across Ireland and Canada. Her analytical mindset and deep understanding of the numbers allow her to generate consistent pipeline growth while working hand-in-hand with sales leaders to hit annual ARR targets. With a keen focus on internal communications, she understands how strategic messaging and engagement drive revenue impact. Her years of experimentation, iteration, and learning have not only shaped ContactMonkey’s brand, but also reinforced the vital role of data-driven communication in business success. Katie will be joining us on 27 March as one of the panelists in the eighth installment of the #WeLeadComms debate series: “Is Data the Future of Comms?”, sponsored by ContactMonkey and the Centre for Strategic Communication Excellence. To register for this free event - visit https://lnkd.in/eidG9wKY

Here’s my regular reminder that we have an underrepresented speaker list with lots of remarkable people. It’s completely free to access and join. https://lnkd.in/ehVwbXyJ When you build an event that’s diverse, inclusive and accessible - everything changes. Alt text: I’m standing on stage with my back to the audience (who were wonderful) at my first Inner Rebel conference.

Prep for professional communication certification, or simply sharpen your strategic communication, with upcoming GCCC Learning Path courses! Choose from the Plan, Advise, and Lead paths to expand your career. Don’t just take it from us; a past attendee had this to say: “The exercises in each module were extremely helpful. They helped me work out challenges I wouldn't have otherwise known I had. I’m looking forward to implementing them in our work.” Explore upcoming dates today: https://hubs.li/Q03cxMv50 #certification #communication #GCCC