Confiant Inc

No rest for the wicked, especially in the world of cybersecurity ?? Just last Friday, we uncovered a new threat actor, and we haven’t slowed down since. Now, we're diving even deeper into the current state of malvertising with the release of Confiant's latest MAQ Report. Curious about what's lurking under all those ad impressions? ?? Our report explores the topics, trends, and threats facing platforms and publishers in the first half of 2024. Get your copy here: https://lnkd.in/dhA5eE_V

Next stop: Barcelona! ?? Our Customer Success leaders, Jordan Gerlach and Kady Keeler will be at Beeler.Tech Base Camp in a few days. Can't wait to catch up with our publishing partners, discuss the future of adtech and cybersecurity, and explore all that the city has to offer. See you there! ???? ??

With all eyes on Election Day in the United States, familiar bad actors took advantage. FizzCore, a threat actor we’ve been tracking and thwarting since 2019, had one of its biggest spikes yet on the eve of the U.S. Elections ?? See how we shutdown this widespread investment scam: https://hubs.la/Q02X8BX20

Great article from our partner?Jonathan Mota?at?SmartNews?on the hidden costs of ad fraud. We’re proud to collaborate with companies like SmartNews, dedicated to securing the digital ad landscape and delivering real value. “Insights from Confiant and reports from TAG highlight the importance of collaboration, innovation, and transparency in the fight against ad fraud. Our operations and ad quality teams are committed to ensuring that advertisers achieve meaningful results while preserving the integrity of our platform.” Link:??https://lnkd.in/gtzW2gp2

"???????? ????????—???? ???????? ???????????? ???????" As Cybersecurity Awareness Month winds down, scam season heats up ?? Each year, holiday malvertising rises, but this season, eGobbler—a prolific threat actor—jumped in early. Confiant has tracked eGobbler since 2019, as they’ve shifted from browser exploits to fake celebrity investment scams. Their latest attack on October 15 targeted millions across Europe, reaffirming the need for vigilance. With AI and deepfakes fueling these scams, users and publishers face greater risks. Discover our latest insights on eGobbler: https://hubs.la/Q02WqmxW0 #Cybersecurity #Malvertising #AdTech #ScamPrevention #HolidaySeason

In-stream video ads are on the rise, set to account for 20% of programmatic ad spend by 2024 ?? But without the right safeguards, publishers risk errors and threats that can hurt revenue rather than boost it. That’s where Confiant steps in. Learn more about our In-stream Video Coverage solution for publishers: https://hubs.la/Q02VgW420

With election season in full swing, political ad revenue is surging, but platforms still face a familiar dilemma: is it worth the risk? ?? Concerns over security and brand safety make many hesitant. The right tools can help balance opportunity with responsibility, offering transparency and control so political ads don’t compromise reputation or audience trust ?? Curious how others are navigating this? Learn more about our political ad management tools for platforms and publishers: https://hubs.la/Q02TQrbK0

Bad news for bad ads: Our partnership with Colossus SSP is having an impact ?? We’ve teamed up to combat criminal activity and malicious advertising within the adtech supply chain and drive positive revenue for the thousands of publishers and advertisers who rely on the Colossus platform. Read more about our ongoing collaboration, which is already yielding some impressive results: https://hubs.la/Q02SWkmJ0

We're heading to higher altitudes next week for Beeler’s Base Camp in Denver. Looking forward to elevated conversations with partners and new connections (and maybe a few Rockies adventures!), where we’ll share our insights on the future of ad tech and cybersecurity. Who's joining us? ??

A couple of weeks ago, we gave you a sneak preview of MutantBedrog—a cyber threat that’s been quietly evolving ?? Now, the full report is live. Our security team doesn’t miss when it comes to tracking next-gen forced redirects ?? Stay informed and prepared—get the full breakdown here: https://lnkd.in/gkmFuJVd