WashCard Systems

SCWA Day 2! ?? We're enjoying the warm weather and good conversations here at the 2025 Southwest Car Wash Association Expo. Come visit Booth 717 to talk about payment systems, loyalty programs, meter box options, and more!

We all know that chilly temperatures can slow business down and lead to lower profits for car wash owners and operators. While it's certainly frustrating, it is important to use this downtime wisely. If the snow and cold is impacting your profit margin, perhaps it's time to tweak your program offerings! With UWashApp, you can easily build out popular programs like virtual punch cards, fleet, referral bonuses, memberships, wash packages, and more. In today's consumer-driven market, offering these kind of special perks help with customer retention and loyalty - even in times of slow business. https://bit.ly/41crOH6

Just two weeks to go until the 2025 Southwest Car Wash Association Convention & Expo! If you'd like to join the WashCard team and see what the expo has to offer, email us at [email protected] to get your free personalized floor pass today. But don't delay - you need to pre-register no later than Friday, February 21!

Whether you're grabbing a cup at the local coffee shop, filling up your car for a road-trip, or picking up your latest prescription, you've probably noticed that tap is the preferred way to pay. Business owners everywhere are quickly learning this method of payment is the easiest, speediest, and most secure way to pay, and they're upgrading accordingly. That includes car wash operators, too! https://bit.ly/4hQRizx

Just some straight facts for ya: if you get just ONE small business with THREE fleet vehicles to sign up for your business account program, when they wash TWICE a month, you've grown your business by almost 75 WASHES per year! The power of fleet is real, and the data proves it. Offering this program is the fastest way to build volume AND loyalty... so get started today! https://bit.ly/4guez9q

Did you know? The WashCard BayStation features a 7" full color, high quality protected video display in the center of its interface. It's easy to add and remove videos that play right inside your wash! With this feature, you could inform customers about your current promotions, cross-sell or upsell services, advertise for local businesses (as goodwill or a revenue generator), or showcase community announcements... and more, we're sure! By providing the tools you need to simplify transactions, upsell washes, and make higher profits, it's truly more than a machine for your self-service bays - it's also an advertising gold mine. https://bit.ly/4hpfdpM

For car wash owners and operators, it can be difficult to pinpoint what days or seasons would be the best times of year to run special promotions and offer additional savings to get customers incentivized to spend a little extra at your wash. However, holidays like Valentine's Day or Presidents' Day are a great place to start - and discounted wash packages are a great promotion to offer! https://bit.ly/42FSCkk

Last week, two WashCard employees ventured to Charleston, South Carolina, for the 11th Annual Women in Carwash? Conference. WashCard, under the umbrella of parent company D&S Car Wash Supply, was a key sponsor of the event. Today on the blog, we run through a few key messages Marketing Director Amy Olson and Marketing Coordinator Kayla Knudsen took away from the conference, as well as give you some valuable insight on how many of the products and services WashCard offers can directly impact the success of your business given what's trending across the industry this year! https://hubs.la/Q034B_cF0 #womenincarwash

While it's easy to get hung up on memberships as a customer-centered offer that could lose you potential full-price income, it's important to focus in on the bigger picture: you're actually turning a one-time sale into a recurring purchase while giving your customer the opportunity to feel a deeper sense of appreciation and loyalty to your brand because they 1. need to return to fulfill their purchase(s) and 2. they feel good, because you offered them a continual savings opportunity. Want to get started? With UWashApp, the easy-to-use mobile application offered exclusively by WashCard, we make memberships easy! Check it out here: https://hubs.la/Q034zsBJ0

When's the last time you honed in on your current customer base? While many businesses think an exclusive focus on recruiting new customers will save them in a slow season of business, don't forget that this endeavor can be costly and time-consuming for even the most seasoned marketer. Your current customer base, however, is an absolute goldmine! This group of people is readily available to you, has already shown an interest in your products and/or services, and are more likely to engage with your brand as a result. You're doing yourself a disservice if you aren't building (and maintaining) a strong relationship with them and encouraging their loyalty to you over the competition. This article from Forbes, 20 Effectives Practices for Encouraging Repeat Client Business, shares some great strategies for taking care of your current customer base in the most efficient way possible. Read today to learn how to win the customer retention game in 2025! https://hubs.la/Q034nrHV0