VolunteerPro | Tobi Johnson & Associates

Oh Happy Day! Volunteering rates are rebounding here in the US. ?? The 2023 formal volunteering rate is 28.3%. This remains 1.7 percentage points below pre-pandemic levels but a 5.1 point jump in two years and the most improvement over a two-year span in the history of the survey. Informal helping is also on the rise. ?? The US Census Bureau just released its 2023 survey data a few days ago - https://ow.ly/rkE450Uc7gq

These days, many volunteer programs are running very lean, with a small paid staff serving the needs of many. And, this may continue to be the trend as we move into 2025. Leaders of volunteers can quickly feel overwhelmed trying to build relationship with every current volunteer and future prospect, while meaningfully communicating important information in a timely manner. And without the right tools in place, it becomes all too easy for communication and relationship-building to fall by the wayside. However, it is possible to provide high-value information to your volunteer team, with a personal touch and at just the right moment, when you automate emails through an email service provider. Using an email service providers like Constant Contact, ActiveCampaign, or ConvertKit might feel a little intimidating, but these tools can actually help you save time by managing your data more effectively, automate emails through “drip campaigns,” and segment your audience so that individuals only get the information that’s relevant to them! Here are 5 automated campaigns every non-profit organization should have in place: 1?? Opt-In Welcome Campaign? 2?? Volunteer Recruitment Campaign? 3?? Volunteer Onboarding Campaign? 4?? Volunteer Appreciation Campaign 5?? The “We Want You Back” Series Which out of the 5 campaigns listed do you already have in place? I'd love to know! ??

#Nonprofits - Wondering what's changed and what's stayed the same when it comes to #volunteer #engagement? Check out Volunteer Nation Episode 087 - Volunteer Research: Sector Trends & Our Latest Survey. Tobi reviews 9 years of our signature state-of-the-industry survey and shares key takeaways in this episode from our library. ?? LISTEN here or on your fave pod platform >> https://ow.ly/6kG450UbKCb Also ... Our 10th annual survey is now live. Take 10 minutes to add your voice HERE >>https://ow.ly/lsKn50UbKCi

Struggling to successfully interview prospective volunteers for your non-profit organization? We've got you covered! ? Use this cheat sheet as a guide to better understand the motivations, skills, capabilities and interests of potential volunteers to ensure they're a good fit for your organization. These questions will ask help you to successfully structure and start your interview. Download for FREE here: https://ow.ly/p3za50UbJHh

This week on the pod, Tobi Johnson celebrates the 10th anniversary of the Volunteer Management Progress Report survey and reflects on its contributions to the sector. She also shares a rare behind-the-scene glimpse into the survey development process, reviews what is being explored in this year's survey, and emphasizes the importance of participation for generating valuable insights! LISTEN NOW >> https://lnkd.in/eXztEvDf

Shout out to all of our VolunteerPro VisionWeek 2025 Bootcampers! We're halfway through our week of strategic planning live sessions & solo work. You are nearly there! ?? Such fantastic conversations and insights going on in the pop-up community. Thanks to all who are leaning into building BIG plans for #volunteer #engagement in 2025! Go YOU! ??????

#LoVols ... If You Have Enjoyed Free Resources from VolunteerPro, Please Pay it Forward ... If you've enjoyed the Volunteer Nation podcast, our weekly newsletter, our free webinars, and downloads, or past reports, please participate in the 2025 Volunteer Management Progress Report – The Recruitment Edition, our 10th annual survey. If you have ever wondered what recruitment tactics others are using to attract volunteers and what data they are tracking, this report will provide the answers. But, only if you add your voice. The more data we collect, the more accurate the results. You'll also get an invite to join our Sneak Peek Early Results webinar! ?? ADD YOUR VOICE >>https://lnkd.in/e_63XuVA<<

So pumped! I just finished the slides and a 38-page workbook for VisionWeek 2025, our annual strategic planning bootcamp. They are now posted, along with my SIMPLE Strategic Plan Template. If you're enrolled, jump on and grab your goodies before we kick off live on Monday at 12pm ET / 9am PT. If you haven't grabbed your ticket, what are you waiting for? You could have an annual plan for #volunteer #involvement done and dusted by next Friday, and then have time to relax a little over the holidays! How awesome is that!? ?? ???? ENROLL HERE >> https://volpro.net/vision/

Our 10th Anniversary Volunteer Management Progress Report survey - The Recruitment Edition - is now live. #nonprofit #leaders and #volunteer #managers, you are invited to help us collect and report out in-depth benchmarking and trend data on today's volunteer recruitment practices, trends, and results. We can't do it without you! Add Your Voice HERE >> https://lnkd.in/gvN78Sc

This week on the pod, Tobi is joined by video storytelling experts Aaron Walton and Emmanuel LeGrair, who offer their sage advice on how video can emotionally engage viewers, share compelling stories, and ultimately drive volunteer and donor engagement. Tune in to learn practical tips for getting started with minimal resources, how to lean into authentic storytelling, and key factors to consider when hiring professional production services. Now, more than ever, we need to build community. Video can be a powerful tool in this effort! ?? LISTEN HERE >> https://lnkd.in/ekw4qG-K